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The Value Assessment Framework (Part 2)

The Product Coalition

Your product’s value needs to be defined, delivered, and perceived as such by your customers. If this isn’t challenging enough, what your customers want and need varies based on their profile and maturity with your product. For example, when companies say that they want to start selling to enterprises, everybody nods.

Framework 122
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The Value Assessment Framework (Part 3)

The Product Coalition

The value assessment framework allows you to identify gaps in any of the value layers — definition, delivery, and perception. Photo by Iain Kennedy on Unsplash When I was a product lead at Imperva, there was a feature that engineering kept telling me required a rewrite. This concludes the value assessment framework.

Framework 103
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“Build What Matters” Framework for Startups

The Product Coalition

The below image is a simple framework but it is a growth platform that helps in setting up startups, mid-size or even big enterprises. In due course, the startups need to invest a good amount of time in organizing the strategy and roadmap to track the product performance to get an early product-market fit and scalability.

Framework 147
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The Must-Read Book List for Building New Product Ventures

The Product Coalition

We’re kicking off a new venture with an enterprise tech product at its core. I’m eager to see the founding team we’ve put together succeed, so I’ve put together a list of books that contain the ideas that I’ve found most useful for a new product venture at this stage (getting from 0.1 theories, frameworks and approaches?—?for

Books 184
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3 Creative Levels in Your Product Career

The Product Coalition

Each such level requires a different skill level and different frameworks, and moving from one to another (at least to doing it well) might take time and practice. Level 3: Deciding What to Draw When I joined Twiggle — a seed stage startup — as the VP of Product, I thought I was extremely ready. I mean, the options are almost endless.

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Creating Clarity in a Complex Reality

The Product Coalition

Photo by Pixabay I recently led a product-market fit workshop at a known company in the Israeli tech industry. It is a well-established company, a leader in its domain, but it still needs to deliver new products to the market so product-market fit is a very relevant topic.

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Product Led Growth: Your Job Just Got Bigger or Changed Completely

Product Management University

In theory, and I emphasize in theory, the impact of a product led growth model should be very minimal on product management. For product marketing, it pretty much changes everything. What is Product Led Growth? The Impact of Product Led Growth on Product Marketing.

B2B 147