Reveal

DECEMBER 23, 2024

Comparison Insight: 90% of software companies are embedding analytics tools in their applications, significantly improving customer experience and product differentiation. Product analytics then tracks how the embedded feature impacts user behavior, helping you measure ROI and iterate further.

Data Visualization

DevelopmentCorporate

JUNE 2, 2025

Leaders who recognize this are betting on research to drive differentiation in a crowded market. In part, because its possible to spend inefficiently bloated tools, underutilized software, or poor participant management can eat into ROI. This signals a broader strategic shift: research isnt just a cost center anymore. Why only a C?

Data Visualization

The Product Coalition

OCTOBER 16, 2024

They collect features that perhaps once were a good idea, heavily used, and important differentiators. Finally, those teams that deliver the deletion get tangible credit for their work. Eliminate the bloat. Let’s face it. All products bloat over time. But customers and users change over time. Their hope? Better customer communication.

Roadmap

Modus Create

NOVEMBER 7, 2024

Effective strategies for mitigating AI security and compliance risks As organizations rapidly adopt AI technologies—especially large language models (LLMs) like those offered by AWS Bedrock —it's crucial to integrate security measures throughout the software development lifecycle (SDLC).

Artificial Inteligence

Alchemer Mobile

NOVEMBER 22, 2024

Easily collect targeted, real-time digital feedback and engage customers at exactly the right moment in their customer journey. Different companies use different tools, and even teams within those companies rely on varied solutions.

Feedback Software

NextBigWhat

OCTOBER 28, 2024

Longer sales cycles create challenges for software companies, including pipeline supply shocks, decreased predictability, and negative effects on cash flow and sales team compensation. This shift necessitates software companies to adapt their sales strategies to address CFO concerns, emphasizing cost savings and clear ROI.

Data Visualization

BrainMates

JULY 2, 2025

In this article, we will explore the foundations of effective cross-functional collaboration, the common pitfalls to avoid, and how the right software can help your team execute more effectively. They collaborate with product to clarify value propositions and key differentiators.

Product Research

Product Management University

JANUARY 9, 2025

The Value of Using a Jobs Dashboard to Drive Your Demo Most software sales demos follow the same formula a handful of slides telling buyers about your company followed by an overview of the product, and then you dive into the demo. Its the single biggest thing that leads them to believe your products are superior to the competition.

Demo

Modus Create

NOVEMBER 15, 2024

AI use cases are enabled by “intelligent applications” – software applications that incorporate generative, classification, and predictive AI models under the hood to power one or more of their features. A software engineer turned entrepreneur, Geg has two decades of experience, seasoned with optimism and a healthy appetite for challenges.

Research Software

Product Innovation Educators

DECEMBER 30, 2024

Applying Product Management Knowledge in Practice Understanding the seven knowledge areas is just the first step in achieving product mastery.

User Testing

Modus Create

FEBRUARY 12, 2025

Beyond IDEs (integrated development environments), it will integrate across the software development lifecycle (SDLC), with AIOps optimizing CI/CD pipelines and project management tools providing predictive insights for resource allocation and task prioritization. AIs influence on software development will extend beyond technical efficiency.

Analytic Tools

Reveal

JANUARY 20, 2025

This guide provides a comprehensive walkthrough of embedding analytics into your software products using Reveal Embedded Analytics. Understanding Embedded Analytics Embedded analytics refers to the integration of data visualization and business intelligence (BI) tools directly into software applications.

Embedded Analytics

Userpilot

FEBRUARY 24, 2025

As one of the newest entrants in the Connected TV advertising space thats rapidly growing, they seek to build unique value propositions that differentiate Netflix from other ad-supported streaming services. Product Manager Salesforce (20172019): Led a redesign of the headcount tracking software, reducing auditing time by 70%.

Analytic Tools

UX Planet

FEBRUARY 5, 2025

Rumi revamped their platform with responsive designs that would make any software engineers heart flutter. By seamlessly integrating Rumis personal touch and values into the brands narrative, they have successfully differentiated themselves from competitors who merely focus on product features.

Customer Experience

Userpilot

MAY 30, 2025

This guide breaks down what matters when choosing product tour software: which tools work across web and mobile, what kind of logic and testing you can build in, how granular the targeting gets, and whether youre paying extra for basic features. Appcues: Best mobile-first onboarding software with strong UI patterns. No web only.

Analytic Tools

Reveal

JUNE 24, 2025

However, delivering that experience inside a software product or platform is not easy. However, when that experience is embedded directly into your app, it becomes a true product differentiator. Embedded self-service BI, by contrast, is purpose-built for product teams delivering software.

Embedded Analytics

Business of Software Conference

JANUARY 24, 2025

In just two months, the best conference for software CEOs and senior leaders is happening in Churchill College, Cambridge, UK – BoS Europe. Instead, BoS Europe is all about handpicked speakers tackling the real challenges software leaders face. Why the best? Because its not your typical conference. The line up so far?

Customer Feedback

Lenny Rachitsky

APRIL 20, 2025

Invest in understanding what truly differentiates your product—in AI, unique data (like Windsurf’s incomplete code states) can create moats that even companies with better base models can’t easily cross.

Software Review

Gainsight

JANUARY 23, 2025

In a world where businesses are shifting to subscription and as-a-service models, delivering real value to customers is the ultimate differentiator. The post Customer Success, Recognized: Gainsights Journey to the Gartner Magic Quadrant and Whats Next for CS in 2025 appeared first on Gainsight Software.

Research Software

UX Planet

JUNE 23, 2025

Use additional visual cues to differentiate interface elements. Similarly, in the bottom navigation, a subtle colour change is being used to differentiate the selected icon from others. In our example, there are 2 areas that could be confusing. Let’s make them clearer. Adding an underline to the selected tab helps to make it clearer.

Vision

UX Planet

JUNE 30, 2025

billion in AI in 2024, making it the second-largest industry for AI spending (after software/IT services at $33 billion and ahead of retail at approximately $25 billion). Together, software, banking and retail account for 38% of the global AI spend. IDC estimates the banking industry will invest about $31.3 Investment Figures The U.S.

Data Visualization

Business of Software Conference

JUNE 30, 2025

Differentiating your products or services is key to scaling sales and becoming a dominant market player. But how can you achieve this in a crowded software landscape? It shows you’re driven by something bigger than just selling software. Think about where your well-known traits come from.

Differentiation

TechEmpower - Product Management

JULY 24, 2023

How will you differentiate from these? Team and Process Are you using, or planning to use any software development methodologies? What are your key Startup Metrics ? How do you make your money? How do you measure success? Who are your big competitors? What are some sites or companies in the same space? What is different, special here?

Reporting Tools

Gainsight

APRIL 14, 2025

By feeding these insights into Sales enablement and Product Marketing, CS teams can help these GTM teams refine positioning, identify competitive differentiators, and tailor messaging to real use cases. The post The Hidden Revenue Engine: Why CROs Cant Afford to Overlook Customer Success appeared first on Gainsight Software.

Customer Experience

Reveal

JUNE 27, 2025

Users are forced to leave your software to access insights, adding friction when insights should be immediate. The shift to embedded analytics is becoming a key part of how software teams increase feature adoption, accelerate roadmap delivery, and open new revenue opportunities. Embedding analytics isn’t an enhancement.

Embedded Analytics

Arkenea

MAY 8, 2025

If you’re considering expanding your development capabilities beyond your in-house team, you’ve likely encountered the term “ nearshore software development in Mexico ” during your research. Offshore Software Development involves partnering with development teams in more distant countries.

Research Software

Crafty CTO

JUNE 18, 2025

He considers Tool Discovery to be a huge differentiator for MCP. And if you actually do that, you know, what I described also sounds a lot like good software engineering practice. Čurn points out how dominant MCP is becoming for agentic interaction. There are so many MCP registries that Mastra even has a registry of registries.

Engineering

Product Innovation Educators

MAY 24, 2021

Ajit is an expert in software pricing and his book, Price to Scale , covers an end-to-end approach to packaging & pricing for high-growth technology companies. . To determine our positioning, we identify our target segment and how we’re differentiating. We’re differentiating by allowing a lot of PMs to collaborate.

Product Research

Mind the Product

AUGUST 3, 2023

AI-driven software generation will redefine the competitive landscape in SaaS, so it's time to consider what other differentiators will hold their value Read more » The post How AI-generated software could turn your competitive moat into a puddle appeared first on Mind the Product.

Differentiation

The Product Guy

JUNE 18, 2020

Feedback Loops are most easily understood through nature: Now, we’re trying to mimic natural systems in our software creation processes. Knowing their differentiating capabilities can help you capture market share away from your competitors. . A product feedback loop keeps software teams close to their customers.

Product Research

Product Innovation Educators

MAY 24, 2021

Ajit is an expert in software pricing and his book, Price to Scale , covers an end-to-end approach to packaging & pricing for high-growth technology companies. . To determine our positioning, we identify our target segment and how we’re differentiating. We’re differentiating by allowing a lot of PMs to collaborate.

Product Research

Userpilot

JULY 16, 2024

Are you a SaaS product manager in search of product differentiation examples to inspire your differentiation strategy? In this article, we’ll explore the types of product differentiation strategies and go over cases of real-world brands that have used these strategies to drive product growth.

Differentiation

Product Innovation Educators

JUNE 6, 2022

Eight years ago I had a software company, and we were looking for a CRM tool to help us follow up our sales leads better. We discovered we needed to make the software a bit more clear and simple. I gave them a demo, understood their needs and context, showed them the software, and took notes about their experience.

Feedback Software

Intercom, Inc.

NOVEMBER 3, 2022

Natasha Ratanshi-Stein is the founder of Surfboard , a software company that offers scheduling tooling for customer support teams. “It’s a critical task within the function, and somebody had to build something simpler, smarter, and fairer” Then, I was tasked with running an RFP process to find software to solve this problem.

Feedback Software

Userpilot

SEPTEMBER 10, 2022

What’s product differentiation? What differentiation strategies can a product manager use to make the product stand out in a saturated market? Product differentiation is about highlighting the features of your product that make it stand out on the market. Mixed differentiation uses both objective and subjective criteria.

Differentiation

The Product Guy

OCTOBER 9, 2018

This sort of hand-waving has been most prevalent in software companies, where the supposed price of strategy missteps is seen as low. Julian Dunn is a senior product manager with Chef Software where he. has over fifteen years of experience as a software developer and. About Julian Dunn. More About The Product Mentor.

Weak Development Team

The Product Guy

SEPTEMBER 27, 2016

Jordan has enterprise Software-as-a-Service experience within the facilities management, legal and pharmaceutical verticals, having most recently worked at ServiceChannel, Epiq Systems and Medidata Solutions. Vikas started his career as software developer with Siemens. Krishna Madhuvarsu Director of Product Strategy, Oracle Inc.

Research Software