Roman Pichler
AUGUST 11, 2020
This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. Vision Captures Product Idea or Business Objective. Additionally, such a vision is hardly inspiring. Target Group is (too) Big and Heterogenous.
Product Talk
OCTOBER 4, 2023
Estimates are unreliable, problems grow in scope, and we don’t know what will work until we test it. – Tweet This I’ve written before that date-based “ roadmaps are exercises in futility.” Communicate Your Vision and Your Process Finally, you want to commit to communicating your vision and your process with your stakeholders.
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Alchemer Mobile
NOVEMBER 23, 2020
Prioritization is mostly a rational exercise. Rather than try to duplicate features 1:1 across desktop, mobile web, and mobile apps, one of the ways that I’ve leveraged the mobile channel before is as a test bed for new, cutting-edge features. I love the quote, ‘Be stubborn on vision, but flexible on details.’
ProductPlan
JULY 23, 2019
Product managers wear many hats, but one of the most uncomfortable ones they’re forced to occasionally don is that of the product vision “Gatekeeper.” The harder part is shooting things down that aren’t bad at face value, but don’t match up with the strategy, vision, and timeline of the overall product.
Radical Product
NOVEMBER 19, 2020
To build products, you test your hypotheses with customers and get feedback on what resonates with them. Defining your Why Before setting out to delight customers, we need to start with a clear vision for the change we want to bring about. this approach makes it easier to align on the vision through a group exercise.
Product Bookshelf
APRIL 15, 2024
Martin Good Strategy, Bad Strategy by Richard Rumels Product strategy is a set of choices informed by product vision and company objectives. Common themes in product strategy Product strategy writing illustrates that strategy is the link between vision and roadmaps / plans. In product development this the product vision.
The Product Coalition
JUNE 21, 2023
Sketching exercises and paper prototypes can take this one step further so you can walk away with tangible and directional potential solutions. When your brand DNA is well defined, it keeps innovation aligned with your vision for the future. It also helps your teams feel more confident when making choices about what to pursue.
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