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Product Differentiation in SaaS: How to Make a Difference as a Product Manager

Userpilot

What’s product differentiation? What differentiation strategies can a product manager use to make the product stand out in a saturated market? These are just some of the questions we’re answering in the article! Vertical differentiation happens when customers make a purchase based on objective criteria like price.

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Product Positioning Strategies For SaaS: Types and Examples

Userpilot

Product positioning strategies are not only a marketing tactic but a survival strategy. In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. What is product positioning?

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Top 6 Product Positioning Examples to Inspire Your SaaS in 2022

Userpilot

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Let’s have look at what product positioning actually is, what it involves, the benefits of effective positioning, the strategies you can employ, and the risks of ignoring all the wisdom in this article.

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Product Vision Board Checklist

Roman Pichler

Vision Inspiring : Describes the positive change the product should create. Differentiated : The aspects of your product that make it stand out , set it apart from alternative offerings are stated. More Articles by Roman The Product Owner’s Checklist for the First Sprint Six Qualities of a Great Product Vision Product Vision FAQs

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Leveraging New Technologies: 3 Tips for Product People

Roman Pichler

Listen to the audio version of this article: [link] Make Time to Keep up with Technology Trends As new technologies come and go, it’s important for you—the person in charge of the product—to stay on top of the developments. It will also have a positive impact on team morale and productivity. This will not only benefit your product.

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Applying Gestalt Principles for Product Managers

The Product Coalition

Drawing inspiration from my experience as an engineer turned to product (yes, UX/UI are not my most robust suites), this article aims to demystify the application of Gestalt principles in visual design, providing product managers with insights to enhance their design-driven decisions and drive business results.

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Why Storytelling Skills For Product Management & Product Marketing Are Essential

Product Management University

“80% of our customers are telling us that the customer experience has become their primary vector of differentiation because products and services commoditize so quickly theses days. Apply the same formula to business requirements, user stories, positioning content, sales tools, product demos, etc. Related Articles.