The Product Guy
NOVEMBER 5, 2024
Developing and nurturing a strong personal brand is critical, not only for advancing your career but also for building influence within your company and the broader product community. Why Your PM Brand Matters Your personal brand as a product manager is essentially how others perceive your skills, expertise, and leadership.
Roman Pichler
OCTOBER 7, 2019
Before you order the roadmap items, double-check that you have a validated product strategy in place. Will the product, for example, directly generate revenue, help market and sell another product or service, reduce cost, or develop the brand? If you haven’t nailed the answers, then do not continue the roadmapping effort.
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Intercom, Inc.
DECEMBER 4, 2019
One of the biggest determining factors of a company’s success is the clarity of its message, and how that clarity comes across in every interaction across the product and brand. Brand Identity: When customers interact with your brand, is your value proposition clear? Three reasons companies get this stuff wrong.
Alchemer Mobile
AUGUST 5, 2020
While we saw DAU (daily active users) stay pretty consistent for traditional banking apps since the pandemic hit, it spiked for budgeting apps and other mobile-first brands. If you’re one of these brands, I have a question for you: What are you doing to meet your customers where they’re at and collect their feedback?
Speaker: Nils Davis, Principal, NPD Associates
Roadmaps are about the future, and talking about a roadmap means talking about the future. This leads us to three obvious conclusions: You need multiple roadmaps. Roadmaps are guesses, and will often be “wrong”. The better you can manage expectations related to being “wrong," the better for everyone.
UX Planet
JANUARY 22, 2025
The rapid shift to digital-first lifestyles has disrupted traditional financial services, forcing companies to rethink their approach to branding. Todays customers expect financial brands to deliver deeply personalized, seamless digital experiences at every touchpoint, consistently reinforcing what they stand for.
Product Innovation Educators
OCTOBER 31, 2022
That is why I’m inviting you to be a founding member of a brand new product I’m launching—the Product Mastery Now Community. While everyone’s journey is different, I created a roadmap to cover the major stages. Download the product mastery roadmap at ProductMasteryNow.com/roadmap.
Advertiser: Interactions LLC
That’s why brands today need to design a modern customer care strategy that not only addresses their customer’s needs, but also removes effort and frustration. This eBook outlines 4 steps that address the major points you need to consider when building a customer care roadmap.
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With omnichannel marketing, brands take a consumer-centric approach in order to achieve consistent messaging across channels for a more-personal, cohesive experience. A roadmap for those who want to transition from multichannel to omnichannel marketing. Multichannel and omnichannel marketing are not the same.
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Think your customers will pay more for data visualizations in your application? Five years ago they may have. But today, dashboards and visualizations have become table stakes. Discover which features will differentiate your application and maximize the ROI of your embedded analytics. Brought to you by Logi Analytics.
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