Sat.Jan 19, 2019 - Fri.Jan 25, 2019

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Product Principles – A Leadership Tool

BrainMates

One of my all-time favourite books is The Hard Thing About Hard Things by Ben Horowitz, in particular, the chapter entitled ‘The Struggle’. I can relate to The Struggle. All of it. Product Leaders will likely find many of the struggles described in the book are just as relatable as the struggles entrepreneurs such as Horowitz’s face. As Horowitz puts in: “The Struggle is when you wonder why you started the job in the first place.

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7 Unexpected Ways Your PM and BD Can Collaborate to Improve Your Business

Oren Steinberg

Product Management and Business Development have more in common than you think. When was the last time your PM sat down with your BD? And no, I don’t mean when your PM explained the product so your BD could find the right channels to sell it through. I mean, really sat down to work together, open up and collaborate on everything. If this is not happening regularly, you are missing out on some big opportunities. 1.

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Cognitive Dissonance: How You Can Resolve It And Drive More Conversions

AB Tasty

As more and more people are shopping online, they’re also becoming increasingly skeptical, meaning there’s even more of a chance they will experience cognitive dissonance. This article was originally posted on AB Tasty as Cognitive Dissonance: How You Can Resolve It And Drive More Conversions.

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Lead Nurturing 101: How to get new customers beyond the free trial

Intercom, Inc.

Between 40% and 60% of people who sign up for a free trial of your software will never convert. What are you doing with the leads that don’t convert right away? If your answer is “nothing,” you’re leaving money on the table. By instituting a lead nurturing campaign sequence, you can guide those prospects through your buying cycle, from the moment they enter their email address on your website, to successful adoption of your product and beyond.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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What Does a Successful MVP Look Like?

Mind the Product

MVP is a phrase that startup people love to throw around. It’s an acronym that can be used as a weapon. Everyone believes their vision is really the Minimum Viable Product. You can use the phrase to batter your colleagues’ ideas. You can simply declare “it’s not really minimum” if you want to do something less than their vision, or declare “it’s not really viable” if you want to do more!

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Building a Stronger Product Management Organization: A Different Take on “Team”

Product Management University

As product management goes, so goes the rest of the organization. Here’s a different take on the team aspect of product management and how it strengthens the product management organization along with marketing, sales and customer on-boarding teams. Like the video? Contact us about an onsite Instructor-Led Workshop or check out our On-Demand Training & Certification to learn B2B best practices wherever, whenever.

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Build boring software

Intercom, Inc.

We’re conditioned to think from an early age that exciting things are the best. That attitude can extend to engineering, too. When trying to solve a problem with software, it can be tempting to build an exciting, complex solution. But that unnecessary complexity can lead to even more complicated issues. At our event Building Intercom in Dublin, I argued that when it comes to building software, we should avoid excitement and embrace boring.

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Product Trends to Watch in 2019

Mind the Product

As 2019 gets underway, I’ve been enjoying taking stock of what we saw at Mind the Product Training over 2018. As a product manager I’m always looking for signals and patterns, and evaluating what early trends could mean for my products, and now for product practice. Noticing early indications of patterns of behavior can help product managers to plan ahead and work specific questions into their learning roadmaps.

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Product Process Approaches and Insights

The Product Guy

It’s critical to have a robust, yet dynamic product process to produce repeatable success. Learn great approaches to managing all the stages of your product life-cycle from ideas to launch and beyond. Watch as we learn more from product management expert, Alisa Warshawski.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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How To Launch A Product or Feature To Maximize Growth

Brian Balfour

Superhuman was founded in 2015 (3ish years ago at the time of writing this). From their landing page, they are building “The Fastest Email Experience Ever Made.” To this day, you can still not sign up and instantly gain access to their product. Yet, they have received more press, word of mouth, and funding than 95%+ of other products. Why? Because they've done the exact opposite of what most do for product and feature launches.

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In software, nothing comes for free

Intercom, Inc.

Often in software you’ll hear that you get something for free, like “the framework just gives us this for free,” or “if we use X service provider, we get Y for free,” or your developers will tell you “we were building this bit anyway so we get this extra piece for free.”. Nothing is free in software. It’s not free because you’re sitting there talking about it and you’re debating if you should do it.

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Product Management – the Mahi Way

Mind the Product

Learning about product management is not just restricted to the business ecosystem. The sporting world is one of the key platforms where you can gain valuable product management insights and see product leadership dynamics in action. Rather than look at product managers CPOs or CEOs, it’s worth looking to sports leaders for inspiration and a different world view.

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Assessing Readiness for Changing Product Org Culture

The Product Guy

Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. Watch now and see why she is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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UX research reading List: Summer Kim’s top 6 books for researchers

Miro

User research teams help companies design better products. The field of user research is quite new, and a recent McKinsey study showed that over 40% of the companies surveyed still aren’t talking to their end users during development, despite the fact that it gives a huge advantage to the organizations that want to stay ahead […]. The post UX research reading List: Summer Kim’s top 6 books for researchers appeared first on RealtimeBlog | A blog by RealtimeBoard.

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How a Social Community Can Help Your App Grow

The Product Coalition

Long days and sleepless nights are behind you. Your development team has created a perfect app and one that you hope will be a smash hit on the Google Play and Apple App Store. You feel you’ve created the ultimate onboarding experience that is finally ready for launch. What next? We’re sorry to break it to you but your work is not done yet! The fun is just beginning.

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Podcast: Breaking the Rules and Generating Insights with Mona Patel

Mind the Product

The founder and CEO of NYC-based Motivate Design, Mona Patel , first came to our attention after appearing on another great podcast, Jonathan Courtney and Jake Knapp’s Product Breakfast Club. She spoke about running a scaling an agency, which was interesting – but what really got us was her unique take on the Discovery process. Her Insider Insight process ignores all the traditional things we know about leading questions and ignoring bias – and she claims that it generates re

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This Featured Product Job May Cause You a Double Take

The Product Guy

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. . Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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The State of User Research Report 2018

UserInterviews

Check out our first annual State of User Research Report to learn how UX and product professionals are approaching research, what's working and not, and what inspires them every day.

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Why Outcomes Over Outputs?

Amplitude

Why should teams create outcome/mission based roadmaps, converge on solutions later, focus on the problem-to-solve, experiment, limit planning inventories, avoid chasing story-point velocity, start together, limit handoffs, and [fifty other things]? Plain and simple: you’ll get better near, mid, and long-term business/customer/user/societal outcomes and a sense of impact.

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What Everybody Should Know About Product Management Design Sprints

The Product Coalition

One of the product management principles is being nimble. In the past, firms would set long-term goals and detailed plans that would oversee processes for a sizable period : weeks, months or even years! However, today’s consumer cycle and the digital revolution demand product teams that are ready to juggle and switch between tasks very quickly. This is not because non-physical products are always in “beta mode”: actually, it is this modular aspect that makes certain applications very powerful.

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How to Use Google’s HEART Framework to Make Product Decisions

ProductPlan

Need help prioritizing the many features and other initiatives competing for space on your product roadmap? One way to make better product decisions is to borrow a framework developed by Google. Google originally created the HEART framework to help its UX teams improve users’ experience with Google products. But, product managers can get as much benefit out of the HEART framework as UX designers have.

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A Comprehensive Checklist to Revamp Your Website & Increase Profitability

Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!

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Visual Elements In UI Design: 5 Tips On How To Use Them

UX Studio

What makes a website beautiful? We rarely stop and analyze why. Do beautiful designs follow the ultimate design rules? The answer: Yes, but you have to know how to spot the recurring visual elements they consist of! In this post you will learn about: The five main visual elements. How to recognize them (with examples). Five tips on how to use them in practice.

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TEI 212: Lean-driven innovation for product managers – with Norbert Majerus

Product Innovation Educators

Learning from 40 years of innovation experience. The principles of Lean-Driven Innovation lead to more value for customers and faster value capture (e.g., revenue) for organizations. The principles can be applied to any industry, but for our guest, they grew out of the R&D and product development practices at Goodyear Tire & Rubber Company. Our guest is Norbert Majerus, who was the Lean Champion in Innovation at Goodyear, where he worked for nearly 40 years before recently retiring.

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A soft skill that serves me as a Product Owner

The Product Coalition

Compliment your role with these tricks and win hearts The world of agile, the role of the product owner is still pretty new and not completely defined. In every other company, the role of product owner will look different. There are some core responsibilities defined in the role but the overall expectations and qualities required, differ from small company to big organization to different industries.

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Auckland, 11 February: “Saying No to Good Ideas”

Mironov Consulting

Product Tank Auckland is hosting a talk with Bruce McCarthy and Rich Mironov … Topic: “Saying No to Good Ideas”. Date: Monday, 11 February at 5:30pm. Location: Xero , 96 St Georges Bay Rd , Parnell, Auckland, NZ. Registration link up soon! We can’t do everything, even if our executives believe we can. So how do we decide what to focus on? And how do we say NO to a huge stack of good ideas in order to focus on a few great ideas… then stick with those and finish something?

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A Tale of Two Case Studies: Using LLMs in Production

Speaker: Tony Karrer, Ryan Barker, Grant Wiles, Zach Asman, & Mark Pace

Join our exclusive webinar with top industry visionaries, where we'll explore the latest innovations in Artificial Intelligence and the incredible potential of LLMs. We'll walk through two compelling case studies that showcase how AI is reimagining industries and revolutionizing the way we interact with technology. Some takeaways include: How to test and evaluate results 📊 Why confidence scoring matters 🔐 How to assess cost and quality 🤖 Cross-platform cost vs. quality tr