Sat.Mar 02, 2019 - Fri.Mar 08, 2019

High Touch or High Volume

Pragmatic Marketing

What kind of products do you build? Awesome products, to be sure, but are they high touch or high volume? Most software products created today are designed for high-volume, low-customization scenarios.

The ROI of Experimentation

AB Tasty

When you hear ‘A/B Testing’, do you think revenue gain? David Mannheim of User Conversion, argues that you probably do - and shouldn’t. This article was originally posted on AB Tasty as The ROI of Experimentation. A/B Testing Conversion Optimization

My Stories Are Too Short…

Mironov Consulting

I often find myself siding with old-school agilists who believe that teams (and their product managers) must continually experiment their way to good processes and collaboration, rather than “best practices” folks who believe there’s a fundamentally right way to do things.

A Strategy Map

Roman Pichler

Maps are the Foundations on which Adventures are Built. When I was a little boy, I truly loved all things pirate. Even as an adult, I very much enjoyed reading pirate books with my children. One of them even came with a separate treasure map that could be unfolded to discover a hidden treasure.

Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.

Feature prioritization in product management: the key to building products that sell

Product Management Unpacked

There are many methodologies for feature prioritization in product management. If you are a product manager dealing with this, beware that one size doesn’t fit all. Choosing the right feature for the stage of development your product is in can unlock enhanced market performance. .

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Top 5 Reasons For Data Science Project Failure

Piyanka Jain

Whether you are a seasoned data scientist or a business executive with a significant investment in analytics, chances are you’ve seen the… Continue reading on DataSeries ». data-science data-literacy

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The Big Picture of Scrum

The Product Coalition

Scrum is just one part of a successful product, don’t let it become a distraction. I’ll be the first to admit, I have a love/hate relationship with Scrum. Scrum is a great project management framework.

Preparing for the Associate Product Manager interview—Hamsa Pillai, Google APM

PMLesson's Ace the PM Interview

Hamsa Pillai is a senior at Duke University and will be heading off in the fall to join Google as an Associate Product Manager. In this Path to PM blog post, Hamsa and Stephen discuss how to ace the undergraduate associate product management interview. Tell us about your current PM career.

Product Growth = People Growth by Nilan Peiris

Mind the Product

In this #mtpengage Manchester talk, Nilan Peiris of Transferwise talks about simultaneously growing a business and growing its people, and how the two aren’t at all mutually exclusive – in fact, it’s the exact opposite.

Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how data that you're likely already collecting can be transformed into revenue!

Why You Should Take Service Design Into Account When Thinking About UX

UX Studio

What comes to mind when you hear “UX”? I’d guess you imagine someone sitting in front of a computer designing digital products with the help of suitable software. But do you think about service design?

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5 Reasons Not to Be a PM

The Product Coalition

Photo by Tim Gouw on Unsplash OK, I am not fond of lists like this. Every item on a “not to” list you can typically turn around and you have a “to” list. I’m trying hard for that not to be the case, but I might fail. Product management is a tough profession.

From conversion to retention: industry experts on improving your onboarding

Inside Intercom

There are two key reasons for this. First, onboarding is the one thing that every user of your product experiences. Secondly, your onboarding strategy must adapt over time as your product and business evolve.

User Research and Psychology by Mona Patel

Mind the Product

Mona Patel is the customer experience expert behind the UX-led innovation and design company Motivate Design. She uses her knowledge of design research and ergonomics to deliver “mind-spinning” solutions to companies with customer-related research problems. But how does she spin their minds?

4 Steps to Developing Your Customer Care Strategy

The quality of a customer care strategy can make or break a company, but simply resolving a customer service issue or complaint is no longer enough. Learn the 4 steps that address the major points you need to consider when building a customer care roadmap.

What PMs Can Learn From Military Veterans

ProductCraft

What can this guy … possibly teach this guy about creative product work? I am a product manager at IBM; in a past life, I led Intelligence and Operations in the US Marine Corps. During my military experience, I learned some helpful lessons that have helped frame my work in product.

Bridging the Knowing-Doing-Gap in Product Management

BrainMates

Product Talks: Product Tournament, August, 2018. Speak to any product manager at a product management meet-up and they will sound practiced and polished.

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The magic of goal setting: A simple framework for managers and teams

Inside Intercom

How can you make sure, on a Monday, you’re doing the right things all week long – not just as an individual, but as a manager, across your team and organization?

A Product Manager’s Approach to Building Integrations for SaaS Software

Mind the Product

Software as a service (SaaS) has become much more attractive to customers as SaaS companies embrace the idea of offering rich integrations with other platforms. All of which means that open APIs have become an important aspect in driving growth, because a stellar API means that it becomes easier to integrate with your SaaS.

Nine companies share 30+ best practices for creating embedded analytics products

In this 4-part series, product and technology leaders share insights for successfully going to market with a data product. Download the eBook now, and find out how you can embed analytics in your solution, from building your business case to designing and launching your product.

Building and Managing an Effective Remote Product Team

ProductCraft

For 30 minutes three times a week, the team at 15Five gets together for all-hands meetings. Wednesdays start with a 5-minute meditation. And Fridays are reserved for questions and storytelling—the opportunity to connect as human beings working toward the same goal.

Outcome-driven product roadmap

The Product Coalition

Many organizations struggle with roadmaps, finding them difficult to maintain and hardly ever coming true. They say, a roadmap in its first edition barely resembles what they get in the end.

3 Reasons Why Voice Navigation Is The Next Big Thing (+ How to Design It Wisely)

UX Studio

As a UX designer, I consider creating products which people will love to use my great mission in this world. Voice navigation is a great tool for that. Funny fact: I have always had a thing against computer technology. Why do I work as a UX designer then?

How to Further Your Product Management Career in Asia

Mind the Product

Like everywhere else in the world, digital product managers are in high demand in Asia. It’s still a relatively new role in this part of the world and the supply of local talent is limited. Not many people have heard of product management let alone know what it takes to be good at it. Like me, most of them seem to have found their way into it by accident. But as the economies and tech ecosystems of Asia continue to develop, a small but growing community of product managers has started to emerge.

Top 10 industries for monetizing data: Is yours one of them?

Find out which industries, use cases, and business applications are the best opportunities for data monetization. Understand what data is being monetized, who wants it, and why. Use data you already own to create new revenue sources. Download the eBook today!

5 Essentials for App Beta Testing

Centercode

Apps are both readily accessible and everywhere. Go into a grocery store, a mall, a transit station, and you’ll see apps for everything from shopping to parking to public transportation.

K.I.S.S??—?my ass!

The Product Coalition

K.I.S.S??—?my my ass! We’ve been using Keep It Simple Stupid (KISS) as a guiding mantra for the products we are developing for a long time now. It might be time to challenge that notion. Oh, there’s nothing like striking down a consensus in its prime!

Restaurant Product Managers Discover Too Much Of A Good Thing

The Accidental Product Manager

Product managers need to be aware of the impact of changes to their product Image Credit: Monito – Money Transfer Co. As product managers, the one thing that we’d all like to have is more customers.

Should Every Company Have a CPO?

ProductCraft Debates

CPOs are not new. But the explosion of SaaS combined with the evolution of product management as a discipline has resulted in the rise of the Chief Product Officer into prominence. As product teams come out of the shadows of marketing and engineering, executive recruiters are seeing increased demand for C-level product roles. But plenty of companies. The post Should Every Company Have a CPO? appeared first on ProductCraft by Pendo

Encouraging Innovation in an Established Product Culture

Speaker: Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies

Innovation is both a process and an outcome. The best way to begin innovating your products is by innovating your internal process. We'll explore the challenges, solutions, and hands-on techniques for becoming a successful "agent of change" within a well-established product culture. We'll examine the importance of UX and user-centric feature analysis, the adaptation of Agile Methodologies to the creative process, as well as a way to drive successful culture change for setting expectations and winning approvals with cross-functional stakeholders. Innovation and Leadership go hand in hand. Join Richard Cardran, Chief Creative Officer and VP Strategy, HIA Technologies, as we assess some case studies to see how to lead with a clear strategy well-defined tactics, and an unbiased understanding of the fundamental question: "why are you innovating?"

Product Love Podcast: Wyatt Jenkins, SVP of Product of Patreon

ProductCraft

This week on Product Love, I talked to Wyatt Jenkins, SVP of Product at Patreon. Previously, he was the VP of Product at Hired, Optimizely, and Shutterstock, and the VP of Operations at Beatport. Wyatt can divide his adult life into three bullet points.

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Sure, Waterfall is awful, but…

The Product Coalition

Some of the things that I miss about the “other” way of project management The world of product management is very much one of “our way vs. the highway”. We can all agree that agile is a descriptor that everyone is striving to achieve and that anti-agility tends to be anti-success. This makes sense.

Navigating the Leap from Big Tech to Startups — Advice from a Former Google and Flipkart Exec

First Round Review

Punit Soni cut his teeth as a product leader at large companies such Google, Motorola and Flipkart before venturing out on his own to found Suki, a healthcare startup.