The Product Coalition

MARCH 9, 2020

The global online dating market was valued at $6,400.0 It’s a huge and fast-growing market and this factor is probably responsible for the gigantic amount of companies that arise in this segment year after year. Observation: This is from 2015 so you might miss 2–3 companies that growth in the last few years). from 2018 to 2025.

Startups 78

Startups Marketing Reporting Tools Research Software 78

Intercom, Inc.

FEBRUARY 1, 2018

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. Adam: Rachel, you’re leading growth marketing at one of the fastest growing software companies of this generation.

User Testing 174

User Testing Marketing Research Software Feedback Software 174

Intercom, Inc.

AUGUST 25, 2021

Beginning in 2015, we expanded beyond regular blog posts to publish books containing our insights and opinions. To make that connection in the real world, we began hosting a series of events in 2015, effectively a live version of the Inside Intercom blog. Paul on the importance of modern customer support. A new era under a new CEO.

Data Visualization 220

Data Visualization Customer Experience Onboarding KPIs User Friction 220

freshtrax

APRIL 18, 2019

Influencer marketing plays an integral part in many companies’ marketing strategy and there is no exception for the Japanese market. Influencer marketing is pretty big in Japan but the rules are quite different from the ones in the U.S. Japan is positioned 49th in EF English Proficiency Index. The Language Barrier.

User Testing 85

User Testing Research Software Marketing Customer Feedback 85

The Accidental Product Manager

OCTOBER 1, 2018

Apple’s share of the movie market has been falling lately Image Credit: So just in case you didn’t realize it, Apple makes a lot of money from both renting and selling movies. Their share of the video rental / sales market has started to slip because of changing customer needs and new competitors.

Marketing 72

Marketing Product Management Product Manager Entertainment 72

bpma ProductHub

APRIL 17, 2017

The vast majority of product roadmaps move the product in a positive direction, but desired results are only achieved if there is clarity around where it is taking you, and why. A Guide to Writing Strategic Objectives, Tom Wright, February 21, 2015. For companies to get to the “why,” they need to be clear on these strategic questions.

Roadmap 188

Roadmap B2B Strategy Product Strategy 188

freshtrax

JUNE 11, 2019

159 billion USD) in 2015. Japan’s market share has drastically decreased as a search engine service from roughly 50% to 30% and as an auction service due to the rise of new services like Mercari. Top 10 Japanese tech companies by sales (2015-2016). Top 10 Japanese tech companies by profit (2015-2016). Revenue in Yen.

Technical Review 97

Technical Review Reporting Tools Research Software Data Visualization 97

Mind the Product

MAY 25, 2018

The output from a product in a box game, where we imagined how we would position the product if it was on sale in a supermarket. After the 12-week build, a team of three was tasked with validating and growing the product: myself, and two talented marketers. 2015 – Launch as JustGiving Crowdfunding. Build a community.

User Testing 113

User Testing Weak Development Team Onboarding KPIs Customer Experience 113

Mixpanel

JANUARY 12, 2023

Don’t write marketing copy without understanding the customer and their pain points. The same is true with marketing collateral. It can be incredibly insightful for early-stage companies to establish their positioning and product-market fit. From 2015-17, Plaid was a modern API for banking data for developers.

Data Visualization 115

Data Visualization User Testing Research Software Product Research 115

The Product Coalition

AUGUST 30, 2021

Ever-changing guest interests lead to demands for the flavor market. Flavor industry: Market overview The global flavor market has experienced dramatic growth in the food & beverage sector in the past few years. Thus, this aids the development of the food flavor market.

Reporting Tools 126

Reporting Tools Software Review Systems Review Technical Review 126

Mind the Product

DECEMBER 5, 2018

Jon Noronha joined the product team for Microsoft’s Bing search engine in 2011 when the product, as he puts it, was “in a big hole” As the years went by, however, that turned around, and in late 2015, Microsoft reported that Bing had become profitable. The more time a user spends on your page the better, right? Google) was focusing on.

Data Visualization 123

Data Visualization Analytic Tools Reporting Tools Research Software 123

The Product Guy

DECEMBER 15, 2019

Initially joining Vydia in 2016, Gaudio played a pivotal role in building and leading the company’s marketing division, which helped earn Vydia recognition for its innovative product, fast-growing business, and attractive culture. Prior to iFundWomen, Maya held positions at JPMorgan Chase and Techstars.

Technical Advisors 148

Technical Advisors Analytic Tools Product Management Product Manager 148

The Product Coalition

JULY 10, 2020

Both positions involve being the keeper of a vision, and both also have to be decision makers by curating ideas from many different sources. Wojicki, now known for being the CEO of YouTube, actually started her career as Google’s first Marketing Manager, where she launched the now beloved Google Doodle. of the browser market.

Product Management 99

Product Management Product Manager Management Management 99

UX Planet

JANUARY 4, 2024

My Year in Design — 2023 I’ve been writing these look-back articles since 2016 (well regarding my year in Design that took place in 2015). Job Market. In all the years I’ve worked in the US (17 years), I’ve never witnessed a job market dynamics quite like the ones that occurred in 2023.

Research Software 66

Research Software User Testing Product Research Technical Review 66

UX Studio

DECEMBER 14, 2023

2015: Going international The dream of having international client partnerships seemed ambitious back then, but still, it all started with the bold decision from Budapest, Hungary, with a team of 10-12 people. 2021: Designing for positive impact The year I rejoined the team was pretty intense.

Research Software 89

Research Software UX Feedback Software User Testing 89

Intercom, Inc.

JULY 21, 2022

Along the way, we’ve interviewed trailblazers, business leaders, makers and doers to share their experience and insights on all things startup strategy, product management, design, marketing, customer experience, and much, much more. Rachel Hepworth: Introducing growth marketing to Slack. That just blows my mind. Here’s Rachel.

Download 215

Download Feedback Software Data Visualization Customer Experience 215

The Accidental Product Manager

AUGUST 2, 2021

If you don’t believe that the market for sand has been hot, hot, hot then all you have to do is look back to 2014-2015. Back then, the business of sand was such a hot place to be that the combined market value of the six companies that were either wholly or partially dependent on the sand business was a cumulative US$18B.

Transportation 123

Transportation Product Management Product Manager Management 123

Good Product Manager

DECEMBER 2, 2015

SiriusDecisions Marketplace™ is a first-of-its-kind online destination for sales, marketing and product teams to learn from their peers and do research on technology and service providers. — Jeff Lash (@jefflash) November 11, 2015. “A — Jeff Lash (@jefflash) November 6, 2015. prodmgmt #lean #agile. 8eQkWbSCZN.

Research Software 79

Research Software Analytic Tools Technology Product Management 79

Userpilot

OCTOBER 20, 2023

Product-led growth is a go-to-market strategy that relies on the product itself to drive customer acquisition , adoption, and account growth. Such product-led acquisition doesn’t take up the time of the sales or customer support team as much as in the sales-led or marketing-led growth models, and so it costs less.

Feedback Software 84

Feedback Software Analytic Tools Data Visualization Customer Experience 84

Mixpanel

MARCH 30, 2020

Latest studies note that only 35% of product manager roles are filled by women, and most of those roles are entry-level positions, meaning they are often removed from influential decision making. In fact, from 2015 to 2018, gender representation had only increased by 2 percent. You can find Kasey Cuppoletti on Twitter and LinkedIn.

Analytic Tools 116

Analytic Tools Feedback Software Reporting Tools User Testing 116

Business of Software Conference

NOVEMBER 26, 2018

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Jared Spool’s excoriation of the use of NPS by marketing departments had struck a chord earlier in the week. So I’m going to talk about Product-Market Fit. Transcript.

User Testing 103

User Testing Engineering Product Marketing Feedback Software 103

Userpilot

JANUARY 12, 2024

Measuring progression through sales and marketing funnels. Tracking marketing conversions , etc. Analysis of marketing campaign performance and impact. A scatter plot shows the correlation between numeric variables – whether that correlation is linear or non-linear, strong or weak, positive or negative.

Data Visualization 93

Data Visualization Analytic Tools Onboarding KPIs Research Software 93

The Accidental Product Manager

OCTOBER 26, 2020

They are now well positioned to be become the third largest U.S. Chick-fill-A has been the top-rated restaurant since 2015 on the American Customer Satisfaction Index. Chick-fill-A has a market share of 33% among restaurants that mainly serve chicken. At the same time, the market share of competitor KFC fell to 15%.

Product Management 123

Product Management Product Manager Management Management 123

The Product Guy

OCTOBER 9, 2018

We are rapidly approaching a company size where not all strategy can originate with the founder; we need to diversify markets, enter new markets, and have at least points-of-view on emerging markets and how we will address them. And if you are a sufficiently large company, portfolio strategy is the intermediary.

Weak Development Team 130

Weak Development Team Product Strategy Strategy Development 130

Intercom, Inc.

DECEMBER 31, 2019

If anything, this was the decade they collectively became leaders not just of the technology industry, but of industry itself – Apple overtook ExxonMobil as the world’s most valuable company by market cap in August 2011 (that month again), and then became the first trillion-dollar company by market cap in 2018.

Artificial Inteligence 259

Artificial Inteligence Entertainment Messaging Customer Experience 259

Userpilot

DECEMBER 13, 2023

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. Next, conduct customer and market research to identify opportunities for UX improvement , and use research findings and business goals to formulate the UX vision statement. Start designing your strategy by clarifying the business goals.

Research Software 79

Research Software Analytic Tools Feedback Software User Testing 79

Good Product Manager

DECEMBER 2, 2015

SiriusDecisions Marketplace is a first-of-its-kind online destination for sales, marketing and product teams to learn from their peers and do research on technology and service providers. — Jeff Lash (@jefflash) November 11, 2015. “A — Jeff Lash (@jefflash) November 6, 2015. prodmgmt #lean #agile.

Research Software 60

Research Software Analytic Tools Technology Product Management 60

Business of Software Conference

SEPTEMBER 15, 2020

Read on below to find great talks about: How to position your product to make it obviously awesome. In this talk from #BoS2019, April Dunford shows how important positioning is to your product and how you can be doing yourself a great injustice just by positioning incorrectly. How to design organisational culture.

Events 40

Events Customer Feedback Framework Startups 40

freshtrax

AUGUST 31, 2021

This is because in this fast-changing field, if you don’t update your services to meet the needs of the market, you will soon be eliminated. Since 2015, we began providing workshop-style services, mostly to Japanese enterprises, based on design thinking. Market Entry & Growth services provided by btrax.

User Testing 105

User Testing Research Software Branding Workshop 105

Intercom, Inc.

FEBRUARY 25, 2019

At the end of 2015, we shipped over 100 things. In 2015, small things. ” But when we did that, we hired very fast through the end of 2015 and early 2016. It was the onboarding people should have had the first time they joined, and people received it pretty positively. That was the source of my pride.

Onboarding KPIs 160

Onboarding KPIs Customer Experience Naming Engineering 160

PMLesson's Ace the PM Interview

SEPTEMBER 28, 2020

One of them was our co-founder Stephen Cognetta back in 2014-2015. We understand that it can feel overwhelming to aspire towards a position at the tech giant. Study Up No matter the position you're applying for, you'll definitely need to study up to ace the Google interview. This is especially true for technical positions.

Reporting Tools 98

Reporting Tools Software Engineering User Testing Customer Experience 98

The Product Guy

AUGUST 30, 2017

At the end of 2015 I was in the worst nightmare of any Product Manager. About Liel Aharon Liel (pronounced as Lee-L’) is a Product Manager at MediaMath, the marketing operating system, and is the Product Owner of the company’s Appstore. I had a strong roadmap, clear goals and a vision for the product.

Technical Advisors 123

Technical Advisors Product Management Product Manager Technical Review 123

Gainsight

JUNE 9, 2021

Our data shows a positive correlation between the Health Score and our customer’s price performance in the last twelve months. In total, these 20 customers grew their market capitalization by $285 billion in the last twelve months. In total, these 20 customers grew their market capitalization by $285 billion in the last twelve months.

Onboarding KPIs 59

Onboarding KPIs Customer Experience Technical Review Software Review 59

Intercom, Inc.

JULY 1, 2019

At Collision , I spoke about the new techniques that product owners and marketers will need to navigate the world of customer relationships. And that changes a lot: how we think about marketing, how we think about what our product is and how we think about what customer success actually is. In fact, that’s just the cost of entry.

User Testing 223

User Testing Customer Experience Onboarding KPIs Magazine 223

Mind the Product

DECEMBER 2, 2016

They were marketed to US consumers on the promise of security, but to quote business news outlet Quartz: “The US’s transition to chip cards has been an utter disaster. billion, and in 2015 sales were $5.2 Product marketing issues. Positioning issues. In 2010 Lego was profitable with sales of $2.3 No excuses.

User Testing 70

User Testing Customer Feedback Customer Experience Feedback Software 70

Mind the Product

MARCH 29, 2020

” This has been helped by the boom in the tech industry in general, with market leaders such as Atlassian , Gojek , and Grab showing that it’s possible to build world-class products from AsiaPac – and along the way showing that everything doesn’t have to be done the Silicon Valley way. Market Differences.

Product Research 162

Product Research Research Software Feedback Software User Testing 162

Userpilot

MAY 20, 2021

Instead of saying: “Junior Product Manager at company XYZ between 2015 and 2017”. You need to position yourself the same way as you position your…product. In the same way we care about what job our customers are hiring our product for, we should literally be positioning our profiles to say why companies should hire us.

Customer Experience 52

Customer Experience Product Management Product Manager Product Research 52