Remove 2020 Remove Branding Remove Consulting Remove Naming
article thumbnail

Testing Product Names for SaaS: How to Choose Names for New Features

Usersnap

Having a great SaaS name places you in a great location on this map, closer to your target customers and farther away from your competitors, which is exactly what your unique brand needs. Basically, the best SaaS name understands and speaks the customer’s language, and if you’re not sure how to do that, then keep reading!

Naming 52
article thumbnail

Top 5 Startup App Development Companies in 2021

The Product Coalition

CitrusBits is a trusted partner of global brands like Burger King, Quiksilver, Symantec, and Sotheby. The company offers a comprehensive suite of services, including UI/UX design, development, QA and testing, graphic design and branding, and explainer video creation. It was founded in Los Angeles in 2012.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Positioning Jujitsu | April Dunford | BoS Conf Online Europe 2020

Business of Software Conference

April is an expert marketing practitioner turned executive consultant and author who helps technology companies make complicated products easy for customers to understand and love. In this brand new talk, April will show you how you can take your competitor’s biggest strengths and turn them into weaknesses.

article thumbnail

S.H.O.P. – what’s in store for the store?

Intercom, Inc.

It was this larger than life, brand new experience. In his Black Friday: Abandoned Malls series , he traveled around the US to document “ dead malls ”, the name given to malls that have been vacated and neglected. Looking at these photographs today, they feel like a particularly fitting metaphor for the state of the store in 2020.

article thumbnail

The Secret to Design? Think Like a Salesperson

The Product Coalition

Furthermore, some 84% of business customers are more likely to buy from companies that understand their needs, according to a 2020 Salesforce report. particularly the differences between transactional and consultative sales. The real promise for enterprise design lies in consultative sales. This is consultative selling.

article thumbnail

Japanese Female Entrepreneurs who Thrive Against the Odds

freshtrax

According to Amy Jin , who spoke at an event by Startup Grind on Women’s Leadership , there are more CEOs named Mike than women CEOs in the world. As a matter of fact, in 2020: $125B of $130B deployed by venture capitals in the U.S. Also known as Konmari, Marie is a Japanese organizing consultant, author, and TV show host.

article thumbnail

Rebranding – Bridging the Gap

freshtrax

btrax recently underwent a major relaunch of its brand. In this rebranding, not only the brand elements, but also the company’s vision, cultural values, and services were all redesigned to create a truly new btrax. Limitations of relying on the “Silicon Valley” brand. Background to the Rebranding. btrax mood board.