Mironov Consulting

FEBRUARY 6, 2020

I’m often asked what KPIs B2B/enterprise product folks should use, or what OKRs they should choose. Why KPIs from consumer companies don’t fit well with B2B/enterprise. Some B2B KPIs starting points, knowing that every company is different. [1] Let’s switch out of ERP systems and become currency traders.”

B2B 118

B2B Enterprise Onboarding KPIs User Testing 118

The Product Coalition

MARCH 29, 2018

Is your B2B product easy to sell and easy to renew? But if you’re working on a B2B product with a sales force, odds are you know what I mean. But if you’re working on a B2B product with a sales force, odds are you know what I mean. I try to help product and sales teams succeed under the mantra “Easy to Sell, Easy to Renew.”

Development Team Review 113

Development Team Review Weak Development Team Feedback Software Product Research 113

Product Innovation Educators

JULY 17, 2023

Some companies will retreat and cut their spending by cutting bolder long-term innovations, and we saw in the recession around 2010 that was a bad strategy. Show the customer something in the first three weeks of development and repeat every four weeks. Have a good data system. And then we’ll tell you if it’s right.”

Telecommunications 255

Telecommunications Research Software Feedback Software User Testing 255

Intercom, Inc.

DECEMBER 12, 2018

Stacks can be developed at the project, team, or functional level and are regularly used to improve internal collaboration, measure the impact of marketing activities and reach customers in new ways. Without this foundation, your marketing stack can become a set of siloed tools that will bog your team down in complexity.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Mind the Product

NOVEMBER 9, 2016

While gaming and entertainment are the first obvious applications of VR, the more interesting applications – and the ones we focus on here – are in B2B and B2C products and services. As we look at what it takes to develop non-gaming VR products, their separation from gaming becomes very important. The song remains the same.

Weak Development Team 141

Weak Development Team Development Feedback Software User Testing 141

Usersnap

MAY 14, 2025

“If you have 10 teams decorating the hood of a car with rhinestones, the hood gets so heavy you can’t lift it to fix the engine anymore. Thats what product development feels like in most organizations.” This ensures that the product not only addresses real user problems but also aligns with business goals.

Product Research 72

Product Research Framework User Testing Customer Feedback 72

Mind the Product

DECEMBER 5, 2019

In B2B companies, value should ultimately generate profit (get new customers, upsell to current customers, or avoid churn), and it ends up in an equation like this. In fact, some methods are pretty poor. Some product managers make poor decisions because they don’t have the right skills. Therefore, we scheduled 20 interviews.

User Testing 171

User Testing Product Research Customer Experience Weak Development Team 171

Intercom, Inc.

NOVEMBER 20, 2018

It is important that these friendly connections represent the target persona market you have outlined, as otherwise, the feedback loop is likely to be weak. The cost of CRM systems have fallen sharply and there is now a host of entry-level systems you can use to manage your pipeline. Iterate the product based on feedback.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Mironov Consulting

DECEMBER 29, 2022

Almost every week, I have a conversation with executives at B2B software companies who don’t see a bright-line distinction between software license revenue and customization/implementation revenue.  Or  But when I do product due diligence for SaaS-focused PE/VC firms, it's the very first thing I look at.

Reporting Tools 111

Reporting Tools Data Visualization Software Review Technical Review 111

Userpilot

MARCH 30, 2025

Ask users to leave reviews on the app store to add social proof to your app. However, there are good and bad ways to approach this tactic. Asking current users to review your app to increase trust and encourage the algorithm to display your app to more users. comparison posts, product lists, reviews, etc.)

Research Software 66

Research Software User Testing Customer Experience Customer Feedback 66

Mironov Consulting

JULY 28, 2022

Apologizing in advance: I’m intentionally exaggerating the differences between two broad corporate groups: wildly oversimplified roles and attitudes and reward systems.  Each Especially in B2B/enterprise software companies, I see two dramatically divergent ( incompatible ) worldviews that IMO explain a lot of corporate behavior.

Reporting Tools 133

Reporting Tools Software Review Technical Review Weak Development Team 133

Intercom, Inc.

JANUARY 31, 2019

As part of the process, we’ve spent a lot of time reviewing who we should be selling to these days, and how we should be selling to these customers. And as the organization grows, the work involved to get teams aligned on who you’re selling to and how you’re selling is not something to be taken for granted either. Speed is everything.

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Mironov Consulting

JULY 27, 2023

Lately, I’ve been writing a lot about entirely predictable goal misalignments between the maker side (product, engineering, design) and the go-to-market side (sales, marketing, customer success) of tech firms, especially at B2B/enterprise software companies.  That  There’s something more systematic here.

Information 98

Information Weak Development Team Reporting Tools Technical Review 98

Alchemer Mobile

MARCH 18, 2021

Almost all apps experienced significant change in their DAU due to COVID-19. During the webinar, you can engage with Team Apptentive by chatting along, I hope you do that. The team will let you know if you are the winner, and we’ll connect with you to get your information so we can send you a prize. Transcript.

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173

Intercom, Inc.

JANUARY 5, 2022

After working on NASA’s Space Shuttle Main Engine, he went on to develop Portfolium, a social networking platform that allows students and graduates to showcase skills beyond the traditional resume to potential employers. Portfolium was eventually acquired, but the team behind it never stopped thinking about a better way to do it.

Reporting Tools 211

Reporting Tools Data Visualization Software Review Technical Review 211

Mironov Consulting

JUNE 28, 2018

I’m often asked by B2C product managers how B2B companies are different, or about switching between the two. What’s B2B? Broadly, business-to-business (B2B) means building and selling products primarily for corporations and organizations. Long Sales Cycles, Weak Attribution, Few Data Points. What’s Enterprise?

Enterprise 105

Enterprise User Testing Data Visualization Product Research 105

The Product Coalition

MARCH 22, 2021

These fields include web design, mobile app development, SaaS, and even B2B products. With a relatively small team based in Omsk, southwestern Siberia, Purrweb has compiled an impressive portfolio. The company has 14 partners, and at any point in time, each one curates a separate project with its separate team.

UX 136

UX Research Software Feedback Software User Testing 136

Mironov Consulting

APRIL 15, 2023

In my experience, there’s usually a fundamental misalignment between two broad groups at software companies – especially B2B/enterprise companies — that I’ve been thinking/writing for a while.  One On either side, it’s easy to assume bad intent or have this get personal.  Almost

Customer Experience 124

Customer Experience Software Review User Testing Technical Review 124

UX Studio

SEPTEMBER 6, 2023

Even big B2B players (Business-to-Business) were interested in UX research. We had to think differently when doing research with B2B customers. Think of it as your compass for navigating the world of B2B research. Who are the users in B2B By definition, we talk about B2B when we see a transaction between two businesses.

User Testing 60

User Testing Customer Feedback Research Software B2B 60

Mironov Consulting

FEBRUARY 28, 2024

An essential role of CPOs and other product leaders that’s never listed in the job description is giving organizational 'air cover' to product managers to postpone almost all new requests — so that their teams can finish work already underway.    Lately, I’m calling this permission to stay focused.

Reporting Tools 105

Reporting Tools Software Review Weak Development Team Technical Review 105

The Product Coalition

JUNE 17, 2020

The creation and distribution of the content can generate an iconic digital experience, however, a poor one can be a huge obstacle performing an effective digital journey for your customers. Therefore, it is crucial for every product team to manage and deliver quality content in order to remain alive. You don’t need to be a CMS PRO?—?leave

Customer Communications 86

Customer Communications Feedback Software Reporting Tools Technical Review 86

Userpilot

DECEMBER 10, 2020

A spate of bad reviews can be a serious obstacle to growth, retention and customer acquisition. You should care about negative feedback, because your customers – actual and potential – care about it: 89% of people look for new suppliers after just one bad experience ( Oracle ). Or is this is a bad fit user?

User Testing 98

User Testing Feedback Software Customer Feedback Analytic Tools 98

Intercom, Inc.

JANUARY 10, 2019

Bots are great at things that are suitable for computer calculations, like when your next bill is due. They got a bad rep, but they’ve come through the other end, I think. It’s a drag-and-drop system where you can build your own AI systems. Humans are great at some things and bots are great at other things.

User Testing 143

User Testing Banking Customer Experience Technical Review 143

Userpilot

OCTOBER 4, 2022

The AARRR framework is important for B2B SaaS because it helps you nail down strategies to optimize every stage of the funnel starting from user signs, while also informing you of leaks in your funnel where conversion rates are low. What is the importance of the AARRR funnel for B2B software marketers? Pirate metrics framework.

Customer Experience 98

Customer Experience User Testing Onboarding KPIs Software Review 98

Lenny Rachitsky

SEPTEMBER 3, 2024

Over the past year, Phil Carter has been developing a framework for growing consumer subscription businesses, called the Subscription Value Loop. B2B SaaS businesses increase Net Revenue Retention (NRR) by growing the value of retained accounts to offset churn. a meetup, join our paid subscriber Slack and find your local city channel.

User Testing 131

User Testing Feedback Software Framework Onboarding KPIs 131

Userpilot

NOVEMBER 8, 2022

This article covers all you need to know to create a solid GTM strategy for your SaaS startup or B2B business model. A GTM strategy provides direction for all team members, reduces your product’s time to market, and helps you cut costs. Design a launch plan before the product is ready and assign clear roles to team members.

User Testing 98

User Testing Feedback Software Product Research Strategy 98

Amplitude

MARCH 28, 2019

As the name suggests, dynamic configuration is the ability to change the behavior of a system on the fly. Most companies will have dynamic configuration of some kind, and some even develop their own systems for it such as Netflix’s Archaius or Twitter’s ConfigBus. Related Reading: How to Build Product-Oriented Engineering Teams.

Software Review 72

Software Review Weak Development Team Data Visualization Systems Review 72

Userpilot

JULY 5, 2022

As a result, it helps you develop only the features that they need and avoid falling into the feature fallacy trap and creating the consumption gap. Riskiest Assumption Testing (RAT) and Fake Door Testing are good ways of validating ideas before you commit to developing them. What is incremental innovation?

Feedback Software 98

Feedback Software Analytic Tools Research Software Product Research 98

The Product Coalition

FEBRUARY 6, 2020

Europe lags behind North America and China in almost all respects, while in China the development of digital marketing is closely intertwined with the active development of e-commerce. At the same time, only 5% of respondents used digital marketing to develop business with the help of existing customers. Develop creative skills.

Data Visualization 86

Data Visualization Research Software Reporting Tools Analytic Tools 86

UX Studio: Product Management

NOVEMBER 8, 2021

It will take a lot of your time to review and assess every company’s website manually. He gathered a team of like-minded design enthusiasts to shape the future of digital design and innovation. Our dedicated UX teams have successfully handled over 250 collaborations with clients from different industries worldwide.

Research Software 78

Research Software User Testing Technical Review Product Research 78

UX Studio: Product Management

JANUARY 11, 2022

This time, our UX experts reviewed dozens of Webdesign Wien companies to list the best Austria webdesign agencies to partner with in 2022. Our experts analyzed services, portfolios, expertise, strengths, and weaknesses of dozens of Webdesign Wien companies to create this curated list. This is our fantastic UX team. Vienna Pixel.

Research Software 82

Research Software User Testing Customer Experience Data Visualization 82

Intercom, Inc.

DECEMBER 21, 2021

In this special episode, we sat down with Zanade to talk about allyship, empowering Black-owned businesses, and what it takes to change deeply seated systemic issues and affect policy at a national level. Later’s Farhan Virji on adapting B2C support strategies for B2B teams.

Reporting Tools 118

Reporting Tools Feedback Software Research Software Technical Review 118

Pragmatic Marketing

FEBRUARY 17, 2017

What has changed so much about B2B marketing in the last few years that we’re now using a term like revenue marketing? B2B marketers are in a period of extreme transformation. B2B marketers are in a period of extreme transformation. Let’s review each stage of the journey. In a nutshell: accountability.

Marketing 70

Marketing Reporting Tools White Paper B2B 70

Userpilot

MARCH 14, 2024

We’ll explore its features, pricing, and offer a comprehensive review to aid in your decision-making process. If your team members come from non-technical backgrounds, they might struggle to use Heap to the fullest. It’s particularly valuable for B2B companies and helps minimize churn. Let’s get started!

Data Visualization 52

Data Visualization Analytic Tools Technical Review Onboarding KPIs 52

Userpilot

SEPTEMBER 23, 2019

UX journey maps are the antidote to product-led marketing , onboarding, and product development that happens for its own sake. These maps gives us the ammunition to solve problems big and small, and they help cross-functional teams live up to their full potential. UX journey mapping is a team effort.

Customer Experience 89

Customer Experience User Testing User Experience Customer Feedback 89

Userpilot

JUNE 25, 2022

Userpilot is a product growth platform that allows product teams to build in-app experiences for e.g. user onboarding, engagement and product adoption without code, use sophisticated (and yet simple) product analytics and. Whatfix can help you create training content for third-party enterprise applications your team member are using.

Analytic Tools 52

Analytic Tools Feedback Software Software Review Onboarding KPIs 52

Mironov Consulting

SEPTEMBER 23, 2023

Services companies (aka custom development, agencies, outsourcing/nearshoring, contract engineering, consultancies, any work-for-hire) primarily market/sell the time and expertise of their people.  Work ”)  No one cares how big the team is, how long it took to build, or how smart our engineers and designers are.

Reporting Tools 80

Reporting Tools Data Visualization Analytic Tools Feedback Software 80