Sat.Dec 08, 2018 - Fri.Dec 14, 2018

7 Terrible App Reviews That Could Have Been Prevented

Appsee

Bad app reviews can be funny–when they’re not about your app. Unfortunately, when they do apply to your app, it’s like a dagger to the heart. Reviewers can be pretty vicious. But, with some simple analytics hacks, many of these bad app reviews could have been foiled.

UX 82

3 hidden secrets about product management in flat organizations

Oren Steinberg

After 15 years in hierarchical organizations I joined a flat one. With small task forces that make their own decisions. This seemed like product management heaven. All dotted lines erased! Now I can guide dev’ work directly using the power vested in me by the Holacracy Constitution. I can decide on priorities, manage sprints, call the shots. It’s like I’ve been given R&D resources at my product disposal without having to go through any managerial red-tape. So, where is the catch?

Wireframing for Non-Designers – A Crash Course

Atomic Spin PM

Wireframes are not just for designers! As a software maker, you can and should be using them to eliminate risk and validate concepts. These tools benefit the entire team, and they can be created by any member of the team.

Allbirds vs Greats: UX Wars

TryMyUI

Many of today's online sellers are hosted on massive DIY e-commerce platforms like Shopify and BigCommerce. These platforms provide lots of basic tools for non-experts to create usable experiences. We were curious to see what's possible with these tools – so we ran usability tests on 2 Shopify-hosted shoe stores: Allbirds and Greats. The post Allbirds vs Greats: UX Wars appeared first on TryMyUI Blog. UX Wars Apparel websites E-commerce UX Online Commerce Shopify

UX 51

Make an Impact with Analytics and Journey Maps

Speaker: Kirui K. K., Co-founder and CEO of Tanasuk Africa

If you want to offer a better user experience, it can be tempting to track each and every data point in your product. However, this can quickly get complicated and overwhelming as you collect more and more data. How do you know which metrics will help you improve? Kirui K. K., Co-founder & CEO Tanasuk Africa, wants you to know that analytics don't have to be complicated to make an impact - no matter the size of your company. Join him as he explains how to create a customer journey map, then use that map to figure out the metrics you need to know - and how to use them.

Why Engineers Should Participate in Discovery

Product Talk

Are you inviting your engineers to participate in discovery with you? If yes, do you get pushback from them? Does your organization prefer that your engineers only write code?

More Trending

Don’t Miss These Amazing Speakers at #mtpcon Singapore

Mind the Product

We’re beyond excited to be bringing our flagship conference #mtpcon – the world’s biggest and best product conference – to Singapore on March 25-26.

How to Apply Machine Learning to Business Problems: Part 2

bpma ProductHub

By “Daniel Faggella – This article was originally listed on TechEmergence. This post breaks the original post into 2 Parts. Part 1 is here. Pointers for Applying Machine Learning to Business Problems 1– Begin with a priority problem, not a toy problem In an off-mic conversation with Dr. Charles Martin (AI consultant in the Bay Area),… Product Strategy

It’s a Major Award!

The Product Bistro

Way back, when I started the Product Bistro, I had a lot of spare time (between gigs), and I was using the blog to drum up some consulting, and piece work to fill in the gaps and time. I created this site to first describe what I could offer, and how my prior expertise could […]. product management 2018 MVP award BPMA

Why Business Teams Need to Start Together, Work Together, and Finish Together

ProductPlan

The most successful products I’ve been involved with in my career came about when the entire team opened the door to the mission at the same time, with similar expectations, and on equal footing. In other words, these teams started together. Not in silos.

UX 100

Build Product Progress with a Strong Data Culture

Speaker: Nima Gardideh, CTO, Pearmill

Have you ever thought your product's progress was headed in one direction, and been shocked to see a different story reflected in big picture KPIs like revenue? It can be confusing when customer feedback or metrics like registration or retention are painting a different picture. No matter how sophisticated your analytics are, if you're asking the wrong questions - or looking at the wrong metrics - you're going to have trouble getting answers that can help you. Join Nima Gardideh, CTO of Pearmill, as he demonstrates how to build a strong data culture within your team, so everyone understands which metrics they should actually focus on - and why. Then, he'll explain how you can use your analytics to regularly review progress and successes. Finally, he'll discuss what you should keep in mind when instrumenting your analytics.

Uncovering Your Most Pivotal Users by Marieke McCloskey and Doug Puett

Mind the Product

A lot of teams struggle with how to increase engagement. We all want our product to be used more often and by more people, but how do we identify opportunities that will transform how your product is used?

UX 126

Help Managers Visualize Their Problems

Johanna Rothman

I've been working with several managers at organizations large and small, who want to capitalize their software “earlier.” ” These managers have some strongly-held beliefs about the people: People are resources. Resources can multitask on several projects at a time.

The ultimate marketing technology stack for 2019

Inside Intercom

You might be familiar with Scott Brinker’s famous martech landscape slide. Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time.

6 common mistakes product managers should avoid

Craft.io

“I have not failed. I’ve just found 10,000 ways that won’t work.” — Thomas Edison. There are few professions where mistakes are part of the process as much as they are in product development. Trial and error are a vital part of innovation and every mistake you make is an opportunity to grow.

What Is (and Isn’t) Product Management?

Speaker: Steve Johnson, VP of Products, Pragmatic Institute

Product Management is one of the most exciting - and most misunderstood - functions in technical organizations. Is it strategic or tactical? Is it a planning role or a support role? Many product professionals are unclear about what is (and isn't) product management. After all, product management spans many activities from business planning to market readiness. In this session, we’ll examine many product activities and artifacts for product strategy, planning, and growth, and introduce a simple tool that you can use in your organization to clarify the roles of product management and others. Steve Johnson explores the many roles of Product Management in this fun talk focused on why product managers should obsess on problems instead of solutions.

Introducing the Speakers for MTP Engage Manchester 2019

Mind the Product

We took the decision to bring MTP Engage to Manchester a couple of years ago, based on the huge popularity of the ProductTank events we run in the city. This outing for MTP Engage has a distinctly Mancunian vibe, celebrating everything that’s going on in the city.

6 Tips for Making Your Ecommerce Business Ready for Voice Search

AB Tasty

Is your ecommerce business ready for voice search? It should be. Voice commerce sales amounted to an impressive $1.8 billion in. Read more. This article was originally posted on AB Tasty as 6 Tips for Making Your Ecommerce Business Ready for Voice Search. E-commerce User Experience

Facebook Workplace’s Julien Codorniou on turning companies into communities

Inside Intercom

Facebook’s mission statement has been examined everywhere from college business case studies to the hallowed halls of the United States Congress. It’s easy to connect the dots between mission and product when you consider the social media behemoth’s more than 2 billion worldwide users.

Productivity Boosting Tips For Busy Managers

Craft.io

Increasing productivity is one of the most frequent goals for companies, workers, and managers across industries.

Why Conversational AI Is Key to Customer Service in the Customer Experience Era

In today’s hyper-competitive market, every business must become a customer experience-first business. Customer satisfaction has become more important than price or any individual feature. Read the new Tractica white paper to learn how important conversational AI is to your CX strategy.

What is it Like to Hold Google in Your Hand? by Ivy Ross

Mind the Product

Google’s aim is to organise the world’s information and make it universally useful. From this original mission it has moved to making hardware such as Google Home.

Consumer startups are awesome, and here’s what I’m looking for at a16z (70 slide deck)

Andrew Chen

Above: New technology has always captivated consumers! Dear readers, I’m often asked- so what kind of startups are you investing in at Andreessen Horowitz? And since I’m focused mostly on consumer companies – is there anything exciting happening?

How to Use Geographic Targeting to Deliver Better Online Experiences

AB Tasty

Delivering smooth online experiences is one of the top priorities for marketers, and with good reason. Nowadays, your customers expect. Read more. This article was originally posted on AB Tasty as How to Use Geographic Targeting to Deliver Better Online Experiences. Personalization User Experience

Send better email: A deliverability analyst’s no-nonsense guide to avoiding the spam folder

Inside Intercom

Email is an important channel for acquiring, supporting and retaining users. However, if not done properly, you can damage your sending reputation, meaning users won’t get your emails at all ??. Ultimately, fewer emails arriving at their intended destination means fewer conversions for you.

Your Post-Launch Toolkit for Understanding Your Users

Speaker: Brittney Gwynn, former Director of Product, Simple Health

If you've ever launched an MVP, you know that the journey has only just begun. How do you figure out what to do next? You know that you need to look at how different user segments react, but how do you quickly distinguish signal from noise so you can iterate and improve? Join Brittney Gwynn, former Director of Product at Simple Health, as she explains how you can use early customer feedback, usage data, and continuous experimentation to optimize your journey to product-market fit. Whether you're at a brand-new company, or looking to innovate within a more mature organization, or anywhere in between, you'll come away with a new skill set, ready to make the most of your launches.

Same but Different: Launching Products at an Established Company

Mind the Product

There are lots of resources to help startups through their first product launch (if you haven’t found them yet, try looking here ). But what if you don’t work for a startup? Is the process different if you’re a product manager in an established organisation, where products have already been launched? The answer is yes…and no! Yes, because your goals are similar, whatever the company size.

Key Attributes of Strong Customer Advisory Board Program Managers

Pragmatic Marketing

After a decade of working with Fortune 500 companies and completing more than 200 successful engagements, we at Ignite Advisory Group have worked with some outstanding client or customer advisory board (CAB) program managers. These are the point people tasked with the day-to-day operations of their CAB program, who establish and manage regular status meetings, ensure tasks are completed on time and oversee all meeting planning and logistics.

How long should your MVP take?

The Product Coalition

Throughout the whole process of building OHNO.ai , I had in my head these dates I wanted to hit. I wanted to keep the MVP really small. 8 weeks, then validate.

How Can Product Managers Help Lego Get Over The Brick Wall That They Are Facing?

The Accidental Product Manager

Digital play has started to cause problems for Lego product managers Image Credit: WRme2. So what do small children want to play with? In the past the answer to this question was fairly easy: dolls, trucks, and of course Lego bricks.

The Magic of Intent: Start Knowing The Goals of Your Users

Speaker: Terhi Hanninen, Senior Product Manager, Zalando, and Dr. Franziska Roth, Senior User Researcher, Zalando

It's important to know your users - what are their preferences, pain points, ultimate goals? With user research and usage data, you can get a great idea of how your users act. The tricky part is, very few users reliably act the same way every time they use your product. Join Terhi Hanninen, Senior Product Manager, and Dr. Franziska Roth, Senior User Researcher at Zalando, as they explain how they were able to reach a new level of user understanding - by taking their user research and segmenting their users by point-in-time intent. You'll leave with a strategy to change how your product team, and organization at large, understands your users.

When do you let go of Process and Accept Controlled Chaos?

Mind the Product

I’ve worked at two different startups, going from beta to 1.0 as the first non-founding member of the product team. Surprisingly, I had a completely different experience at each startup, even though they were both open source databases. If I were forced to prioritize (as all product managers naturally tend to do) and choose the most important lesson I learned, it’s that it’s not about the process, it’s about the people. Process is a Safe Place.

How B2C companies are using live chat to drive sales and offer a personalized customer experience

Inside Intercom

For online businesses, customer experience is king. It can be pretty simple if you listen to what your customers want, which usually boils down to a personalized, quick and low friction experience.

B2C 62

Elevated Product Thinking

The Product Coalition

When the only tool you have is a hammer, every problem tends to look like a nail. A persistent problem I keep seeing is that some long-standing practices tend to take the place of better ways of doing things.