This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Empowerment. It’s a word that business leaders often use to fire up their teams. But in all likelihood it causes those teams to groan, and not just because it’s a management buzzword. So why does something that is supposed to be good go wrong? It goes something like this: The organization is growing and the leader wants to create some scale. Or a new leader comes in believing agile teams should be self-determining.
Our environment has become noisier than ever. People have to carefully select what they pay attention to in their overstimulated daily lives. As a business, you not only compete with other businesses but basically everything your audience pays attention to. How can you have their undivided attention? Can we even ethically drive people’s attention?
[link] A few days ago I met an old acquaintance of mine, who had been working in the marketing department of an IT giant. As we got to talking, I could see that he was a data skeptic?—?someone who did not believe in the power of data. Data Science is not for those who fall on the business side of the company, he said. Quite surprisingly, it is not just him who considers the myth that only techies and analysts need Data Science skills for their work.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
I didn’t have time to write a short letter, so I wrote a long one instead. Mark Twain. At its core Product Management is about making choices between countless possibilities to deliver value to the end user while meeting organisational goals and constraints. Simple huh? But not straightforward, nor easy to achieve. Indeed, this is the single most difficult feat in product management.
As a COO, I’m always trying to figure out get a ton of things done in a short amount of time. I’m constantly thinking about how to do more with less. The danger for someone like me is that when you give them technology, the standard for what counts as “efficient” dramatically increases. Here’s what my typical work week looks like. Technology helps me pack my calendar to the brim: any empty 30-minute time slot is immediately visible and available for me to book.
As a COO, I’m always trying to figure out get a ton of things done in a short amount of time. I’m constantly thinking about how to do more with less. The danger for someone like me is that when you give them technology, the standard for what counts as “efficient” dramatically increases. Here’s what my typical work week looks like. Technology helps me pack my calendar to the brim: any empty 30-minute time slot is immediately visible and available for me to book.
Guest Post by: Alin Baicoci (Mentee, Session 9, The Product Mentor) [Paired with Mentor, Chris Butler]. Changing a job can be a stressful occasion in in your working life. Why? It might be the case (like in my case) to have spent years as part of an organization, becoming an integrated part of its culture, making good friends at the office. Leaving your job means saying goodbye to these people, and to the teamwork and sense of collaboration you’ve developed during your time together.
Picture this: You’re a product designer with a handful of years on your career path. You’ve cut your teeth on a few big launches and earned your stripes as a solid “mid level” product designer. Like many designers, you’re curious and ambitious. You look to the future and ask yourself, where do I want to be this time next year? What about in five years?
We recently hosted a webinar diving into how apps in different categories compare and compete. We took exclusive new data from our 2019 Mobile Customer Engagement Benchmark Report and segmented it by different app categories, including as Food and Beverage, Media, Retail, Travel, Lifestyle, and Finance. In this webinar, Apptentive CEO and Co-founder, Robi Ganguly, and VP of Customer Success, Christy Culp, help you better understand how your app stacks up against others in your industry and provi
Ryan Jacoby is an expert on innovation, but not, perhaps, on optimising book titles for SEO – his book, Making Progress , is a guide on how to ensure that your team is open to and successful at innovation. Ryan has been working in the field since his undergraduate days, when he became the first person to complete Stanford’s Design School program.
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
Excerpts from our conversation with The Best Product Person of 2018, Brian Crofts. Watch now and see why he is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.
If you wanted to know your customers’ gripes and praises in the past, you had to assemble a series of questions anticipating their possible answer. Then you had to try to reach them via email and convince them to fill it out. But there’s a better way now. Deepa Subramanian (a graduate of Harvard Law School and a veteran of Salesforce) set out to improve businesses’ understanding of the customer voice by co-founding Wootric , a platform that offers a range of feedback collection and a
A value proposition for feeling good for product managers. Performing at your best requires a lot of mental dexterity. Product managers need every edge we can get to beat the competition and create successful products. To be at your best, you must also consider your health, and our guest, medical doctor Gus Vickery, is the go-to person for this. He is an expert at getting your body and mind performing well and his book Authentic Health provides the actions we can all take.
Bernise Ang, Chief Alchemist at Zeroth Labs, spends her days looking across many disciplines in an attempt to tackle social challenges in an urban context. In this talk from #mtpcon Singapore, Bernise shared some stories from her work in social services to illustrate how product and design thinking can help to uncover opportunities, and the lessons her team learned along the way.
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
[link] A few days ago I met an old acquaintance of mine, who had been working in the marketing department of an IT giant. As we got to talking, I could see that he was a data skeptic?—?someone who did not believe in the power of data. Data Science is not for those who fall on the business side of the company, he said. Quite surprisingly, it is not just him who considers the myth that only techies and analysts need Data Science skills for their work.
Since we first published Intercom on Onboarding back in 2016, awareness about the critical importance of excellent user onboarding has grown considerably. With the relentless rise of SaaS in particular, the need to help users find value and discover their “aha” moment is more important than ever. The one-off transaction has been superseded by an ongoing relationship, and excellent onboarding is central to the success of that relationship. “Onboarding is the one truly universal
Paper based circulars are still important to retailers Image Credit: Pamela Machado. So if you are running a business and you’d like to keep your customers aware and informed about what products you are offering, what’s the best way to go about doing this? In our modern age, a lot of product managers would look at their product development definition and say that you need to update your web site and they’d be correct.
In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.
So much more than playing ‘Wood You Rather?’ with a Red Maple. As part of our UX 101 education series , where we discuss the different types of studies and research methodologies you can use with the UserZoom platform, we’d like to introduce our readers to the exciting world of tree testing! What is tree testing? Tree testing allows you to test the findability of content on a website or app by asking participants to find a specific piece of content from the information architec
Graduation is an opportunity to reflect on your progress and recommit to your professional goals. In the spirit of graduation season, we gathered our best advice on how to design a fulfilling career — for new grads and seasoned operators alike.
In addition to my formal coaching of product leaders (Directors, VPs and CPOs who directly manage teams of product managers), I talk with lots of senior individual contributors about the risks and challenges of moving “up the ladder” into product leadership roles. So I have a strong sense of what product managers want. But — like all good product folks — I also want to anchor my personal opinions in market data.
As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
In this ProductTank London talk, Gareth Owen offers motivational and supplementary advice to product teams navigating workplace challenges. Gareth led product teams at the BBC, CNN, and the Telegraph and has lots to say about the obstacles and frustrations that product can face in businesses. From start-up to large-scale, product teams own the end-to-end experiences of a business.
Structuring product management for customer success versus product success boils down to one key difference. If you’re structured for product success, you’re doing product management more from the inside out, and that can make life more difficult than necessary If you’re structured for customer success, you’re doing product management more from the outside in, and that can make things a whole lot easier across the board for product teams, marketing, sales and customer success teams.
Graduation is an opportunity to reflect on your progress and recommit to your professional goals. In the spirit of graduation season, we gathered our best advice on how to design a fulfilling career — for new grads and seasoned operators alike.
According to “How I Built This” podcast host Guy Raz, innovation happens when three things come together: a problem needs to be solved, a work culture encourages risk-taking, and there’s a shared sense of mission built around a shared story. Sounds a lot like what it takes to build, launch, and run a successful product, Read more » The post Guy Raz: Five Lessons PMs Can Take From Famous Entrepreneurs appeared first on ProductCraft by Pendo.
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
At Mixpanel, we relentlessly monitor customer feedback and take customer requests very seriously. So in the middle of last year, when we started seeing requests bubble up for a new report that would help customers visualize the many pathways their users take to a given destination, we took notice. We received questions like, “what events do users complete before signing up?
It’s marketing 101 to be where your customers are. We, as a marketers or business owners, must thoughtfully choose which marketing channels to use to engage with our customers. When we enter a new market, especially in a new country or region, identifying marketing channels our customers use the most becomes one of our highest priorities. You definitely want to consider using the LINE app for business in Japan.
We organize all of the trending information in your field so you don't have to. Join 96,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content