Sat.Jan 16, 2021 - Fri.Jan 22, 2021

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12 Ways to Reduce Customer Churn

Mind the Product

Marketing brought you leads, your funnel converted them to customers. So why are they leaving? Over the past 5 years, I’ve worked on ways to reduce customer churn in several high profile SaaS companies. I’ve learned that this is a battle that never ends, and there are different strategies to combat it. Customer churn is the number of customers [.]. Read More.

Strategy 201
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The Discipline of "No"

Ken Norton

How product managers can learn to gently push back -. This article is from an interview and was originally published in Mixpanel’s The Signal. “People always talk about failure in tech as if it’s a badge of honor, but it’s terrible,” says Ken Norton, seasoned product leader, partner at GV, and avid cyclist. “It’s not like I celebrate when I.

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Product Management Skills: Cross Functional Collaboration

The Product Coalition

We’ve talked about cross functional collaboration a lot on this blog, but only ever in passing. It’s such an integral part of a Product Manager’s job description, that it’s just kind of a given that everyone knows what it means and how to do it well. But it’s not just newbies who can benefit from re-examining our understanding of cross functional collaboration.

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Give your customers best practices, not just FAQs

Intercom, Inc.

Most companies spend huge budgets creating content to get people to sign up to their product. But once a customer signs up, it’s left to a handful of badly written FAQs to help people get the most from the product. It’s no wonder up to 60% of users who sign up for a free trial use a product once and never come back. At Intercom, we believe that providing educational and motivational help content leads to loyal and engaged customers.

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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How to be Bad at Product Development – Josh Mahoney

Mind the Product

Josh Mahoney draws on his experiences of being inspired to solve real problems for real people, and talks to ProductTank San Francisco about the dissonance between that drive to solve problems, and the reality of so many product roles. Surely the way to create great products that solve real problems is very straightforward: Create a better way [.]. Read More.

More Trending

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Implementing DevOps with the Help of QA Testing

The Product Coalition

In the DevOps scenario, the QA team integrates into the software development and testing process to ensure the seamless development of infrastructure, process smoothly, and make sure all changes function as expected. Why is QA testing needed when implementing DevOps? The role of DevOps is inevitable for the frequent upgrade of web app and mobile applications.

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What I See Coming For The Channel: 2021

Jay McBain

Last year ended up being a tale of two cities for the channel. On one hand, customers and governments recognized partners as an essential service and central to their ability to rapidly respond to a worsening pandemic early in the year. With catlike reflexes, the IT channel emptied the laptop supply chain and became […].

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Goal Setting in Product

Mind the Product

In this exclusive Prioritised member session, our panel discussed the product manager’s role in defining goals. Our experts answered questions such as how can we align teams and stakeholders around goals and what do we do when things start to go off track? The panel, moderated by Emily Tate, Managing Director at Mind the Product [.]. Read More.

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Unpacking 5 of Atlassian’s Most Unconventional Company-Building Moves

First Round Review

After a 12-year run at Atlassian, Jay Simons digs into how the company's story runs contrary to conventional startup wisdom, unpacking their product-led growth flywheel, reliance on channel partners, strategy for launching new products, and slow-burn enterprise strategy.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Hidden Cost of “Yes, But” in Product Investment Decisions

The Product Coalition

Recently I’ve sat through multiple investment committee decisions on new products and new ventures where there was excitement from executives to proceed, but the teams were given some conditions to meet before they could get a yes. The “yes, but…” where you need to change your plan or pitch, has a hidden cost that isn’t discussed and sometimes isn’t worth it.

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Leadership Tip #1: Always Tell the Truth, Even When You’re Embarrassed

Johanna Rothman

You're a middle or senior manager in an organization trying to hold on in these crazy times. And you just discovered you're shipping the wrong version of the product. (Or your product doesn't work or it has some kind of horrible defect.) Your customers are angry. Your employees are running around, trying to fix the problem. What do you say? What do you do?

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The Stages of Startups – Georgie Smallwood on The Product Experience

Mind the Product

Startups are often talked about as if they’re all the same, as if experience in one is directly transferable to another. Georgie Smallwood, Chief Product Officer at Tier Mobility, joined us on the podcast to chat about the differences in working for earlier stage companies and those that are scaling up. She covers why she [.]. Read More. The post The Stages of Startups – Georgie Smallwood on The Product Experience appeared first on Mind the Product.

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Lean Market Validation: 10 Ways to Rapidly Test Your Startup Idea

ProductPlan

In 2016 I gave a talk on lean market validation at the opening night of Startup Weekend at the University of California, Santa Barbara. In attendance were 200 eager students and entrepreneurs who wanted to learn how to build a startup in 54 hours. For many first-timers with great ideas, the process is exciting but also a bit intimidating. This article outlines the advice I gave students and includes updates on some of the concepts to my current thinking.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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How Can We Make Better Products from the Questions that Patagonia Uses in their Design Philosophy?

The Product Coalition

Yvon Chouinard, Founder of Patagonia, generously shares the questions from the Patagonia design philosophy in his book, Let My People Go… Continue reading on Product Coalition ».

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Feedback Loops Help When to Centralize or Decentralize Product-Based Decisions

Johanna Rothman

When I think about agile approaches to work, I think about how fast we can change and the cost of those changes. We can change the next decisions about the work because we finish the current work and release it. Multiple deliverables allow us to change what we do and what we plan next. That's why an agile approach with deliverables every day or week doesn't fit with some kinds of projects, such as events.

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Climbing the Career Ladder Part 2: Senior, Product Lead and Product Director Roles

Mind the Product

You’ve spent a few years learning your craft and establishing your skills as a product manager, so where do you go next? This second part in our series looks at what’s needed of the senior, product lead, and director roles of Martin Eriksson’s foundational post Product Management Job Titles and Hierarchy. If you missed it, [.]. Read More. The post Climbing the Career Ladder Part 2: Senior, Product Lead and Product Director Roles appeared first on Mind the Product.

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How to turn Innovation theatre into innovation outcomes

Strategyzer

We are often asked by senior leaders and innovation managers “how do I know if the innovation programs we have are successful?”. In other words: how do we know if these programs will produce long-term growth for our company? While one might be tempted to answer such a question by simply looking at the number of new business ideas that their innovation programs generate, we believe that this question can only be answered by looking at the totality of a company’s innovation ecosystem.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Things to Know for Every Entry-Level Ethical Hacking Professionals

The Product Coalition

Source: blog.eduonix.com As the digital world is growing by the second, there is a constant need to protect and secure everything it encompasses. There has been a significant rise in cybercrimes making the company’s security vulnerable. To protect the company’s data from viruses, ransomware, worms, and malware, ethical hacking has become necessary. What is Ethical Hacking?

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More Fun on the Troubleshooting Agile Podcast, Part 2

Johanna Rothman

Jeffrey, Squirrel, and I continued our conversation on the Troubleshooting Agile Podcast, with Part 2. We addressed more of the Modern Management Made Easy principles. Specifically, we discussed the ideas of empathy and value-based integrity. We had a great discussion about several of the principles in the Modern Management Made Easy books: Empathy.

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Is it Time to Rethink Your Analytics Strategy?

Mind the Product

Advertising Feature As a product person, you know the value of analytics. Done right, these tools can enable your application to unlock a whole host of benefits for both you and users, especially when it is embedded. However, analytics can present certain constraints if you approach it as just an add-on. Its ability to become [.]. Read More. The post Is it Time to Rethink Your Analytics Strategy?

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A primer on retention analytics for product leaders

Mixpanel

Test yourself with this word problem: Imagine you’re a product manager responsible for your company’s new “business messaging and collaboration” product. This quarter, you’re tasked with improving user retention in the first 7 days, by 15%. A lofty goal! Your team suggests two ideas: Change onboarding so it nudges new users to invite their team to collaborate right away.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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This is How You Need to Pick the Right Metrics for Your Product

The Product Coalition

This article will provide definitions on what metrics are, a framework for categorizing them, and recommendations of four basic rules to… Continue reading on Product Coalition ».

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TEI 318: The focus of product management—building right products or building products right? – with Narasimha Krishnakumar

Product Innovation Educators

How product managers can understand and solve their customers’ problems. This podcast is getting a new name to better align with its purpose of helping product managers become product masters. That new name is Product Masters Now. . You don’t need to do anything to keep listening, but I want you to know the name change is coming in a few weeks, and it will show in your podcast player not as The Everyday Innovator but as Product Masters Now. .

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Product Tetris – The Ultimate Game of Leadership by Georgie Smallwood

Mind the Product

In this November 2020 #mtpcon Digital session, Georgie Smallwood, CPO at Tier, describes product leadership as the ultimate game of Tetris and reveals how to play the pieces as you get them. For Georgie’s advice on how to execute your product leadership role within set constraints or external impacts, watch the session in full, or read [.]. Read More.

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6 Strategies for Doing Faster User Research—Without Sacrificing Validity

UserInterviews

How to do quicker, more efficient UX research today, while creating long-term organizational knowledge that will help you move faster tomorrow.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.