This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Chris brings years of experience in product innovation and management, and he’s here to share his thoughts on driving innovation and keeping businesses growing for the long haul. A Simple but Powerful Definition of Innovation Chris offers a simple definition of innovation: “It’s better than what it was.”
The discussion reveals how product management has evolved since 1931 and highlights the importance of clear role definition to prevent job frustration. The core focus of these activities is on thorough market research, continuous customer engagement, and strategic product development.
Prior to Square, Saumil was a startup founder for LocBox, a marketing automation company that was acquired by Square in 2015. After stepping down a few weeks ago, he’s spending his newfound time crystallizing his most important leadership lessons learned over the past decade. That’s gone too.
A seasoned product leader with over 5 years of experience in product or program management, productmarketing, business development, or technology. An individual adept at owning and driving roadmap strategy and definition, with a track record of end-to-end product delivery.
Strategy Blocks is particularly helpful for product leaders looking to upgrade their strategy skills and for chief product officers looking for a comprehensive strategy architecture that balances action and aspiration. Let’s establish some basic definitions before diving into the details of Strategy Blocks: 1.
Microsoft’s Frontier program is a new experimental product lab for internal and external early adopters to get hands-on with the most advanced, rough-cut AI tools and agents focused on productivity and work.
In the absence of in-house leadership, find an objective technical consultant–someone who has a great track record of building scalable products. In the end, it’s all about communication, when building your startup you have to strictly define the first version of your product, who it’s for and how you’re going to market. . #6
Strong brand identity builds trust and motivates people to buy your products and services. In B2B organizations the same concepts apply to product management and productmarketing teams for the same reasons. Engineers get paid to design and build products, and so on. Market & Industry Knowledge.
But product management at the lower levels is still an individual sport, while productleadership at the highest levels is a team sport. They learned how to play the team sport called productleadership. The product strategy plays a critical role here. Are you ready to make the shift?
Leadership without authority is product management 101. But as a product executive, you must take it to the next level — and this time use it with the entire management team. Image by Denis Doukhan from Pixabay In the CPO Bootcamp we talk a lot about product strategy. I’ll start with the former.
If you are on the journey toward product-market fit, you know it’s not easy. Every new product has its own fit to find. One of the hardest challenges of any product and any startup is of course reaching product-market fit. product-market fit under the hood. So here it is?—?product-market
There are a million and one things that go into creating a market leading company. But products are the nucleus, and that means marketleadership starts with product management. There are the obvious things product management does. To some product managers, market is synonymous with users.
After leaving the Navy and working on nuclear submarines, Dan Olsen embarked on a career that has spanned enterprises and start-ups, consulting, speaking, writing, and running the Lean Product & Lean UX meetup. He joined us to talk about product/market fit: what it is, how to know when you have it, and how to achieve it.
She currently leads Product Management at Obo, where she is working on agile product management software that aims to reduce the high failure rates for new products. It transformed Adobe from selling boxed products to selling services and subscriptions, creating new value for customers.
Leadership without authority is product management 101. But as a product executive, you must take it to the next level?—?and Last week’s learning session in the CPO Bootcamp was dedicated to product strategy. The third tool, that you are a master at given that you are a product leader, is leadership without authority.
I find that a product walkthrough is often needed when you are trying to make the case to leadership to green-light a new venture based on the strength of your vision for it. Strategy: Product/Market Fit Hypotheses. A compelling strategy delineates exactly how your product will dominate its market.
Product managers are evolving from focusing on outputs to outcomes. Historically, we’ve asked product teams to deliver a fixed roadmap typically defined by leadership. As we evolve toward outcomes, we are asking product teams to deliver performance. Most product teams have at least a few additional people.
A/B testing analytics is a powerful tool for optimizing the performance of your product or website. But approaching experiments in your company can be quite risky and thus hard to justify for your leadership team—especially if you’re new to product analytics. It’s a form of statistical hypothesis testing.
Thinking and talking about the productdefinitely falls under this category. When it comes to the actual work products that product managers deliver: wireframes and user stories. ProductDefinition Itself Is Not Strategy So why do the CEOs say it is an important, strategic role? It makes perfect sense.
Strategic thinking is hard by definition. especially startups on their way to product-market fit, the ARR itself might not be important. This is part of the definition of strategy?—?it’s But that’s where your leadership comes to a test. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an
Here are three hurdles your product management team will have to overcome it it’s going to lead the charge on strategic direction. The Playbook: Product Management Strategic Direction: 3 Hurdles. Your Definition of “the Market” is One-Dimensional. It means understanding the market, period.
Aspiring productmarketers – are you worried about nailing your productmarketing manager job interview? Whether this is your first productmarketing job or if you're moving to a new company, productmarketing interviews can be intimidating. Let's get started.
Leadership and management books haven’t been included because when you’re just a small team, amping up leadership capability provides less leverage than solid execution of the topics that I will cover. A framework for thinking about how to really engage your users and customers with your product. Without Borrowing a Cent!
Laura Jones is head of productmarketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do productmarketing. “I also like to do regular skip levels with all team members to review progress vis a vis goals.”
Laura Jones is head of productmarketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do productmarketing. “I also like to do regular skip levels with all team members to review progress vis a vis goals.”
In Silicon Valley, we've become well-versed in the importance of finding product/market fit as the most important early pursuit for any new product or startup. Beyond product/market fit, it turns out business strategy really does matter. Switching costs.
Note that the qualitative here is much more important than the quantitative definition. It’s much more important to say that we are trying to establish initial signals of product-market fit than to say that we need a certain ARR value. But at the deeper level, it also instills trust in leadership. It’s not easy?—?prepare
The core team leader in this model is more of a mini general manager than an expert product manager or senior developer. The emphasis is on cross-functional team leadership and, ideally, this person approaches innovation with a business mindset. Provide leadership and direction to extended team members. Conclusion.
You can set goals that are related to company or business objectives , more on that below, but as a general guideline, you should treat the goals you set for your product managers as means to give them guidance and direction, not measure their performance or even the product’s. You might want to be even more specific?—?reduce
Personally, I feel grateful for working in such an innovative ecosystem, but it definitely means that the challenges we are generally facing are different than the ones larger companies are facing. primarily focused on product teams, helping them be great at the discovery work that is at the heart of what they do Leadership coaching?—?focused
Honest feedback can be hard to take, but it’s essential to develop the type of culture that encourages people to constructively criticize processes, leadership styles, or approaches. Paul: Yeah, it definitely did. And principles, by definition, are guidelines. And once momentum decreases, it’s a lot harder to speed up.
It took me time to understand that I need to present myself as a productleadership coach and product strategy expert rather than a consultant. I have come to realize that people understand it very differently from the way I do (perhaps because they are not product experts?), If you are only beginning, it’s clear why.
As a product leader, is this a skill you already master? was the first product manager I ever hired. A brilliant guy, with many years of tech leadership experience, but none in product management. Still, he was one of the best hires I made in this area and he turned out to be a product star.
By the way, while the tips here address specific challenges that product leaders face, many of them would apply to any kind of leadership position, and even to non-leadership positions, so feel free to forward it to friends who are currently on the move. and in productleadership positions there is so much of it!
Sanj started working at Salesforce back in 2005, when the company had around 1,000 employees and a few hundred million in revenue, and he was a part of its growth for 14 years, holding several leadership positions in multiple markets in EMEA. It’s very transparent, very collaborative, and filled with really smart, amazing people.
At times, it felt like what was needed was a true back to basics positioning, where we are educated in not only the definition of demand generation, but what the point of demand generation even IS. That’s how you find productmarket fit. There was surprisingly little distinction between demand generation and lead generation.
The journey to product-market fit might seem random, but it actually has a well defined high-level structure. Here is part two of the guide that will help you find your way to product-market fit. This is an important principle in the product-market fit journey.
Market and customer discovery is the single most foundational skill for success in product management and productmarketing. If you’re not approaching discovery from the top down, delivering products with strategic value to the customer and to your own organization will be an uphill battle for the duration.
Market and customer discovery is the single most foundational skill for success in product management and productmarketing. If you’re not approaching discovery from the top down, delivering products with strategic value to the customer and to your own organization will be an uphill battle for the duration.
However, provoking productive disagreements is a key leadership skill you want to master. Here is how fostering healthy debates is essential for effective leadership and better outcomes. If you see the connection between that skill and productleadership you are 100% right. We have so many of them regardless.
Productleadership is about finding the right business opportunities to accomplish with the right product. I was surprised to see that even though that’s a crucial question that I contemplate a lot with, I couldn’t give a definitive answer right away. My free e-book “ Speed-Up the Journey to Product-Market Fit ”?—?an
Principles are a very powerful tool in productleadership. A lot of it is due to leadership changes, or a major shift that companies realized they needed to make as part of their 2024 planning. That’s when I recommend having a discussion with leadership on the principles you want to follow.
For example, a product strategy workshop might have the objective to identify the key changes required to achieve product-market fit. Contrast this with a sprint review meeting , which might help you determine if users can easily sign up for the product. What’s the meeting about? Which outcome do you want to achieve?
The SOAP™ 12-Module Process: Module Topics 1 Audit & Analyze Business Model BHAG Define the problem Define the solution Revisit company value proposition Assemble your value proposition 2 Create a Business Model Canvas for your Product Do you have a product/market fit?
We organize all of the trending information in your field so you don't have to. Join 96,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content