The Product Coalition

JULY 25, 2023

Source: cnbc.com Twitter — a microblogging social platform that has created a solid brand. The strength of Twitter’s brand lies in its uniqueness. A part of this vision is re-branding the bluebird to X. Tweeting” is the verb people use. From the monetization POV, Twitter is experimenting to find the right way.

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Vision Entertainment Customer Experience Branding 146

Mind the Product

MARCH 14, 2019

Eventually the machine displays an error message, spits out your card, and you have to start the entire process again. If they have to jump through several verification hoops to set up their account, keeping them entertained during this process can be make or break. Illustrations can Build Strong Brand Recognition – Fast.

Customer Satisfaction 185

Customer Satisfaction User Testing Banking Customer Experience 185

Intercom, Inc.

APRIL 6, 2020

It’s an honest and entertaining talk that anyone who manages people will benefit from. Face to face feedback is so important because you can see if the message has landed or you need to adjust it. It’s available as a video (embedded below), podcast or article , so you can consume it in whatever format works best for you. Sorry Slack.

User Testing 181

User Testing Customer Feedback Management Management 181

Intercom, Inc.

AUGUST 20, 2020

What I tell people – particularly when it comes to brands – is that I see myself as like a consumer-facing anthropologist. The brand was very popular on Instagram and went viral around 2014, before there were many brands on Instagram. You can be described as many things. The fallout from hyperstimuli.

Research Software 243

Research Software Technology Telecommunications User Testing 243

Userpilot

SEPTEMBER 19, 2024

In this article, we’ll delve into the art of preloader design specifically for SaaS products, showcasing best practices and inspiring examples that keep users informed and entertained. 15 Great preloader examples to inspire you Ready to see more real-life examples from thriving brands? What is a preloader? Here are 15 more: 1.

Research Software 105

Research Software Customer Experience Data Visualization Entertainment 105

Pragmatic Marketing

MAY 23, 2017

We all want prospective customers to consider our brand. For many executives and product managers, the decision to focus marketing efforts on brand awareness or lead generation can feel like a constant wrestling match. On the one hand, brand marketing efforts help expand audience size. Brand Awareness. Brand Foundation.

Branding 70

Branding White Paper Customer Experience User Testing 70

Intercom, Inc.

JANUARY 14, 2019

“How Brands Grow: What Marketers Don’t Know” by Byron Sharp. At its heart, How Brands Grow argues that customers are hyper-rational, unsentimental and willing to forget your product at a moment’s notice. To counter this, a winning brand requires broad reach rather than the surgical targeting commonplace in marketing.

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Books Technical Review Marketing User Testing 150

Intercom, Inc.

DECEMBER 21, 2021

Some of our achievements and milestones over the past 12 months include: We continued to launch amazing new features, such as Conversation Topics , Multichannel Transactional Messaging , and a best-in-class WhatsApp integration for Support teams. Niamh O’Connor , Brand Editor. Zara Burke , Lead Editor.

Customer Communications 196

Customer Communications User Testing Research Software Technical Review 196

Userpilot

MARCH 30, 2025

If youre managing a mobile product , I probably dont have to tell you that it is a must to learn how to send push notifications at the right time, with the right message, and to the right users. Best practices to avoid spamming and build real value with every message. Analytics and performance tracking. Cross-platform support.

Analytic Tools 66

Analytic Tools Data Visualization Onboarding KPIs User Testing 66

Alchemer Mobile

MARCH 18, 2021

Brands shifted focus to improving long-term retention. Brands only lost an average of 4% of consumers in this group thanks to precise segmenting and proactive, personalized outreach. You can reach us here or message us on social media @Apptentive. Almost all apps experienced significant change in their DAU due to COVID-19.

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173

Intercom, Inc.

FEBRUARY 17, 2022

In this episode, we sat down with Doug to chat about embracing the mojo and creating a brand strategy that connects with the audience and stands out from the crowd. Here are a few key takeaways: You can usually discover the brand’s voice by talking to the passionate, excited, hard-working employees in your company. Short on time?

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Marketing B2B Branding Data Visualization 209

The Product Coalition

MAY 13, 2020

By verifying each of the email addresses you have in your possession, you can rest assured the messages being sent out will be read by actual consumers. Modern consumers want to be entertained by the emails they receive. Once you have read this information, choosing the right service to fit your needs and budget will be simple.

Product launches 146

Product launches Product Marketing User Testing Marketing 146

Mind the Product

OCTOBER 15, 2019

The Message. What’s the single most important message you want your audience to remember? In her book Talk Like TED , Carmine Gallo recommends writing your message at the top of a piece of paper. Then find between one and three related messages that support your key takeaway and write them on Post-Its underneath.

Presentation 151

Presentation Messaging Data Visualization Download 151

Userpilot

JANUARY 18, 2022

Implement a preloader to make the product or app look more professional, reinforce the branding and product positioning, make the waiting time pass more quickly, and ultimately stop users from leaving the page or app before it’s ready to use. A preloader reinforces branding. Jump straight to see the examples here.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Customer Experience 98

Userpilot

NOVEMBER 8, 2022

Your customers are already enjoying the benefits of tech-driven engagement from other brands and will naturally expect the same from you. In-app messaging: Allows for real-time customer communication. Sentiment analysis: Just following online mentions of your product/brand is not enough. In-app messaging.

Analytic Tools 98

Analytic Tools Feedback Software Customer Communications Customer Experience 98

freshtrax

AUGUST 21, 2023

In this article, we will examine the future marketing potential of the entertainment industry from the perspective of fan marketing. There are cases of this where brands have successfully connected a fan base to the promotion of their services and products to develop new customers. Ayaka (Marketer): Yeah, that’s right.

Entertainment 52

Entertainment User Testing Customer Experience Data Visualization 52

AB Tasty

JUNE 17, 2025

E-commerce has completely changed the way shoppers interact with their favorite brands. This underscores the ongoing importance of SEO for e-commerce brands. Mobile is now the primary device for browsing and purchasing in categories like clothing, cosmetics, and entertainment.

Data Visualization 52

Data Visualization User Testing Product Research Reporting Tools 52

Indicative

OCTOBER 8, 2020

To overcome barriers to success in the industry, teams within gaming companies need to look beyond the immediate moment — to work smarter, not harder , to uncover timeless stories that build brand equity while contributing to valuable growth metrics. Consider the story of King Digital Entertainment , the makers of Candy Crush, as an example.

Data Visualization 145

Data Visualization Analytic Tools Research Software User Testing 145

Userpilot

SEPTEMBER 29, 2024

Intercom’s loading page contains a loading animation and messages explaining the loading process. Productboard uses a skeleton screen for small loading areas and a logo animation with marketing messages for a full page load. It also shares inspiring messages to drive retention. Looking to create your loading page?

User Testing 104

User Testing Customer Experience Customer Feedback Feedback Software 104

UX Planet

DECEMBER 26, 2023

It also does not mean you can’t draw ideas and inspiration for your project by reading articles, brand stories, or tweets. ? There’s a fine line between boring and messy; inside that line, there’s “I get the message, cool”. He creates narrative-driven images for clients in entertainment, film, publishing, editorial, and advertising.

Transportation 105

Transportation Entertainment Banking Branding 105

Mind the Product

NOVEMBER 9, 2016

While gaming and entertainment are the first obvious applications of VR, the more interesting applications – and the ones we focus on here – are in B2B and B2C products and services. Will we have our email, Slack, and text messages simulacra or find that businesses begin to run on messaging systems native to a virtual environment?

Weak Development Team 141

Weak Development Team Development Feedback Software User Testing 141

Userpilot

MAY 27, 2024

Customer perception can make or break your brand reputation. Let’s explore what it is and how to measure it, then look at 10 ways to make customers look at your brand with a positive lens and increase product engagement ! Positive customer perception can lead to brand loyalty, while negative perception (e.g.

Feedback Software 105

Feedback Software User Testing Analytic Tools Customer Feedback 105

Userpilot

MARCH 28, 2022

Content marketing involves creating and distributing engaging content to drive product/brand awareness, solve customer pain points, and eventually, generate demand. The main focus of content marketing is to educate, entertain, and engage users with content that is of high value to them. What is content marketing? Source: SEMrush.

Product Marketing 98

Product Marketing Marketing Research Software Feedback Software 98

Userpilot

JUNE 11, 2024

Dribble even uses error messages to show brand personality. Dribble uses even error messages to show brand personality The animation below is a good interactive design example of how to creatively address potential frustration. Dribbble’s interactive error message.

Data Visualization 100

Data Visualization Feedback Software Analytic Tools Research Software 100

Intercom, Inc.

AUGUST 22, 2019

You can also learn more about Jon and Intercom’s product design team, get free design resources and see open design roles in our brand new design website at intercom.design. Or it might be, say, an engineer who’s going through all the different error states and coming up with error messages. Improvisation and anticipation.

User Testing 209

User Testing Research Software Feedback Software Analytic Tools 209

The Product Coalition

JANUARY 20, 2020

Today, an animated explainer video has become one of the most creative ways to establish warmer relationships between customers and their beloved brands. It helps a company transfer complicated concepts and ideas in an entertaining and easy to digest form. Would you like to produce an engaging explainer video for your company too?

Research Software 84

Research Software Feedback Software User Testing Product Research 84

freshtrax

JULY 31, 2023

for a Japanese entertainment company. Once personas were created, we explored what kind of messaging would resonate with each persona and how we could better promote the strengths of our clients service to make it seem more appealing compared to competing services. Can you tell us about that project in as much detail as you can?

User Testing 98

User Testing Product Research Customer Feedback Research Software 98

Userpilot

SEPTEMBER 1, 2021

best practices include: user-centered mindset, personalized messaging, continuous feedback loops, data-informed decisions. Recommend complementary software and leverage brand association. Personalize your messages based on use cases and user personas. Loom, a video messaging for work app, uses a checklist.

Feedback Software 98

Feedback Software Research Software User Testing Customer Feedback 98

Nulab

APRIL 27, 2022

The company took a big risk and implemented a highly successful pivot strategy by disrupting the home entertainment industry. Once they realized people use these platforms to communicate and advertise, they added features like messaging, filters, and stories to cater to this new demand. But it wasn’t always this way.

Data Visualization 84

Data Visualization Customer Experience Research Software Analytic Tools 84

The Product Coalition

NOVEMBER 19, 2020

They are skilled at crafting messages that are entertaining, clear, informative, and fit with the tone of a brand. Social media is a great place for brands to connect with customers and build a relationship. Clever social media content can often dramatically boost engagement with your brand and, in turn, increase sales.

User Testing 88

User Testing Reporting Tools Product Research Advertising 88

Userpilot

MARCH 15, 2021

They’re looking to be entertained.” These relationships go beyond conversion rates and help customers build trust with your brand. Brands that successfully engage with their customers have a 63% lower customer attrition rate , proving that engagement creates loyalty. “Your customers aren’t in it to be engaged.

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 98

Userpilot

MARCH 10, 2022

Secondary onboarding with personalized in-app messages helps drive feature adoption at different stages of the user journey. This helps customers engage more with your product and resonate with your brand better. Sending in-app messages at the relevant moment will increase the value customers get and thus improve customer retention.

Feedback Software 98

Feedback Software Customer Experience Analytic Tools Customer Feedback 98

Userpilot

NOVEMBER 27, 2023

Some standout features of the product-led model include free trials, personalized onboarding flows , regular surveys , contextual messaging , etc. It aims to turn new users into brand advocates that attract other users, thus, creating a growth loop that reduces customer acquisition costs. Book a demo today to learn how!

Onboarding KPIs 105

Onboarding KPIs Data Visualization Customer Experience Product Research 105

Alchemer Mobile

NOVEMBER 25, 2019

So, we help really large consumer brands capture feedback, collect information from their customers about their experiences, analyze it so they can understand what people are struggling with, where are their problems, opportunities to grow the business and get better, and then take action. Robi Ganguly: Yeah.

Feedback Software 147

Feedback Software Research Software User Testing Customer Experience 147

Amplitude

JUNE 23, 2020

Customer experience represents a summation of how customers feel about your brand, the experience they have within your product, their interactions with your company, and every point in the customer journey. Iflix is a leading entertainment service in Southeast Asia.

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Customer Experience Data Visualization Customer Feedback User Testing 87

Modus Create

MARCH 14, 2023

Hasbro — Regaining Momentum with Omnichannel Marketing Toys and Entertainment Hasbro’s stock prices tell a fantastic story. Marriott Bonvoy — Creating Awareness with an Immersive Experience Hospitality With over 120 million members and 30 international brands, Marriott Bonvoy is arguably the largest hotel rewards program on the planet.

Analytic Tools 98

Analytic Tools Reporting Tools Data Visualization Technical Review 98

Userpilot

FEBRUARY 20, 2023

Using welcome messages and video tutorials to give a great first impression, like StoryChief. We encourage users to customize the color palette of their interface to match their brands. For example, Lemlist has a simple onboarding flow that stands out because they always find a way to make it entertaining and lighthearted.

Customer Experience 98

Customer Experience User Testing Feedback Software Customer Feedback 98