Product Management University

MAY 24, 2021

Differentiation becomes easier now because your relevance quotient is much higher in your chosen markets versus horizontal-only competitors. It’s the easiest way to differentiate and not get forced into competing on price. Many companies go vertical as their products commoditize. ROI on The Product Management Maturity Model.

User Testing 246

User Testing Customer Experience Product Management Product Manager 246

The Product Guy

JUNE 15, 2017

if you recently discovered a new competitor that you think would be valuable for others to know about, or if you want to highlight how a potential new feature could be a differentiator for your company’s solution vs. others). Lonnie blogs about product and entrepreneurship at [link]. Competitive analysis (e.g., Solicit feedback.

User Testing 292

User Testing Feedback Software Customer Feedback Research Software 292

Alchemer Mobile

JANUARY 10, 2019

If you’re battling market fragmentation, use it as an opportunity to differentiate your company and product, or to take advantage of the low barrier to entry customers will have with your brand. Below are a handful of our favorite blogs, news outlets, newsletters, and podcasts all centered around technology and product management.

Product Management 217

Product Management Product Manager User Testing Feedback Software 217

The Product Coalition

SEPTEMBER 29, 2020

Credits: Twitter Engineering Blog The new mechanism was released sometime in 2018. The 20% sometimes becomes your Differentiator. Innovative features tend to get copied fast, differentiators rapidly becoming basics. How you handle your 20%, hence could differentiate your product. Because most eyes are on the 80%.

User Testing 173

User Testing Product Research Customer Experience Differentiation 173

Intercom, Inc.

APRIL 13, 2018

So what is it about these SaaS sales reps that differentiates them from the rest? From the top of the sales funnel to the content living on your blog that helps sales reps nurture a relationship – marketing has a role. What do they know about the industry that mediocre sales reps don’t?

Data Visualization 224

Data Visualization Customer Feedback Reporting Tools Customer Experience 224

Product Talk

DECEMBER 15, 2021

Abdel says he is always trying to determine the following about each company he interviews with: Do they differentiate between discovery and delivery? Do they differentiate between outcomes and outputs? That all depends on what you’re trying to learn. How much empowerment do they give to product managers? Other Resources to Check Out.

Product Research 262

Product Research Customer Experience Research Software Reporting Tools 262

Intercom, Inc.

SEPTEMBER 28, 2021

This is a natural evolution for many SaaS tools as they move towards a healthier economic model, as captured in Christoph Janz’s seminal 2014 blog. In the race for market share, startups try to close the gaps on incumbent companies, while incumbents try to build new, differentiator features. Whoever does it fastest will win.

Feedback Software 249

Feedback Software Product Management Product Manager User Testing 249

Product Talk

JULY 8, 2020

In the quote that opens this blog post, American educational philosopher John Dewey encourages us to “carry on systematic and protracted inquiry.” If so, when do we ever get to the hard problems that have the potential to differentiate us from our competitors and really drive our outcomes? Who is that actor?” feels much easier.

User Friction 361

User Friction Customer Experience Product Research Data Visualization 361

Product Management Unpacked

MARCH 5, 2019

There are up to 18 on the market according to the blog at vendor Workzone ( [link] ). For example, feature choice is a balance of differentiating a product from its competitors while meeting existing customer needs. 4.) Leg Up: These are features that add clearly differentiated value to your product.

Reporting Tools 176

Reporting Tools Research Software Feedback Software User Testing 176

Product Talk

NOVEMBER 8, 2023

Product leadership coach Petra Wille became fascinated with the idea of Communities of Practice because in her experience, they were the differentiating factor between companies that had successful product orgs and those that didn’t. Which is why we do the Product in Practice series on the Product Talk blog. What do people want?

Product Research 306

Product Research Books Research Software Analytic Tools 306

The Product Guy

SEPTEMBER 27, 2016

Krishna is an author, enjoys writing blogs and tutorials on anything technology. James builds products and services which delight customers and differentiate companies. Previously, he started his career as a software engineer in embedded systems and moved to application software before venturing into Product Management.

Research Software 370

Research Software User Testing Analytic Tools Product Research 370

Mind the Product

NOVEMBER 28, 2019

He writes, he tweets, he regularly speaks at conferences, and with 31,000 Twitter followers (not to mention 26,000 followers to his Medium blog ), he’s a prolific and consistent voice in the study and development of the product management craft. Every relationship where you help people initially has a power differential.

CTO Coach 178

CTO Coach Analytic Tools Fractional CTO Research Software 178

The Product Guy

OCTOBER 25, 2016

Krishna is an author, enjoys writing blogs and tutorials on anything technology. James builds products and services which delight customers and differentiate companies. Previously, he started his career as a software engineer in embedded systems and moved to application software before venturing into Product Management.

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

Product Management University

NOVEMBER 17, 2020

Blog: High-Octane Product Management. 7 Tips for Positioning Greater Strategic Value & Differentiation. Enjoy the B2B Product Manager November issue. View the magazine. In This Issue. Customer Retention Priorities vs. Growth: There Will Never Be More Overlap! Product Management Playbook. 5 Plays Every Sales Playbook Should Have.

Magazine 130

Magazine B2B Product Management Product Manager 130

The Product Coalition

AUGUST 3, 2023

In this blog post, we will explore the significance of a product vision, delve into the elements of an effective vision statement, and discuss the steps involved in formulating a solid product strategy. The Differentiation: Highlight the unique features or technology that differentiates your product.

Vision 148

Vision Product Research User Testing Roadmap 148

Product Management University

DECEMBER 17, 2020

Blog: High-Octane Product Management. Shorter sales cycles and competitive differentiation. We’d welcome the opportunity to be your partner in 2021 to become more customer outcome focused in how you build, market, sell and deploy your solutions. Enjoy the B2B Product Manager December issue. View the magazine. In This Issue.

Magazine 130

Magazine B2B Product Management Product Manager 130

Product Management University

OCTOBER 12, 2021

If clearer differentiation and greater sales success are on your A-list, dispel these three product marketing myths and you’ll be on your way. Differentiating individual products is like splitting hairs. Here’s the funny part. Here’s the thing.

Product Marketing 147

Product Marketing Marketing Differentiation B2B 147

Intercom, Inc.

MARCH 10, 2021

When faced with more demands than you can handle, a valuable approach is to differentiate between broad requests and actual projects that need to be worked on. It can also be a personal goal like writing a blog post or speaking at a meetup or event.

Strategy 245

Strategy User Testing Product Research Research Software 245

DevelopmentCorporate

JUNE 2, 2025

In this blog post, well break down each key theme of the report and explore its implications not just in raw numbers, but in terms of strategy, maturity, and the evolving value of UX and product research. Leaders who recognize this are betting on research to drive differentiation in a crowded market.

Data Visualization 52

Data Visualization User Testing Research Software Reporting Tools 52

Johanna Rothman

AUGUST 30, 2023

I ranted about one of those on my other blog. I offer blog posts, conference talks, and meetups in the low-fee, commodity experience quadrant. For example, if you only offer certification classes, what differentiates you from all the other people who do the same thing? I still differentiated myself.

Consulting 111

Consulting Certifications Workshop Differentiation 111

Product Innovation Educators

JANUARY 9, 2023

I help manage blogs, podcast strategy, editorial calendars, and large content partnerships. I like the third one to be a little bit of a wild card that differentiates your company. I help be the extra voice, asking is this good editorial storytelling content? Does it feel humanized? Focus: Have three storytelling pillars.

Branding 256

Branding Data Visualization Magazine Customer Feedback 256

Mind the Product

SEPTEMBER 16, 2019

This blog looks at what actions product managers can take to ensure their teams are investing their time wisely. “If It’s crucial to differentiate what really matters to users from what ultimately is trivial. How do you develop an understanding of what will set a product up for success throughout your organization?

User Testing 164

User Testing Product Research Data Visualization Customer Experience 164

Alchemer Mobile

FEBRUARY 14, 2023

To read Alchemer CEO David Roberts’ blog, click here. About Alchemer Alchemer offers the world’s most flexible feedback and data collection platform that allows organizations to close the loop with their customers and employees quickly and effectively.

Product Research 130

Product Research Feedback Loop User Testing Feedback Software 130

The Product Guy

JANUARY 5, 2017

Krishna is an author, enjoys writing blogs and tutorials on anything technology. James builds products and services which delight customers and differentiate companies. Previously, he started his career as a software engineer in embedded systems and moved to application software before venturing into Product Management.

Analytic Tools 271

Analytic Tools Research Software CTO Coach Fractional CTO 271

BrainMates

MAY 26, 2025

This can help highlight potential whitespace or opportunities to differentiate. annual reports) Observable data : Derived from observation and synthesis (e.g. pricing, campaigns) Opportunistic data : Gathered through conversations or informal channels (e.g. Step 5: Compare Competitors with Your Offering Now its time to interpret the data.

Data Visualization 40

Data Visualization Customer Feedback Product Management Product Manager 40

Product Management University

SEPTEMBER 15, 2020

The market-problems approach forces you to spread resources thinner, compete and differentiate at a product level (feature wars) and usually means marketing and sales messages are fragmented across products and don’t tell a cohesive value story. Consider the ripple effect of each approach. Solving Market Problems.

Marketing 130

Marketing Differentiation B2B Healthcare 130

Product Talk

SEPTEMBER 20, 2023

When Marina first read about opportunity solution trees on the Product Talk blog, she felt like it was the perfect way to organize all the pain points she’d been gathering from research and talking to customers. “It Thomas believes Vistaly’s key differentiator is the fact that the tool guides users to behave in specific ways.

Data Visualization 335

Data Visualization Analytic Tools Research Software Product Research 335

The Product Coalition

FEBRUARY 27, 2021

Ready-to-use PAD templates are added at the end of this blog post. Is this leading to a competitive neutralizer, differentiator or delighter? Post-launch Recap: Once the solution is implemented and launched, the team assesses whether they achieved success and reflect on any learnings that they can take to improve further.

Product Research 193

Product Research User Testing Customer Feedback Product Management 193

Userpilot

AUGUST 30, 2024

The product-focused approach helps you deliver a clear product value proposition, improve your brand image, and demonstrate competitive differentiation. Product-led blog content. Here’s an example from Userpilot: Explore Userpilot’s product-led blog. Email marketing. Paid digital. Influencer marketing. Cold outreach.

Advertising 105

Advertising Analytic Tools Research Software Data Visualization 105

Product Management University

JANUARY 21, 2020

If hospitals are going to differentiate themselves with a superior patient experience and deliver care that results in significantly better patient outcomes (their strategic goals), they need to make improvements to a number of cross-functional workflows. Consider this example.

Customer Experience 162

Customer Experience Management Management Customer Feedback 162

The Product Coalition

MARCH 5, 2023

Paul explains it pretty well in his blog post by saying: The most common unscalable thing founders have to do at the start is to recruit users manually. Businesses seeking smarter ways to bring the right services to market, realize it’s a source of great differentiation and success. Nearly all startups have to.

User Testing 147

User Testing Startups Customer Experience Product Research 147

The Product Coalition

SEPTEMBER 5, 2022

Taken from Teresa Torres’ blog, ProductTalk.org The Opportunity Solution Tree is a framework that breaks Product outcomes into opportunity streams so that stakeholders have a better understanding of what you are proposing and can better help you prioritize. If you’re interested in the core material, check out her original blog post.

Product Research 147

Product Research Software Review Data Visualization User Testing 147

UX Planet

JUNE 9, 2025

This visual differentiation ensures clarity and reduces confusion.” – NN Group Image credit: Pricilla Woo Once you’ve clustered related observations post-it-notes (or simply as notes in digital walls) vertically under one theme, it’s essential to address other clusters to ensure comprehensive coverage of insights.

Data Visualization 52

Data Visualization Customer Feedback Technical Review Research Software 52

Userpilot

OCTOBER 16, 2022

Another helpful tactic to drive delight is to lean into differentiation : what do you do differently from the competition? A minimum delightful product is a term first popularized by Adam Berry – a successful entrepreneur – on his blog, Startup Blender. Focusing on a competitive differentiator.

User Testing 111

User Testing Feedback Software Research Software Customer Experience 111

Userpilot

AUGUST 22, 2024

In this blog post, we’ll dive into his background and highlight some of the top resources he’s developed to help businesses drive product-led growth. Top blog posts of Ant Murphy Ant Murphy also shares insights through his Medium profile and personal website. Who is Ant Murphy? It’s priced at US$199.

Analytic Tools 104

Analytic Tools Feedback Software Data Visualization Customer Feedback 104

The Product Guy

APRIL 4, 2017

Krishna is an author, enjoys writing blogs and tutorials on anything technology. James builds products and services which delight customers and differentiate companies. Previously, he started his career as a software engineer in embedded systems and moved to application software before venturing into Product Management.

Analytic Tools 268

Analytic Tools Research Software CTO Coach Development 268

The Product Coalition

FEBRUARY 25, 2024

In this blog series, we embark on a comprehensive journey through the evolution of Netflix, tracing its origins, key milestones, and the driving forces behind its remarkable transformation.

Analytic Tools 142

Analytic Tools Entertainment Customer Experience Data Visualization 142