Remove Positioning Remove Product Strategy Remove Workshop
article thumbnail

My Product Strategy Model

Roman Pichler

An effective product strategy is key to successfully create, enhance, and manage a product. There is no point in worrying about the product details and writing user stories if a sound product strategy is missing. But what exactly is a product strategy? Figure 1: My Product Strategy Model.

article thumbnail

516: Strategic decision making in product management- with Atif Rafiq

Product Innovation Educators

How product managers can move from ideas to action Watch on YouTube TLDR In this episode, I speak with Atif Rafiq about how senior product leaders approach strategy development and execution. In this episode, he shares some insights from that workshop and his experience in product leadership.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Product Vision Mistakes You Should Avoid

Roman Pichler

This would not only detract from its main objective, but it would also cause it to overlap with the product strategy and make it unstable. A product’s target group and value proposition will change as it develops, grows , and serves a larger audience with more diverse needs. Its business goals are likely to change, too.

Vision 224
article thumbnail

Six Qualities of a Great Product Vision

Roman Pichler

An inspiring vision creates a meaningful purpose for everyone involved in making the product a success including the stakeholders and development team members. It helps people understand how their work relates to a bigger whole and how their efforts create a positive change. Then look for a product vision that everyone can support.

Vision 362
article thumbnail

Tips for Effective Product Strategy Reviews

Roman Pichler

Hold Regular Product Strategy Reviews. A product strategy , like any other plan, is subject to change. How changeable your strategy is, depends on your product’s life cycle stage. As long as your product hasn’t reached product-market fit, the strategy is usually volatile.

article thumbnail

Succeeding with Product Portfolio Roadmaps

Roman Pichler

In both instances, Id recommend using an overall portfolio or bundle strategy in addition to the individual product strategies. If I were in charge of the suite, Id use a portfolio strategy that guides and aligns the strategies of Word, PowerPoint, and Excel. [1] Take Microsoft 365 again as an example.

Roadmap 195
article thumbnail

527: The truth behind “CEO of the Product” – with Francesca Cortesi

Product Innovation Educators

The Traditional Decision-Maker Model: A Limited View Early in her career, Francesca interpreted the “CEO of the product” concept literally, believing her primary role was to make decisions. Instead of preparing perfect presentations for the boardroom, successful product managers: 1.