ProductPlan

MARCH 17, 2020

PMs have a unique role that brings together a synthesis of exploration, analysis, and strategic development. How can you take responsibility for the vision and shape the future of your product when you don’t control strategy at the corporate level?”. Developing a Product Strategy. Product Strategy. Product Vision.

Outbound 74

Outbound Product Management Product Manager Inbound 74

Userpilot

MARCH 8, 2022

How product strategy uses a company's vision to fuel profitability. Andrea has 15+ years of experience in Product Management and Marketing, from SMBs to large enterprises and educational organizations such as Product School. How to create a scalable product organization. Galina Ryzhenko , Head of Product at Mavenoid.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

Userpilot

APRIL 25, 2024

Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers. This allows you to refine your business strategies and make decisions based on solid evidence.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Intercom, Inc.

MARCH 28, 2022

By using one platform for all of your customer communication needs, you can also develop a deeper and more cohesive understanding of your customers, leading to game-changing insights as well as more customer-centric – and time-saving – workflows behind the scenes. Read more ?. So how do you stand out?

Reporting Tools 228

Reporting Tools Data Visualization Customer Communications Research Software 228

BrainMates

SEPTEMBER 19, 2022

The modern workplace is the backbone of our economy – from start-ups to government agencies and large enterprises – and the employees that work within are the engine that keeps the business running. The product managers drive the team roadmaps according to set objectives aligned to company objectives, as well as the product strategy overall.

Feedback Software 52

Feedback Software User Testing Customer Feedback Data Visualization 52

Userpilot

SEPTEMBER 5, 2022

Some customer success training programs include: Customer success strategy workshop, by CSM Practice. So when it comes to choosing courses for your career as a customer success manager, we’ve found these to be worth: Customer success strategy workshop, by CSM Practice. Strategy and success planning. Who is this for?

User Testing 98

User Testing Customer Experience Customer Feedback Certifications 98

Intercom, Inc.

JULY 29, 2021

Ever since he was hired as the Director of EMEA Sales at BrowserStack , a web and mobile testing platform that lets developers test their websites and mobile applications across browsers, operating systems, and mobile devices, he had to completely rethink how to successfully onboard hundreds of salespeople just as everyone was going remote.

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

Revulytics

FEBRUARY 12, 2019

In defense of decreased multi-tasking, the author says “many businesses are beginning to organize customer engagement, strategy, and product development responsibilities among different people within product teams.” But can you be just a technical product manager or just a strategic one?

Data Visualization 66

Data Visualization Product Management Product Manager Outbound 66

Userpilot

FEBRUARY 4, 2022

Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise. Selling SaaS products with a transactional sales model is still a lot easier than going for enterprise customers though.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

ProductPlan

SEPTEMBER 28, 2022

Product-led growth is a business strategy in which a company uses its product as the primary tool to gain customers. Companies using a product-led growth strategy expect their product will sell itself. For this strategy to work, the product has to solve a meaningful problem for the users. Product-Led vs revenue led.

Reporting Tools 59

Reporting Tools Customer Experience Feedback Software User Testing 59

UX Studio

APRIL 6, 2023

As a global design agency, we collaborate with both startups and enterprises worldwide and have broad experience in nearly every niche and industry. Parachute focuses on custom website development that includes UX design, conversion optimization, e-commerce website design and development, and branding.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

UX Studio

APRIL 6, 2023

As a global design agency, we collaborate with both startups and enterprises worldwide and have broad experience in nearly every niche and industry. Parachute focuses on custom website development that includes UX design, conversion optimization, e-commerce website design and development, and branding.

Research Software 52

Research Software User Testing Product Research Data Visualization 52

Gainsight

JANUARY 8, 2019

Inspiring sessions, professional development—and did we mention they’re expecting 30,000 attendees this year? Some of the topics they tackled in 2018 included AI and machine learning, SaaS and enterprise apps, Internet of Things, and cloud-native solutions. INBOUND | September 3-6, Boston, MA. Event Website. Event Website.

Events 45

Events Inbound Data Visualization B2B 45

Intercom, Inc.

OCTOBER 16, 2019

No matter the specifics of how your company adapts and grows, it’s crucial to be aware of how your pricing strategy relates to other aspects of your business. It’s all too easy to make the mistake of adopting a pricing model that is ill-suited to other aspects of your company, such as the go-to-market strategy or sales strategy.

Strategy 195

Strategy Customer Experience Inbound User Testing 195

Intercom, Inc.

FEBRUARY 5, 2019

Developing a sales strategy is one of the core activities every business will have to undertake. A well defined sales strategy is your path to meaningful, sustainable growth. When done correctly, your sales strategy will help your sales team execute with focus – SMB or enterprise, inbound or outbound, hunting or farming.

Outbound 177

Outbound Strategy Inbound Customer Experience 177

The Product Guy

JUNE 25, 2018

One effective strategy to boost your confidence in your report managing these situations is to spend time roleplaying certain scenarios and provide immediate and constructive feedback. One example is business development calling in a junior product manager for a client call. Continuous Learning: Leveling up your skills.

Product Management 120

Product Management Product Manager Reporting Tools Technical Review 120

The Product Coalition

JULY 1, 2019

creating strategies and business models, setting goals, prioritizing idea, execution and validation using GIST. HubSpot, a maker of inbound marketing and sales cloud tools, measures the number of active teams they serve, as the tools is of highest value for teams. Upcoming Workshops Lean Product management ?—?Barcelona?—?July

KPI 91

KPI Data Visualization Workshop Analytic Tools 91

Intercom, Inc.

JUNE 21, 2018

I hosted Max on our podcast, where he shares the strategies he’s used to grow Udemy and Sales Hacker, hiring tips for sales teams, and much more. That means your focus should be on building the right customer profile and developing precise messaging to reach them. Is it transitioning from inbound to outbound sales?

Outbound 183

Outbound Technical Advisors Weak Development Team Product Research 183

Userpilot

APRIL 22, 2024

TL;DR Product-led growth strategy is a business model where the product is the primary driver of engagement, retention, and acquisition. Buffer informs the product development process with a public roadmap. Userpilot drives product adoption through a self-serve resource center. Loom creates FOMO through its reverse trial.

Feedback Software 104

Feedback Software Product Research Customer Experience Strategy 104

Intercom, Inc.

NOVEMBER 17, 2022

Alina Vandenberghe is the Co-Founder and Co-CEO of Chili Piper , an inbound conversion software that helps sales teams automatically schedule appointments and instantly turn leads into qualified meetings. Maybe with regards to strategy or funding. Alina: The biggest change, for me, did not come from strategy or funding.

User Friction 118

User Friction Customer Experience Weak Development Team Travel 118

Intercom, Inc.

NOVEMBER 7, 2019

At Spendesk I am currently head of sales, so my main missions are about hiring and building the sales department on one side, and I also work around like all of the go-to-market strategy. It’s super important to think early on about what strategy you have. Dee: And you have quite an interesting background for a head of sales.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Brian Balfour

AUGUST 3, 2017

Marketo Their market is the enterprise. As a result they've differentiated their product on the things that enterprise customers care about: customization, security, and scale (that's their Market Product Fit). Plenty of enterprise companies have tried to move down market by making small changes to their pricing or product.

Marketing 57

Marketing Outbound User Testing Reporting Tools 57

Intercom, Inc.

JANUARY 16, 2019

Most users view a product only through the lens of their own use, not through the needs and habits of all the users in their enterprise (which is a view someone at the top, such as a Chief Information Officer, is more likely to have). This is not to say that bottom-up adoption is bad strategy; quite the opposite. it all “works”.

Weak Development Team 156

Weak Development Team Data Visualization Strategy User Testing 156

Intercom, Inc.

JUNE 6, 2019

A predictive lead scoring tool for B2B SaaS companies, MadKudu’s strategy is all about integrating with other platforms – including Intercom – to link customer intelligence and customer engagement. So I wanted to hear why that strategy makes sense for MadKudu and his advice for other teams thinking about building apps for their product.

Analytic Tools 190

Analytic Tools Data Visualization Customer Experience Inbound 190

StubHub

MAY 8, 2019

At StubHub, we just unveiled our brand-new Developer Program. At the heart of the program is an online portal that provides our business partners, system integrators and third-party developers an entirely new set of application programming interfaces (APIs) to bring innovative ticketing solutions to fans of all stripes.

Reporting Tools 8

Reporting Tools Analytic Tools Feedback Software Data Visualization 8

Intercom, Inc.

JANUARY 11, 2023

Successful companies nurture a variety of customer journeys and revenue streams, from inbound leads and self-serve users to sales-assisted campaigns and ABM. At the enterprise level, the user is rarely the decision-maker. And so, competing and winning on go-to-market strategies is becoming a pretty substantial differentiator.

Customer Experience 118

Customer Experience Inbound User Testing B2B 118

Intercom, Inc.

APRIL 4, 2019

But as it started selling more and more into the enterprise, it staffed up with a deep and strong one. But when it came to selling Dropbox Enterprise, it added several. ’ “The first thing we did was to try to understand where buying behaviors changed, and develop customer segments that were predominantly based on size.

Weak Development Team 162

Weak Development Team Outbound User Testing Research Software 162

Intercom, Inc.

NOVEMBER 27, 2019

A genius inbound marketing strategy. Moving upmarket: Court enterprise customers. Companies like Slack, HubSpot, and Shopify have all operated on this deeper level, leveraging these five strategies to go public. And really there are five most common market-moving strategies. Salesforce?

Data Visualization 186

Data Visualization Reporting Tools Software Review User Testing 186

Gainsight

FEBRUARY 2, 2024

Sam Mallikarjunan, Head of Growth at HubSpot, a leader in inbound marketing and sales software, explains that teaching the user in this example to create an email campaign isn’t good enough. They’re creating great inbound marketers, with the understanding that it will make them more successful customers.

Education 52

Education User Testing Customer Experience Research Software 52

Intercom, Inc.

JANUARY 24, 2019

So we said, “Hey, why don’t we do that with enterprise software?” Enterprise software is a little bit different than consumer-based software, because there’s an opportunity obviously from a value perspective to make a lot more revenue on the enterprise side. Scaling support for early-stage startups.

Analytic Tools 151

Analytic Tools Data Visualization User Testing Artificial Inteligence 151

Business of Software Conference

JANUARY 28, 2019

Because of that, I became a good enough salesperson, I managed to keep my job and hit my target and get myself into a sales management role, but most of all what I managed to do was to develop a passionate interest in why some people sale and some don’t, why some sale teams work and some don’t. The context is lost in it.

Research Software 40

Research Software Feedback Software Magazine Customer Experience 40

Intercom, Inc.

SEPTEMBER 8, 2021

At Slack, she rose through the ranks from an Account Executive to a Senior Enterprise Leader, and by the time she left Slack six years later, their revenue had grown from about $12 million in ARR to more than a billion dollars. By the time that I actually left Slack, I was senior manager of enterprise. Is it true enterprise?

Weak Development Team 118

Weak Development Team Feedback Software User Testing Customer Experience 118

Intercom, Inc.

OCTOBER 29, 2020

In this very special episode of Inside Intercom, I sat down with Des, our co-founder and Chief Strategy Officer, for a wide-ranging conversation about our respective journeys so far, our thoughts on Intercom through the years, and what the future holds. Short on time? Here are a few quick takeaways: Focus on your customers.

Feedback Software 209

Feedback Software Research Software User Testing Reporting Tools 209

Intercom, Inc.

MAY 10, 2018

First zero in on a strategy for achieving your desired outcome , and then pick high quality metrics to validate your tests. They did an amazing job bringing that all the way up to hundreds of millions of users and then their products for the enterprise, like Paper, are all extensions of that core idea. Andrew: Totally.

User Testing 224

User Testing Customer Experience Onboarding KPIs Customer Feedback 224

Userpilot

JULY 24, 2023

That said, there are key differences between a SaaS marketing strategy and standard digital marketing. In this guide, we’re going to highlight the nuances of SaaS marketing, walk you through its various components, and teach you how to create effective SaaS marketing strategies! Increasing signups with a free trial.

Analytic Tools 94

Analytic Tools Feedback Software Data Visualization Marketing 94

Business of Software Conference

JULY 26, 2016

Bill Janeway: The Rise & Fall Of Enterprise Software. Rita Gunter McGrath & Mike Sikorsky: Alarming The Enterprise – Software-Driven Inflection Points. Steli Efti: Proven, Honest, Ways to Make Software Sales – Even if you are a Single Developer. Greg Baugues: Developers, Entrepreneurs and Depression.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

Intercom, Inc.

JANUARY 31, 2019

The process of defining your positioning strategy is not a one-and-done deal – in a crowded marketplace, it needs to be an ongoing exercise. Ambient Strategy founder and CEO April Dunford on the symptoms of weak positioning. Then we also look at inbound as a separate function. They include: Close.io

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165