Intercom, Inc.

JULY 5, 2018

I continue to do what I love doing, which is helping startups figure out how to build and grow. Coining sales productivity. I realized I get way more value out of helping other sales people figure out how to tap into their full potential. I went to Salesforce after that, and that’s where we coined the term “sales productivity.”

Technical Review 172

Technical Review Development Team Review Customer Experience User Testing 172

Intercom, Inc.

JULY 5, 2018

I continue to do what I love doing, which is helping startups figure out how to build and grow. Coining sales productivity. I realized I get way more value out of helping other sales people figure out how to tap into their full potential. I went to Salesforce after that, and that’s where we coined the term “sales productivity.”

Technical Review 163

Technical Review Development Team Review Customer Experience User Testing 163

Userpilot

JUNE 19, 2024

A sales enablement manager job description outlines the critical responsibilities, essential skills, and qualifications needed to empower your sales team for peak performance. The specific requirements for this role will vary depending on the company size, industry, and sales methodology used.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Research Software 52

B2B Product Management

DECEMBER 6, 2016

At a smaller company or a startup, usually one person plays both roles. So if you are looking to get experience in both these areas, it is best to do it at a smaller company or a startup. You work with Marketing to define the customer profile, you work with business development to do sales training and enablement.

Analytic Tools 45

Analytic Tools Outbound Inbound Research Software 45

The Product Coalition

FEBRUARY 26, 2022

Better sales training also won’t stop individual salespeople who are new and just trying to learn the ropes, or simply have a different idea of who the ideal customer is. Some startups adopt this strategy to fool investors. Under these conditions, it is logical to focus on new sales because?—?well,

User Testing 201

User Testing Weak Development Team Customer Experience Customer Feedback 201

Userpilot

SEPTEMBER 2, 2022

Doesn’t work for employee training. It’s not affordable for really small startups: if $249 per month which might be a small fortune for some companies. Brainshark is a sales training and readiness platform that trains client-facing teams on how to perform better. Specializes in sales and marketing.

Analytic Tools 98

Analytic Tools Feedback Software Reporting Tools Software Review 98

Product Beautiful

JUNE 8, 2014

This company had recently acquired a series of software startups and was attempting to integrate them into their larger hardware portfolio. What I learned during this time about Sales behavior was a shock to my system – and may help you as well. A few years ago, I was working for a large company here in Austin.

Finance 58

Finance Demo Presentation Education 58

Pragmatic Marketing

OCTOBER 11, 2019

So I moved into that in Google when this startup had acquired and then four years ago, I joined HubSpot, to really, really focus on that. I've seen some startups and some companies do a launch every week, for instance. And it was it was product marketing it looked at it smelled like product marketing. Yeah, absolutely.

Product launches 70

Product launches User Testing Research Software Product Research 70

Pragmatic Marketing

OCTOBER 11, 2019

So I moved into that in Google when this startup had acquired and then four years ago, I joined HubSpot, to really, really focus on that. I've seen some startups and some companies do a launch every week, for instance. And it was it was product marketing it looked at it smelled like product marketing. Yeah, absolutely.

Product launches 70

Product launches User Testing Research Software Product Research 70

Intercom, Inc.

JANUARY 16, 2019

Sales doesn’t need to be a cost center. Excerpt from “ What is the optimal structure of a startup SaaS B2B sales team? ”. Structure your sales organization for maximum efficiency. A pod model for your sales team creates focused tight-knit groups, or “pods” that comprise team members playing different roles.

Weak Development Team 157

Weak Development Team Data Visualization Strategy User Testing 157

Business of Software Conference

NOVEMBER 30, 2020

Startups often struggle to communicate the value of their products, particularly in sales meetings. And we’re a tiny little startup, some of those things look really expensive. Now I’m a startup. So I’m a little startup in the sales enablement space. April Dunford // Ambient Strategy.

Research Software 64

Research Software User Testing Positioning Product Research 64

Intercom, Inc.

JUNE 3, 2021

” And in Intercom and elsewhere, we’ve been thinking about what that actually means for startups, for seed-stage companies, all the way through to mid and late-stage companies. Let’s just take, as a target case, a PM or a manager of PMs in a startup who’s being told, “Hey, let’s go and accelerate.”

Strategy 229

Strategy Feedback Software Research Software Software Review 229

Business of Software Conference

NOVEMBER 28, 2019

or a consultant or thinking about doing a startup? You’re trying to persuade really great people to join you probably when you’re in your fairly early days that they might want to go and work for Google or Amazon or something big and might not want to work for a smallish startup that has uncertain prospects.

Research Software 40

Research Software Analytic Tools Data Visualization Software Review 40