Userpilot

NOVEMBER 2, 2023

How is marketing-led growth different from product-led growth and sales-led growth? You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. Paid advertising, like PPC or display ads, is another common marketing strategy used by SaaS companies.

Feedback Software 102

Feedback Software Analytic Tools Research Software User Testing 102

Lenny Rachitsky

JANUARY 4, 2024

The wrong type of user research is being conducted most of the time, with a focus on “middle-range” topics, which are interesting but not impactful enough for the business. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com. Lenny may be an investor in the companies discussed.

User Testing 108

User Testing Research Software Product Research UX 108

The Product Coalition

JULY 29, 2022

ML is a vast theme and given it has a well-entailed technological aspect and of course, a wide spectrum of industrial benefits, we will cover the topics that are required to have a good grasp of it including its many advantages. It also states that ML constitutes the largest segment of the AI market. billion U.S.

Artificial Inteligence 183

Artificial Inteligence Data Visualization Reporting Tools Customer Experience 183

Folding Burritos

JANUARY 25, 2018

This happens naturally, because our role is at the center of the process that figures out what to build, builds it, and then gets it to market. To make this easier, I prefer to start by identifying the team or group of people that should know about each topic. Audience (Who). Think about it as either inbound or outbound comms.

Data Visualization 347

Data Visualization Product Research Feedback Software Reporting Tools 347

Andrew Chen

AUGUST 23, 2023

In the end, there’s no real magic to it — 99% of the battle is carving out a few hours on Sundays to write when there’s a many dozens of emails that need to be returned, Netflix shows to be watched, and games I should be “researching” for my job as a games industry investor. Be opinionated.

Blog 89

Blog ChatGPT Research Software Generative AI 89

Lenny Rachitsky

MARCH 21, 2024

For example: TechCrunch: Ideal for funding announcements and product news, but may struggle with certain niche topics like health tech or martech. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com. Consider their local editions for region-specific stories. Today’s transcript will be live by 8 a.m.

Reporting Tools 93

Reporting Tools B2B Customer Experience Startups 93

Userpilot

MARCH 25, 2024

Their chats, emails, and calls with customers are a great source of sentiment data. A sentiment analysis tool will help you identify the most common topic clusters and how negative or positive they are. Identify the most common NPS survey topics and their sentiments with Userpilot. Hootsuite dashboard.

Data Visualization 101

Data Visualization Feedback Software Analytic Tools Reporting Tools 101

Product Culture

AUGUST 16, 2023

You will receive an email asking you to confirm your subscription. If the whole organization is focused on entering a new market, why would you slow progress on that effort by building features for a market that’s tapped out? I explore these topics in Chapter 10 of my book, Product Roadmaps Relaunched.

Customer Experience 52

Customer Experience Naming Roadmap Books 52

Userpilot

JUNE 30, 2023

Which is the best AI writing assistant available for marketing and customer success teams in 2023? Plenty of AI copywriting tools are in the market (and by the time I finish writing this article, there will probably be more) and each of them could be a good choice depending on your needs or budget.

Feedback Software 98

Feedback Software Analytic Tools Research Software Data Visualization 98

The Product Coalition

FEBRUARY 12, 2024

Does it reflect market needs? Does it align with how your product will win in the market? For more on the topic strategy, here are two posts to review: Eight core elements of a winning product strategy Essential question that lead to a great product strategy Story —  Stories make the world go round. What went well? If not, why?

Technical Review 121

Technical Review User Testing Product Research Customer Feedback 121

The Product Coalition

OCTOBER 26, 2022

This method works for both new people in the job market, and if you want to switch your career and move into product. Build expertise in a booming industry, or work on topics relevant to cross-industry. My emails are opened ?? Diplomas don’t matter, only prior experience. So how can you possibly become a regular? ??

Product Management 133

Product Management Product Manager Feedback Software Webinar 133

The Product Coalition

FEBRUARY 20, 2023

Product-market fit (PMF) is a tricky thing for startups. It’s that sweet spot where the needs of your target market perfectly align with what your product is offering, and if you’re a product manager at an early startup, it’s your job to help your product find that fit. And you can always feel product/market fit when it is happening.

User Testing 173

User Testing Product Research Product Marketing Customer Feedback 173

Product Management University

JUNE 18, 2020

This month we bring you a variety of topics given the breadth of priorities we’re all dealing with in this crazy new normal. Minimum viable products, your next job interview, analyzing markets, quantifying the value of your portfolio, creating stickier products and more. View the email version ). In This Issue.

B2B 130

B2B Magazine Product Management Product Manager 130

Roy Madden

JUNE 29, 2021

We’re looking for a hands-on Marketing Automation Manager with Hubspot expertise to help us level up our B2B marketing efforts. Own Hubspot execution across the Sales and Marketing Hub, with a particular focus in Workflow creation and analytics. You have experience in B2B marketing. apply for this positon.

Analytic Tools 133

Analytic Tools Technical Advisors Research Software Data Visualization 133

Intercom, Inc.

APRIL 7, 2020

At ecommerce fulfillment platform ShipBob , the team is working hard to keep their merchants updated on their business continuity plans, both via in-app messages and through email. For video marketing software Wistia , they’re doubling down on educational resources that take a “help first” approach. A note about methodology.

Customer Experience 217

Customer Experience Reporting Tools Research Software Data Visualization 217

Userpilot

DECEMBER 21, 2022

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools. Let’s get started.

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Research Software 96

UX Planet

JANUARY 18, 2024

For marketing professionals, make sure you review it more closely, as you should for any AI generated content. Receiving a Brief: I start with your brief description of the video’s topic or theme. InVideo AI can be used to create a variety of formats, whether for education, marketing, or storytelling.

ChatGPT 85

ChatGPT Feedback Software Customer Experience Customer Feedback 85

The Product Coalition

MARCH 19, 2021

Who is our target market? In most cases, a conversation about the target market would occur in the early stages of product development, which makes it an especially important element as you approach launch. does your audience use email, social media, texting, or all three? Communication preferences?—?does It’s good branding.

Development 132

Development Product Research Research Software Technical Review 132

Lenny Rachitsky

JANUARY 7, 2024

Focus on topics that genuinely excite you in order to avoid burnout. Know Your Values and Frame the Debate : [link] • Top Chef on Peacock: [link] • Hard to work with: [link] Production and marketing by [link]. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.

Research Software 116

Research Software CTO Engineering Leadership 116

People-First Product Leadership

MARCH 4, 2024

In a similar manner to product-market fit not being achieve it & forget it, you need to continually evolve your community based on member feedback, organizational changes, and market dynamics. I began by applying a proven technique from social media, specifically influencer marketing. At that time, I did so via email.

User Testing 59

User Testing Feedback Software Technical Review Product Research 59

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry.

Research Software 97

Research Software Analytic Tools Feedback Software Data Visualization 97

Userpilot

MARCH 6, 2024

We also explain: How product funnel differs from marketing and sales funnels. Product funnel is a wider concept, focusing on the whole customer journey, while marketing and sales funnels concentrate on its early stages. There are multiple product and marketing metrics to track at each stage of the funnel. Its different stages.

Analytic Tools 96

Analytic Tools Data Visualization Research Software Onboarding KPIs 96

Product Innovation Educators

FEBRUARY 27, 2023

How product managers can get market-driven data to make product decisions quickly This episode is sponsored by PDMA, the Product Development and Management Association. This speaker spoke on the Three ways to escape gut-feeling and boost innovation rapidly to markets. It’s a method for market-driven analysis.

Feedback Software 100

Feedback Software Marketing Data Visualization Customer Experience 100

The Product Guy

JUNE 8, 2020

The Product Group meet-ups are an opportunity for Product People (managers, strategists, marketers, etc.) If you are a Product Person and are interested in having your product featured or participating as a featured guest expert at an upcoming meetup of The Product Group, contact me (or email at jhorn (a-t.) tpgblog DoT com ).

Product Management 164

Product Management Product Manager Marketing Management 164

The Product Coalition

DECEMBER 29, 2021

This year I developed a new reading approach, in which I read several books in parallel, usually from different topics. Authoritarian institutions and marketers have always known this fact.” “Our I can’t use just a few quotes, as this book is a must-read and covers many topics?—?do do yourself a favor and read it.

Books 128

Books Systems Review Software Review Weak Development Team 128

The Product Coalition

OCTOBER 20, 2023

With AI technology, marketers can identify microtrends and even predict trends, saving time and resources through automated digital marketing services. The marketing industry is not immune to this digital transformation, as prominent brands are beginning to take advantage of the opportunities it presents. billion U.S.

Data Visualization 110

Data Visualization Artificial Inteligence Reporting Tools Customer Communications 110

Product Innovation Educators

JUNE 6, 2022

This is a topic I’m close to as I have been evaluating CRMs to keep track of the guests I have on this podcast as well as the companies I have the pleasure of helping to improve their product management and innovation. For this episode, what I’m interested in is what Jeroen learned entering such a crowded market.

Feedback Software 98

Feedback Software User Testing Customer Feedback Customer Experience 98

Johanna Rothman

OCTOBER 10, 2023

How to Build Your IP You can build your IP, also known as your content for marketing, in many ways. Email newsletters. Another of my favorites because I have permission from my subscribers to market to them. If you have an idea you can't wait to discuss—that's a great topic for a podcast. I'm sure I do not.

Consulting 86

Consulting Product Research Weak Development Team Feedback Loop 86

The Product Coalition

DECEMBER 2, 2020

Do you have product-market fit? If you have a retention curve that does not flatten out, then you need to go back to the critical task of achieving product market fit and talking to customers before you advance to A/B testing. You need to achieve product/market fit first! Can you clearly identify the problem you are solving?

User Testing 97

User Testing Product Research Testing Onboarding KPIs 97

Johanna Rothman

OCTOBER 30, 2020

First, keep writing on your topics. Develop Your List of Topics. When I teach writing, I recommend writers have two “lists” of ideas: The idea bank, the topics you might want to write about, at some time. The big thing is to develop a list of topics so you can write at (almost) any time. We have choices.

Information 108

Information Consulting Agile Books 108

Product Culture

OCTOBER 19, 2022

Naturally, you have a lot: resources in short supply, unproven technology, untested suppliers, unproven assumptions about the market. You can change your mind at any time by clicking the unsubscribe link in the footer of any email you receive from us, or by contacting us at bruce@productculture.com. Subscribe to One Thing Weekly.

Roadmap 52

Roadmap Naming Definition Events 52

Andrew Chen

FEBRUARY 26, 2024

The first thing I did was to be intentional and methodical about it, by asking the two people I knew to please sit down and suggest 5 to 10 people for me to meet — an they did a number of email intros for me. In my case, I was very interested in the state of the art on growing users, metrics, network effects, and marketing.

User Testing 123

User Testing Customer Experience Blog Events 123

The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. Market research focuses on understanding consumer behavior and preferences in order to inform marketing strategies and business decisions.

User Testing 135

User Testing Product Research Data Visualization Customer Feedback 135

Userpilot

MAY 14, 2023

Feedback widgets allow you to get feedback passively on topics like feature requests and prompt smiley face surveys to measure customer satisfaction. Email surveys let you understand customer experience at different stages of the user journey and after specific interactions. These are typically used to conduct market research.

Feedback Software 96

Feedback Software User Testing Customer Feedback Analytic Tools 96

Userpilot

APRIL 23, 2021

Looking for user persona examples to inspire your research, or (product) marketing strategy? Here are the SaaS tools I picked to build user persona examples for: Userpilot – product growth platform ActiveCampaign – email marketing automation tool Kontentino- social media scheduling tool. What is a user persona?

Analytic Tools 98

Analytic Tools Feedback Software Research Software User Testing 98

Gainsight

JULY 10, 2023

Collaborate With Marketing to Expand Digital Touchpoints A common concern regarding the use of email in scaled CS programs is the risk of over-messaging customers. The AuditBoard team addresses this challenge through a thoughtful approach to alignment with Marketing. AuditBoard remains committed to offering scaled resources.

Customer Experience 52

Customer Experience Data Visualization Feedback Software Webinar 52

Userpilot

NOVEMBER 19, 2023

TL;DR Cross-selling is a sales and marketing tactic that helps increase the average order value by selling additional or complementary products to current customers. Promote a new add-on with email marketing campaigns. Additionally, cross-selling can lead to market expansion. Oura’s email marketing campaign.

Analytic Tools 88

Analytic Tools Feedback Software Data Visualization Reporting Tools 88