February, 2017

Things Nobody Told Me About Being a Product Manager

Mind the Product

Shaun Russell shares his journey into product management, sketching out the well-trodden path he took to getting started – reading, taking workshops, learning from peers, and so on. But being a product manager is really hard, and nothing can prepare you for it.

Effective Product Roadmaps

Melissa Perri

Product Roadmaps, in general, are confusing. The truth? Even the most experienced Product Managers still don’t have them fully figured out.

Trending Sources

How to Achieve Your Goals By Creating an Enemy

Nir Eyal

DJ Khaled, the one-man internet meme, is known for warning his tens of millions of social media followers about a group of villains he calls “they.” They don’t want you motivated. They don’t want you inspired,” he blares on camera. They don’t want you to win,” he warns.

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The Evolution of Modern Product Discovery

Product Talk

Product management is evolving quickly. The days of gathering requirements from business stakeholders and documenting them in long product requirements documents are vanishing. We no longer take months or years to release value to our customers.

Mixing Qualitative & Quantitative Data with Storyboarding

Speaker: Tristan Kromer, Lean Agile Coach, Kromatic

Qualitative vs. Quantitative is a silly argument. Qualitative data from UXers should not compete against the quantitative data product owners need for their business model. Both are necessary to have a complete understanding of where the desirability of the product meets the viability of the business.

More Trending

The Best Product Management Events Happening in 2017

UserVoice

There are plenty of fantastic ways to keep your product management skills sharp and keep up with evolving industry trends and new technologies. There’s no shortage of product management blogs, podcasts, and reading lists out there to keep you in the know.

How Cognitive Biases Can Help (and Hurt) Your Business

Nir Eyal

Nir’s Note: Buster Benson is a product manager at Slack who worked previously at Twitter and Habit Labs and is working on a new book about cognitive biases. He’ll be speaking at the upcoming Habit Summit in April. You can register here!)

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Amazon Product Managers Prepare To Do The Unthinkable: Open A Store

The Accidental Product Manager

We buy from Amazon online, right? Image Credit: Luke Dorny. You would think that being a product manager who works for Amazon would be a pretty cushy job right?

How do your buyers learn?

Under10 Playbook

When your work speaks for itself, don't interrupt.—Henry —Henry J. Kaiser, American industrialist, father of modern American shipbuilding.

Creating the "Right" Product Roadmap With Data

Speaker: Sunil Parekh, Head of Product Management, SimplyInsured

Data can be qualitative or quantitative, and comes from multiple sources: customer interviews, product usage & funnel analytics, company financial performance, and internal stakeholders. How do you use that data to create a product roadmap that is aligned with your organization’s business needs?

User Story Reflections

Roman Pichler

Users. As its name suggests, a user story describes how a user or customer uses the product–a digital product is captured from the perspective of the users.

Pros and Cons of Market Research Tactics

Mind the Product

When it comes to capturing the public’s imagination, few works of fiction have ever done it as well as the movie Jurassic Park did almost 25 years ago – I couldn’t believe it’s been that long either.

Scaling your Product Team: When and How to Start

UserVoice

So your organization is growing, your products are becoming more complex, and you’ve got more customers demanding your attention and new functionalities. Congratulations! These are all good things, but they can stress product teams that haven’t kept up with the rest of their organization’s growth.

Don’t Ask People What They Want, Watch What They Do

Nir Eyal

Nir’s Note: Irene Au is a design partner at Khosla Ventures and former Head of Design at Google, Yahoo, and Udacity. She’ll be speaking at the upcoming Habit Summit in April. You can register here!) In this interview, she chats with Max Ogles about design strategy for startups. Q: You have an impressive background as […]. The post Don’t Ask People What They Want, Watch What They Do appeared first on Nir and Far. Behavior Design In Action Behavior design habit summit

Connecting Analytics to Strategy - Keeping Your Corporate Objective In Sight

Speaker: Tom Evans, Senior Principal Consultant and Trainer, 280 Group

Data analytics has transformed the way many product managers approach product enhancements, creating strong demand for product managers with skills and expertise in defining and analyzing product metrics to make more valuable product decisions. But there is one essential element that is often left out of the conversation, and that is strategy. How does my product decisions support the overall strategy of the business, and am I tracking the right metrics based upon that strategy?

Why Agile Marketing is the Key to Successful Products

280 Group

This is a guest post by John Armstrong, CMO, Zettaset. Can Agile Marketing give you an edge? The past five years have witnessed a sea change in marketing methodologies and processes at a rate that continues to accelerate.

Are You Disrupting? 2 Tips for Innovation

Under10 Playbook

The managers in your organization who have most consistently delivered results in the past may be the least skilled at delivering success in new-growth businesses. -- Clayton M. Christensen , The Innovator’s Solution.

Product Management for Dummies

Product Bookshelf

Not just for dummies, this book is for everyone. Whether you’re new to product management, want to add to your skills, are hiring product managers, or creating a product management process this book has something for you. Product Management For Dummies by Brian Lawley and Pamela Schure.

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Netflix Abstracts the Team out of Product Design

Mind the Product

This week I started watching Netflix’s new show Abstract. It’s a beautifully produced documentary that follows the achievements of world renowned designers across a wide range of design disciplines, from Tinker Hatfield, Nike’s head of design to the architectural boy wonder Bjarke Ingels.

How I Read More Books – Bringing the Donuts 02/22/2017

Ken Norton

I read 61 books last year and it was easier than I thought -. At the beginning of last year I decided to try reading more books. I set what seemed like an unreachable annual goal: fifty. I ended the year with sixty-one, and a conviction that anyone can do it. It’s much easier than you think to read about a book a week

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Your Ability to Focus Has Probably Peaked : Here’s How to Stay Sharp

Nir Eyal

Having a hard time focusing lately? You’re not alone. Research shows interruptions occur about every twelve minutes in the workplace, and every three minutes in university settings. In an age of constant digital interruptions, it is no wonder you’re having trouble ignoring distractions. In their new book, The Distracted Mind: Ancient Brains in a High-Tech […]. The post Your Ability to Focus Has Probably Peaked : Here’s How to Stay Sharp appeared first on Nir and Far.

Books 53

Making Consensus-based Product Decisions

Roman Pichler

Benefits and Limitations. Deciding by consensus means that everyone required to make the decision agrees with it. Applied correctly, it results in a better decision and creates strong buy-in and shared ownership.

A Product Manager’s Approach To Finding Love Online

The Accidental Product Manager

Love can be tricky to find online – unless a product manager helps out Image Credit: Moni Sertel. Let’s talk about love, shall we?

How to Make Sense of IoT Hardware

Tech Product Management

Hardware decisions impact your IoT product’s cost, user experience, application capabilities, and more. But only about 20% of IoT Product Managers have experience managing hardware.

The life of a Product Manager – Learning by Doing

Mind the Product

Osama Hanif (Digital Solutions Manager at Telenor) launched the first digital agency in Lahore and went on to join Telenor Digital.

Get Brochure: Professional Development and Training Courses Description

Spice Catalyst

The post Get Brochure: Professional Development and Training Courses Description appeared first on Spice Catalyst. Newsletter Dave Product Management Product Marketing Product Planning Training

Requirements, Roadmaps & Rollouts: The B2B Product Manager Magazine, February 2017

High Octane Product Management

The February Issue of The B2B Product Manager is now available. In this issue we cover everything from requirements to roadmaps to rollouts. We also throw in a few tips for hiring the best Agile Product Owners, and a universal product management framework that’s been sitting right under our nose. And for the first time in five years, Proficientz is offering a public training workshop – How to Create a Strategic Portfolio Roadmap, March 28th in Atlanta. Click here for details.

How to Break Down Tasks Into Manageable Items

Craft.io

The Cult of Done manifesto states, quite clearly, that “Done is the Engine of More”. This statement is the basis for most projects and defines the way most projects are managed.

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Oracle Product Managers Get Ready To Battle Amazon In The Cloud

The Accidental Product Manager

Oracle and Amazon both want to own the cloud Image Credit: WorldSeriesBoxing.

Creating a culture of persistence

Lead on Purpose

We live in a world that makes it increasingly easy to justify failures and abdicate responsibility. Too often the news trumpets the reasons why certain groups don’t get what they want, and they showcase how those in authority are responsible … Continue reading → Purpose action gratitude growth perseverance persistence progress success teamwork

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Finding Inspiration for Customer Journey Mapping

Mind the Product

Customer journey mapping (CJM) is an underestimated marketing tool. Because customer journey maps can be hard to create and their results cannot always be tracked, it can be tempting to use other ways to increase conversion rates on a company website or online shop.

The 280 Group’s Top Product Management Blog Posts of 2016

280 Group

Here at the 280 Group we have been maintaining a Product Management blog for over a decade Every year we produce articles that we hope our readers find interesting and useful. We felt that 2016 was likely the best year yet for our Product Management Blog so we would like to share with all of you the top 10 most visited posts of the year. Let us know in the comments which was your favorite, we appreciate the feedback. continue reading].

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How to Create a Strategic Portfolio Roadmap

High Octane Product Management

Wealth made simple: news and articles from IRC Wealth. Atlanta, GA March 28, 2017: $795 per person. Strategic Portfolio Roadmapping Workshop. In this hands-on workshop, you’ll learn how to develop a strategic portfolio roadmap that drives new growth by shifting your inside-out product vision to an outside-in customer vision.

Value Proposition? Stuck on it. I have a solution! Read This.

Spice Catalyst

Here's how to figure out what your product's value proposition should be! The post Value Proposition? Stuck on it. I have a solution! Read This. appeared first on Spice Catalyst. Do Innovation and Value Proposition Newsletter Dave Product Management