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511: Product insights from employee #1 after a $2.3 billion exit – with Chris Elmore

Product Innovation Educators

How product managers can foster a culture of innovation Watch on YouTube [link] TLDR In this episode of Product Mastery Now, I’m interviewing Chris Elmore, a tech entrepreneur and college professor who helped found Avid Exchange, a unicorn startup that went public in 2021.

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Sunday Rewind: Essential KPIs for data-driven product managers

Mind the Product

This week’s Sunday Rewind is a 2021 post from John Allen, then Director, Global SEO at RingCentral, on the importance of KPIs in tracking product success. John runs through a number of performance indicators, explaining how to choose the correct ones to make informed decisions and providing examples.

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Sunday Rewind: How to encourage clicks without shady tricks by Paul Boag

Mind the Product

This week’s Sunday Rewind is a 2021 ProductTank Exeter talk from Paul Boag on how product managers can promote the products they’ve built without resorting to dark patterns.

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Sunday Rewind: Beating the drum of your product strategy tune by Megan Murphy

Mind the Product

This weeks Sunday Rewind is a 2021 #mtpengage Hamburg keynote talk from then Hotjar VP of Product Megan Murphy on how she communicates and enforces Hotjars product strategy in her day-to-day work. Her key points are as follows: Megan says she spends about 50% of her time at Hotjar working on internal communications.

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The Forrester Wave™: B2B Marketing Data Providers, Q2 2021

In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them.

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Y Oslo 2024: When It Comes to Discovery, Something is Better Than Nothing

Product Talk

Defining Continuous Discovery: Setting a Clear Benchmark In my book that came out in May of 2021, I decided to define continuous discovery. The second big trend that I see is companies are finallyafter decades of UXers advocating for including the customer in the processstarting to recognize this is not a nice-to-have.

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Unlocking Growth Through UX Research

UX Planet

The Nielsen Norman Group highlights that diary studies are particularly effective for capturing longitudinal experiences not observable in a single usability test Nielsen Norman Group,2021. Conversion Rate: Definition as used in UX and web analytics. Available at: [link]. Accessed: May 24,2025. NIELSEN NORMAN GROUP. Available at: [link].

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How to Scale a Data Literacy Program at Your Organization

Speaker: Megan Brown, Director, Data Literacy at Starbucks; Mariska Veenhof-Bulten, Business Intelligence Lead at bol.com; and Jennifer Wheeler, Director, IT Data and Analytics at Cardinal Health

Thursday, September 23rd, 2021 at 11AM PDT, 2PM EDT, 7PM GMT. Real-world examples and strategies with the people, process and technology investments needed to create a data literate culture. Unlocking enhanced levels of value and insight from data using a semantic layer.

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Feedback: The Secret to Innovating Your Product Development Process

Speaker: Liz Love, Chief Commercial Officer at ProdPad

November 3, 2021 at 9:30 am PDT, 12:30 pm EDT, 4:30 pm GMT The various ways product feedback solves these problems. Ways to introduce feedback mechanisms. Processes that will make a Product Managers Day easier. This is an exclusive session you don't want to miss!

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Customer Advocacy and Community

Speaker: Liz Richardson and Deena Zenyk

On October 6th, 2021, at 9:00am PDT, 12:00pm EDT, you can join us to learn first-hand what works and - maybe even more importantly - what doesn’t. What you’ll learn: Best practices for architecting a customer advocacy program.

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How to Evaluate and Implement Customer Feedback Into Your Product Roadmap

Speaker: Rebecca Notté, Product Operations Manager and Hannah Chaplin, Director of Product Marketing at Pendo

December 16, 2021 at 9:30 am PST, 12:30 pm EST, 5:30 pm GMT. How to manage customer feedback and utilize it. Different applications that will help implement your feedback into your roadmap. This is an exclusive session you don't want to miss! Use Product Management Today’s webinars to earn professional development hours!

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The Importance of Having Strong Decision Agility in Your Product Development Process

Speaker: Emily Tate, Managing Director at Mind the Product

December 9th, 2021 at 9:30 am PST, 12:30 pm EST, 5:30 pm GMT In this talk, Emily Tate, Managing Director at Mind the Product will unpack how we make decisions as product people, including: How to evaluate different types of decisions. Understanding the inputs and evidence you need at different levels.

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Best Practices for Creating Long-Lasting and Continuous Discovery Habits

Speaker: Teresa Torres, Internationally Acclaimed Author, Speaker, and Coach at ProductTalk.org

June 24, 2021 at 12:30 pm PDT, 3:30 pm EDT, 8:30 pm BST. How to define a clear benchmark for what a strong continuous discovery team does. What the keys are to unlocking a continuous cadence that is sustainable over time. This is an exclusive session with Teresa you won't want to miss!

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Are You Ready For Predictive Analytics?

Speaker: Anita Lauper Wood, Product Strategist

Tuesday May 18, 2021 at 8AM PDT, 11AM EDT, 3PM GMT. Proven keys to success in predictive analytics implementations. If you are in the process of implementing or considering predictive analytics, this is a session you won’t want to miss.

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Your Team's Pragmatic Guide to Security

Speaker: Naresh Soni, CTO, Tsunami XR

Tuesday February 16th, 2021 at 9:30AM PST, 12:30PM EST, 5:30PM GMT What methods and architectures you should consider to proactively protect your data. How to evaluate pros and cons of different processes. His perspectives on the best cyber security approaches.