This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
The product manager’s journey from Individual Contributor to Chief Product Officer Watch on YouTube TLDR Kimberly Bloomston’s journey from individual contributor to Chief Product Officer at LiveRamp demonstrates the key transitions and skills needed at each level of product management leadership.
Market Research Jack emphasizes that market research remains the most important skill for product managers. Modern approaches include: Advanced Research Technologies Eye tracking for user experience studies AI-powered customer insight analysis Predictive analytics for market trends Sensory analysis techniques 6.
As product managers, we often focus on the development and success of the products we bring to market. Why Your PM Brand Matters Your personal brand as a product manager is essentially how others perceive your skills, expertise, and leadership. How are you perceived by your leadership team and colleagues?
Listen to the audio version of this article: [link] Leading as the Person in Charge of the Product When you hear the term leadership , you might first and foremost think of a senior manager like the head of product, Director of Product Management, VP of Product, or Chief Product Officer.[ It is therefore called assigned leadership.[
Featuring an engaging discussion with Inis Hormann (Marketing Director Germany, Cepheid) and Steve Kury (Leadership Development Consultant, SHK LeadershipConsulting), the session provided actionable insights for PMs at every level. Creativity: Bringing unique ideas and solutions to the table.
Our guest is Francesca Cortesi, CPO and consultant for some of Europe’s multi-billion dollar brands and fastest growing businesses. She now runs her own consultancy, helping CEOs scale their companies by transforming product vision into measurable business growth. Influence and authority are different skills 2.
How an AI-powered fashion startup achieved product-market fit Watch on YouTube TLDR In this episode, we’re joined by Anya Cheng, former product leader at Meta, eBay, McDonald’s, and Target, and current founder of the AI-powered fashion startup Taelor. This led her to explore whether others faced similar challenges.
At this months TPG Live , we explored two of the most persistent challenges in product leadership: How do you build trust and alignment between enterprise users and buyers? How do hybrid product teams stay aligned and effective across time zones and work styles?
In our latest Productside webinar, Becoming an Effective Product Management Leader , Principal Consultants Roger Snyder and Kenny Kranseler delivered a no-nonsense roadmap for new leaders who want to nail their first 90 days (and beyond) and get the tools on how to become a product management leadereffectively. Show them the data they lack.
Under her leadership, Vydia’s Product team has successfully launched a record number of robust features in 2019, elevating the company’s services in content supply chain, rights management, analytics, and payments. The Best Product Consultant. and Automata Robotics over the last decade. Drew Falkman.
In this episode of “ Product Excellence: Insights from Award-Winning Leaders | Strategies for Success ,” Drew Falkman, Principal at Moves the Needle, shares his diverse background in product management, from founding a web agency in the dot-com boom to consulting for companies like HP and Adobe.
My career started at Hewitt Associates which was a human capital and management consulting firm that operated 500 offices in 120 countries. We provided consulting, insurance brokerage, information technology and business process outsourcing services. The four memorable moments below taught me, and continue to teach me these lessons.
This individual leads the product team, not by being the boss but by exercising emergent leadership. For a commercial product, they might include a marketer, a sales rep, and a customer support team member, as I explain in more detail in the article Getting Stakeholder Engagement Right.
Dorian has a deep background in product development, starting in engineering and then moving to business leadership roles.? These include roles at Motorola and AT&T along with dozens of companies as an innovation and product development consultant. Learn more about Gary, Dorian, and their consulting company, Auxilium.
Product experts have tried to tackle this issue but they gloss over the impact a company’s structure and leadership team have on product/market fit. For many consumer packaged goods (CPG) companies, product teams report to marketing, sales, finance, or strategy leads. Who owns Product/Market fit – Marketing, Sales, or Business?
His market and technical savvy allowed his career to develop from Product Manager to Chief Marketing Officer. Before co-founding Product Growth Leaders, his product management consulting company, he was a Pragmatic Marketing lead instructor for over 15 years. 26:42] How can senior leadership be involved in product ops?
He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.
He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.
Over the last two decades, account-based marketing (ABM) has been both hailed as a surefire win for B2B businesses and written off as little more than an industry buzzword. Just two years ago, only 29% of marketers reported ABM to be an effective strategy. What is account-based marketing (ABM)?
The career paths for sales engineers (SEs) and solution consultants (SCs) are wide open due to the blend of business and technical skills, sales skills and positioning expertise required to succeed in this role. Are Sales Engineers and Solution Consultants the Same? Provide routine feedback to product management on market needs.
After every discussion with customers, sales, service, leadership and my colleagues, I was left with a laundry list of problems that needed my attention. For example, in one of the features, engineering leadership wanted me to cut down on the scope to accommodate the ask within the expected timeline. About Rashid Manzar.
What You’ll Learn: The Whiteboard Trap: Why early ideas often fail without customer validation From Overconfidence to Overcorrection: How Lean Startup led to a different kind of failure True Discovery: Why users often ask for the wrong thingand how to uncover the real problem Listening as a Craft: Why great PMs solve needs, not feature requests (..)
We are rapidly approaching a company size where not all strategy can originate with the founder; we need to diversify markets, enter new markets, and have at least points-of-view on emerging markets and how we will address them. And if you are a sufficiently large company, portfolio strategy is the intermediary.
Today we are talking about how market segmentation is done and how it impacts product pricing. Product Tranquility , a consulting firm based in Austin, Texas. 4:07] How does market segmentation influence product strategy? 6:34] What’s an example of a company that does market segmentation well? Start early.
Greg shares an example from his consulting work with Vertex, a tax software company. This move demonstrates the importance of innovation and risk-taking in maintaining marketleadership. Introduction Your organization’s survival depends on its ability to successfully expand from a single product to multiple products.
He works as a coach, consultant, and keynote speaker helping companies bridge the gaps between business agility, digital transformation, product management, and human-centred design. She also spent three years as VP Product at HotelTonight and has held product leadership roles at Prezi, Snagajob, and Eclipsys. Product Leadership.
He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.
After leaving the Navy and working on nuclear submarines, Dan Olsen embarked on a career that has spanned enterprises and start-ups, consulting, speaking, writing, and running the Lean Product & Lean UX meetup. He joined us to talk about product/market fit: what it is, how to know when you have it, and how to achieve it.
They realized that all they were doing was creating “sustaining innovations” whereas they need to start focusing on “disruptions” to capture new markets. The lessons can also be shared publicly as a form of thought leadership and showcase of work. It’s like they all read the “Innovator’s Dilemma” and had a panic attack. Give Autonomy.
He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.
The Pipeline allows leadership to communicate a ranked list of priorities. A Market Requirements Event prioritizes product requirements in one to three days, rather than the months this process usually takes. Learn more about Steve’s Lean Program Consulting. Process—the lean product development process itself.
How product managers can prepare for a product leadership role Today we are talking about how you can prepare for and find a senior product leadership role, and we’ll be addressing this both for current senior leaders as well as for product managers. 21:42] What’s your outlook on the 2023 job market?
Before joining Google, Neha worked as a Management Consultant at Essex Product Consulting, where she helped organizations build products. Processes include forums to sync with different members of your team and other teams, forums to get leadership alignment, ensuring high quality of deliverables, and OKR planning.
If you are on the journey toward product-market fit, you know it’s not easy. One of the hardest challenges of any product and any startup is of course reaching product-market fit. The good news is that product-market fit, like people, and cars, have their own “operating system”. product-market fit under the hood.
Throughout the episode, Katheron shares her journey from strategy consulting to leadership roles at Eaton, Honeywell, and now Schneider Electric. This episode is packed with actionable insights for product managers and leaders on how to stay ahead by iterating, staying curious, and solving real customer problems.
If the wider strategy is unclear, high-level outcomes should be discussed with leadership first. Indeed the relevant decision-makers, influencers and domain experts should be involved, informed and consulted, as appropriate. Or we may indeed observe that we are not explaining our proposition anywhere in stores or through any marketing.
Realising it would be safer to diversify, he’s gone on to spend the last 30-plus years working with more than 90 organisations across the world in interim leadership roles and consulting. Lateral leadership. Organizational Thank Yous – your secret power for lateral leadership. Links mentioned in this episode.
He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.
Written by Alex Kreger and UXDA team Industry Disruption UXDA has witnessed how quickly markets can shift when a more compelling digital experience arrives: Netflixs streaming overtook Blockbusters rentalmodel. They blame weak conversions or shrinking loyalty on branding or marketing missteps. Key steps for leadership to consider: 1.
He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.
Are there market trends that impact this decision? Similarly, consulting with friends or experts can be beneficial, but only if that’s a tool you’d use in the real world too. As a product manager, your role is to think strategically. Go beyond the explicit instructions and ask yourself: What’s the real business problem here?
So product documentation, API references, grab and go marketing. Hope Gurion: Well, what I’m hearing is that it is either an internal-facing team, like given that example, it’s for the sales or marketing team to grab screenshots or feature lists, or I’m not sure what. Tell me your thoughts on that one.
Innosight is an innovation management consultancy founded by Clayton Christensen and Mark Johnson. It’s especially important that the leadership team carve out 10% or 20% of their time to explore the vision and discover at an enterprise level to plan for the future. [16:15] The future back strategy for product managers.
If Tim wanted to keep them, he had to pay them what the market thought they were worth. It's not, but that's a different leadership tip.) This is a part of the series of leadership tips. The post Leadership Tip 17: Consciously Choose How You Optimize the Salary Money appeared first on Johanna Rothman, Management Consultant.
We organize all of the trending information in your field so you don't have to. Join 96,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content