Alchemer Mobile

JUNE 16, 2020

If you’re a product manager or mobile marketer for a travel brand, put yourself in your customer’s shoes. Ultimately, this report is meant to serve as a yardstick for travel apps like yours seeking to understand how their customer feedback and engagement metrics stack up against the market.

Travel 147

Travel Feedback Software User Testing Customer Feedback 147

Alchemer Mobile

MAY 27, 2020

Ultimately, this report is meant to serve as a yardstick for retail apps like yours seeking to understand how their customer feedback and engagement metrics stack up against the market. Average inbound and outbound message volume. Data included in the report: The profile of an average app in the Retail/Shopping category.

Feedback Software 147

Feedback Software User Testing Customer Feedback Customer Experience 147

Intercom, Inc.

OCTOBER 13, 2022

We’ve heard you loud and clear – our customers’ feedback and partnership was our biggest driving force behind today’s product announcements. And if you ask us, the answer to these challenges is in-product communication. And finally, a new tooltips feature – our first ever customer-initiated message type.

Feedback Software 118

Feedback Software Events Data Visualization Customer Communications 118

Folding Burritos

JANUARY 25, 2018

It seems that we’re endlessly providing (or seeking) answers about anything related to the product. This happens naturally, because our role is at the center of the process that figures out what to build, builds it, and then gets it to market. Think about it as either inbound or outbound comms. The communication dimensions.

Data Visualization 347

Data Visualization Product Research Feedback Software Reporting Tools 347

Mixpanel

JANUARY 12, 2023

It’s a scientific study in human psychology and empathy, the science of knowing what words will help people understand and connect with your brand and product. You wouldn’t build a product without doing customer research and validating your idea. Don’t write marketing copy without understanding the customer and their pain points.

Data Visualization 115

Data Visualization User Testing Research Software Product Research 115

Userpilot

OCTOBER 31, 2022

From a marketing standpoint, it first seems like a negative persona shouldn’t be a major worry. Sure, every product marketer appreciates the importance of knowing their ideal buyer personas to help cultivate the right leads. A user persona represents the individual who benefits the most from using your product.

Feedback Software 97

Feedback Software User Testing Research Software Data Visualization 97

Intercom, Inc.

APRIL 25, 2018

Powered by our knowledge base product , it suggested articles to people after they typed a message. It worked well, but we started to ask ourselves: what if we could get people to check out the knowledge base before typing a message? Example 1: Messenger home focused on sales and marketing. Or so we thought.

Embedded Analytics 215

Embedded Analytics Feedback Software User Testing Customer Experience 215

The Product Coalition

JULY 1, 2019

At its heart, the core mission of every org is to deliver value, ideally to a big market, and to capture value back. The more value you capture the more money, data and other resources you have to invest in delivering yet more value to the market. Upcoming Workshops Lean Product management ?—?Barcelona?—?July Barcelona?—?July

KPI 92

KPI Data Visualization Workshop Analytic Tools 92

Product Bookshelf

JANUARY 1, 2021

Product-Led Growth: How to build a product that sells itself by Wes Bush. Product management takeaways : As a product leader, you should understand your selling method and explore the options for product-led growth to gain scalability, focus, and customer acquisition cost benefits.

Onboarding KPIs 62

Onboarding KPIs Customer Experience User Testing Software Review 62

The Product Coalition

OCTOBER 29, 2018

Here is where you should look for Product Manager jobs: Indeed ? —?this Oh, remember to flip on the profile setting that indicates openness to new opportunities to multiply your inbound recruiting. inbound) Recruiter ?—?depending What is the size of the market it is in? Who are its main competitors?

Inbound 60

Inbound Product Research Startups Weak Development Team 60

Userpilot

FEBRUARY 4, 2022

The SaaS sales cycle takes 84 days on average but can be shorter (around the 40-day mark) if your product is priced below $5,000. Creating a user persona will help you target the right prospects and later use the same data to segment your in-app marketing. Let’s take a closer at each model’s unique sales process.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Userpilot

APRIL 22, 2024

Examples of product-led growth companies that can help you achieve PLG success include: Hubspot offers a free grader tool to attract potential customers. Miro uses an optimized pricing model that caters to different market segments. Basecamp offers a free trial to generate product-qualified leads. Book a demo today !

Feedback Software 104

Feedback Software Product Research Customer Experience Strategy 104

Intercom, Inc.

AUGUST 25, 2021

In 2016, we released a new version which featured deep customization, cross-platform compatibility, new message formats, and playful emoji support. Paul Adams , SVP of Product, summarizes the power of messaging. For a certain audience, Intercom was arguably more famous for its content than its product. Writing our story.

Data Visualization 220

Data Visualization Customer Experience Onboarding KPIs User Friction 220

Intercom, Inc.

MARCH 22, 2022

Across marketing, sales, and support, there are countless customer engagement opportunities that allow you to acquire, retain, and nurture more customers, creating long-lasting customer relationships that drive growth. To marketing, Jennifer is a customer to be engaged. Teams that benefit: Sales, Marketing.

Customer Communications 129

Customer Communications Customer Experience Customer Feedback User Friction 129

Userpilot

MARCH 29, 2024

There are different types of brand activation campaigns, including experiential, digital, guerilla, and word-of-mouth marketing , among others. To create a successful activation strategy , you must first define your product's value proposition. Ahrefs uses video marketing to reach relevant audiences.

Branding 105

Branding Analytic Tools Feedback Software User Testing 105

Userpilot

AUGUST 14, 2023

And the transition is already happening, as 88% of marketers think first-party data is more important now than a couple of years ago. But since most online advice is either generic or meant for ecommerce businesses, where can you begin as a product marketer working at a SaaS? It’s evident that businesses will start using it.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Customer Feedback 98

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. I'm a principal product marketer here at HubSpot.

Product launches 70

Product launches Research Software User Testing Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

Hello and welcome to the Pragmatic Live podcast series where we tackle the biggest challenges facing today's product management, product marketing, and other market and data driven professionals with some of the best minds in the industry. I'm a principal product marketer here at HubSpot.

Product launches 70

Product launches Research Software User Testing Product Research 70

Userpilot

MAY 30, 2023

Must-have elements in customer data platforms Although each CDP solution will be subtly different, any savvy SaaS owner or product manager should be looking for a few ‘must have’ features. Here are a few to consider: Customer data unification and data management. launch personalized marketing campaigns).

Analytic Tools 98

Analytic Tools Data Visualization User Testing Customer Experience 98

NextBigWhat

OCTOBER 30, 2020

Blitzscaling: An execution framework that prioritizes speed over efficiency and allows a company to go from “Startup” to “Scaleup” at a furious pace that captures the market. Product-Market Fit: PMF is achieved when your users love your product so much they spontaneously tell other people to use it.

User Testing 52

User Testing Reporting Tools Product Management Product Manager 52

Intercom, Inc.

JANUARY 24, 2019

It’s now so inexpensive to go to market that having a great tech vision and product isn’t enough. Machine learning can get the right message or recommendation out in a responsive way – not just from the customer’s next best action, but from the sales perspective, too. Mike: Thanks, John, for having me.

Analytic Tools 151

Analytic Tools Data Visualization User Testing Artificial Inteligence 151

Userpilot

JULY 20, 2023

AI tools can help you with content creation, image generation, localization, SaaS marketing, email automation, and data analysis. Best AI writing tools for the content creation process: Userpilot’s onboarding AI writing assistant: use AI to generate engaging content for your in-app messaging prompts (modals, tooltips, etc.).

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization Reporting Tools 98

Mixpanel

FEBRUARY 23, 2021

Table of Contents The problem with defining product-market fit In search of quantitative indicators of product-market fit 6 things about measuring product-market fit 1. With that in mind, product-market fit is a spectrum 4. Once you find product-market fit, it’s not static 6.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Userpilot

JUNE 22, 2022

How can a product manager use it to create products that your users keep coming back to? The Hook Model is a book by Nir Eyal that helps product teams build habit-forming and addictive products. Of course, the sooner in the product development process you manage to achieve that, the better.

Research Software 59

Research Software Feedback Software Customer Experience User Testing 59

Pragmatic Marketing

JANUARY 18, 2018

On January 13, 2018, more than one million residents of the state of Hawaii received an emergency alert on their smart phones, warning them of an inbound ballistic missile. ” The message, however, had been sent inadvertently by the Hawaii Emergency Management Agency during routine testing.

User Testing 70

User Testing Reporting Tools Inbound Government 70

Intercom, Inc.

JANUARY 31, 2019

For today’s episode, we’re sharing go-to-market insights from past interviews that have resonated with us. Intercom’s own Des Traynor, Paul Adams and Emmet Connolly on aligning product and sales. Salesloft CMO Sydney Sloan on aligning sales, marketing and support. Then I tried to reorient them and give them back to marketing.

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Modus Create

MAY 5, 2021

Halp turns Slack into an internal help desk solution and can turn any message into a ticket that tracks the progress and outcomes of inbound requests. It can be integrated with Jira Service Management and Confluence to provide a powerful and seamless solution for service management.

Reporting Tools 81

Reporting Tools Data Visualization Customer Feedback Events 81

Intercom, Inc.

OCTOBER 29, 2020

I never had any plans to be at one company for that long, but I just kept doing new and different things there – I started in product management and then did a combination of product management and marketing and design. Then, I moved to Intuit and worked there for 14 years. So huge, huge growth during that time.

Feedback Software 209

Feedback Software Research Software Reporting Tools User Testing 209

Business of Software Conference

JULY 26, 2016

Shawn Anderson & Shane Corellian: Alternative Marketing, or “Oops I Did A Marketing” Ayat Shukairy: Why “Customer First” Fails & What To Do About It. Rahul Vohra: The Product-Market Fit Engine. Andrus Purde: The Evolution of a SaaS Marketing Team. Talks from BoS Europe 2018.

Weak Development Team 70

Weak Development Team Data Visualization Customer Feedback User Testing 70

Pragmatic Marketing

NOVEMBER 9, 2009

While software development teams have been moving toward agile methods for years, many product managers are only now becoming aware of it. And a product manager is now called a Product Owner … right? Companies adopting agile methods know that product teams need a voice representing the customer.

Weak Development Team 70

Weak Development Team Agile Research Software Reporting Tools 70

Intercom, Inc.

MARCH 29, 2022

Paul Adams shared three incredible new products that will take your Intercom experience to the next level: Surveys, Switch, and our next-generation Inbox. We are dedicated to building the best, most innovative products on the market to drive the most impact for you, our customers. We are operating at internet scale.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Business of Software Conference

NOVEMBER 19, 2019

All of their data would run through our technology because at the other end of that there are brands and businesses that really wanted to understand what was happening on social media; what was happening around their brand, their industry, their market. The first one is market relevance. We also drove a huge amount of inbound.

Customer Experience 8

Customer Experience Analytic Tools Weak Development Team Data Visualization 8

Intercom, Inc.

APRIL 21, 2022

Messaging is increasingly ubiquitous in our personal lives, yet we still pick up the phone to talk to support in the same way we did 50 years ago. Switch to messaging mid-call. Switch is the best of both worlds: it combines the personal touch of a phone call with the convenience of messaging. The clue’s in the name.

Customer Experience 118

Customer Experience Messaging Technology Naming 118