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PM Branding: Building Your Personal Brand as a Product Manager

The Product Guy

Developing and nurturing a strong personal brand is critical, not only for advancing your career but also for building influence within your company and the broader product community. Why Your PM Brand Matters Your personal brand as a product manager is essentially how others perceive your skills, expertise, and leadership.

Branding 293
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Meet the team: Intercom’s Brand Studio on evolving our brand

Intercom, Inc.

You wouldn’t expect to find a Brand Studio at every tech startup, but then again, we’ve always enjoyed doing things a little bit differently. And lately, they’ve been quite busy with our brand refresh project. In this episode of Inside Intercom, we chat with some of the team behind the brand: Scott Smith , Creative Director.

Branding 222
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418: Telling the product and brand story – with Sarah Panus

Product Innovation Educators

Insights on brand storytelling for product managers. This is a branding and messaging issue. We have to tell the product and brand story effectively. Sarah also speaks on topics for humanizing your brand. 2:14] What is brand storytelling? Brand storytelling educates, entertains, and inspires your audience.

Branding 256
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So you want to build a brand? Here’s what you need to understand.

Intercom, Inc.

The nature of marketing at a software company is that it’s easy to have a highly data-driven view of everything you do, and overlook hard to measure things like building a brand. Brand is the emotional connection you establish with your customers and those whom you would like to become customers. Your brand is not your logo.

Branding 224
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What’s up with the new website? Taking the first step toward a new brand

Intercom, Inc.

Memorable brands create enduring connections with the people who interact with them. The Intercom brand promise. . This identity is more than a design makeover – we believe it is a truer representation of who we are as a brand. They do this by clearly articulating what they stand for. Always on the move. Opinionated colors.

Branding 217
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Building your Brand Through Social Media

The Product Coalition

You should put some effort and resources into your social media branding. According to most business and consumer marketers who know the statistics, social media is crucial to building a brand. More than 80% of consumers are likely to evaluate brands they follow on social media for solutions. What is Branding?

Branding 158
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Blog Mastering Product Management in an Agency

Productside

These teams typically include: Product Managers Designers (UX/UI) Engineers Data Analysts Marketing & Brand Experts Instead of rigid departmental silos, these teams operate like startup squadssolving problems from multiple angles at once.

Blog 156