The Product Guy

SEPTEMBER 27, 2016

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.

Research Software 370

Research Software User Testing Analytic Tools Product Research 370

The Product Guy

OCTOBER 25, 2016

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

The Product Guy

JULY 4, 2019

My career started at Hewitt Associates which was a human capital and management consulting firm that operated 500 offices in 120 countries. We provided consulting, insurance brokerage, information technology and business process outsourcing services. The four memorable moments below taught me, and continue to teach me these lessons.

Research Software 384

Research Software Product Management Product Manager Systems Review 384

Product Innovation Educators

FEBRUARY 17, 2025

Our guest is Francesca Cortesi, CPO and consultant for some of Europe’s multi-billion dollar brands and fastest growing businesses. She now runs her own consultancy, helping CEOs scale their companies by transforming product vision into measurable business growth. Different products target overlapping market segments 2.

Reporting Tools 179

Reporting Tools Feedback Software Customer Feedback Technical Review 179

The Product Coalition

MAY 16, 2021

Here we provide a brief overview of the best app developers for startups for 2021. From day one, most startups are concerned with the question “How to find the best technology partner.” To make things easier for you, we have compiled a list of the best app development companies with immense expertise in working with startups.

Analytic Tools 164

Analytic Tools Research Software Startups Development 164

ProductPlan

JANUARY 21, 2021

In 2016 I gave a talk on lean market validation at the opening night of Startup Weekend at the University of California, Santa Barbara. In attendance were 200 eager students and entrepreneurs who wanted to learn how to build a startup in 54 hours. So, What is Market Validation? What is market validation?

User Testing 126

User Testing Startups Product Research Testing 126

The Product Guy

JANUARY 27, 2017

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Amanda Ralph Product Management Consultant.

Analytic Tools 150

Analytic Tools Research Software Enterprise Startups 150

The Product Guy

APRIL 4, 2017

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.

Analytic Tools 268

Analytic Tools Research Software CTO Coach Development 268

Mind the Product

FEBRUARY 5, 2019

Did you know that 42% of startups fail because no one wants to buy their product? Product experts have tried to tackle this issue but they gloss over the impact a company’s structure and leadership team have on product/market fit. Who owns Product/Market fit – Marketing, Sales, or Business?

User Testing 183

User Testing Product Marketing Marketing Product Research 183

The Product Coalition

OCTOBER 13, 2022

Credit: Austin Distel Startups reading the wrong resources waste months with the wrong methods. Here are 10 great product books on pre-product market fit (pre-PMF)! ?? How to write a user interview: “Lean startups” chapter 2 only (Eric Ries) The second most important thing is to understand how to ask questions.

User Testing 166

User Testing Books Product Marketing Marketing 166

The Product Guy

JANUARY 5, 2017

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.

Analytic Tools 271

Analytic Tools Research Software CTO Coach Fractional CTO 271

The Product Coalition

DECEMBER 22, 2022

The reasons why Saas startups are recently making a huge wave to become the next trillion-dollar industry. Over the past years, investment in SaaS startups has been increasing steadily. Saas startups that provide software as a service have a good delivery model. The SaaS market has increased from $31.5 billion since 2015.

Analytic Tools 147

Analytic Tools Data Visualization Reporting Tools Startups 147

The Product Coalition

JANUARY 24, 2022

Few years back, I had an interview opportunity with Mckinsey for the role of a Product Management consultant. Case Category: Market sizing & Estimation, Goals & Measures Case Type: Investor pitch by a startup planning to launch smartwatches in India ?? I will get the market size across all 3 sizing metrics.

Data Visualization 183

Data Visualization User Testing Research Software Marketing 183

Intercom, Inc.

NOVEMBER 20, 2018

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. Define your marketing personas. To do this it is necessary to create marketing personas that represent your ideal prospect or match your ideal customer profile. How do they describe the category?

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

The Product Coalition

AUGUST 25, 2020

Businesses must adopt digital transformation to stay competitive in the modern market landscape. As brands realize the paramount importance of innovation and digital disruptions, the popularity of digital transformation services and IT consulting is increasing. Win-Pro Consultancy Min. project size: $1,000 Avg.

Research Software 115

Research Software Feedback Software Consulting Artificial Inteligence 115

The Product Guy

MAY 15, 2017

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.

Analytic Tools 225

Analytic Tools Research Software Product Strategy CTO Coach 225

The Product Guy

FEBRUARY 18, 2017

He grows revenue and adoption, and ensures product by turning business problems into profitable, simple, easy-to-use solutions Jordan works closely with his market, executives, and internal subject matter experts to develop roadmaps, and communicate these roadmaps internally and with clients. Amanda Ralph Product Management Consultant.

Analytic Tools 240

Analytic Tools Research Software CTO Coach Fractional CTO 240

The Product Guy

OCTOBER 9, 2018

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). I became a product manager because I wanted to take a more strategic role at my company.

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Weak Development Team Product Strategy Strategy Development 326

Product Innovation Educators

JANUARY 1, 2024

Our first book was Corporate Explorer: How Corporations Beat Startups at Innovation. This sounds outrageous, but although it is challenging for corporations to innovate and get into a market ahead of a startup, it does happen far more often than we realize. Nobody listened to him, so he left and went to a startup.

Analytic Tools 267

Analytic Tools Data Visualization Research Software Product Research 267

Mind the Product

JULY 9, 2019

After leaving the Navy and working on nuclear submarines, Dan Olsen embarked on a career that has spanned enterprises and start-ups, consulting, speaking, writing, and running the Lean Product & Lean UX meetup. He joined us to talk about product/market fit: what it is, how to know when you have it, and how to achieve it.

Product Research 181

Product Research Customer Experience User Testing Entertainment 181

The Product Guy

AUGUST 10, 2017

Guest Post by: David Parmelee, Digital Strategy Consultant. According to Jeff Gothelf , Lean Startup emphasizes making assumptions about your target market, testing them with rapid prototypes, and iterating based on customer feedback. A software product could overemphasize a feature that its own team just wanted to build.

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User Testing Customer Experience Research Software Customer Feedback 296

Product Innovation Educators

SEPTEMBER 23, 2024

Greg shares an example from his consulting work with Vertex, a tax software company. This move demonstrates the importance of innovation and risk-taking in maintaining market leadership. His book, Start Your Startup Right , is available on Amazon. He has served on numerous boards, both profit and nonprofit.

Healthcare 321

Healthcare Leadership Strategy Startups 321

The Product Coalition

JULY 31, 2022

If you are on the journey toward product-market fit, you know it’s not easy. One of the hardest challenges of any product and any startup is of course reaching product-market fit. The good news is that product-market fit, like people, and cars, have their own “operating system”. product-market fit under the hood.

User Testing 157

User Testing Product Marketing Marketing Customer Experience 157

Product Innovation Educators

JANUARY 18, 2021

His name is Narasimha Krishnakumar, and he is the Global CPO for Wind River, a cloud-based IoT company, and he is also an advisor and a product consultant to startups and new ventures. . We look at the landscape of devices in the market and create innovative solutions for our customers. [4:42]

Product Management 281

Product Management Product Manager Naming Management 281

Intercom, Inc.

NOVEMBER 7, 2019

Creating a new product category also creates a plethora of challenges – from spotting the right market niche to convincing customers that yours is a service they need. Nico joined me on Inside Intercom this week, where we discussed everything from the three stages of company growth to how growing companies can address new markets.

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

The Product Guy

JANUARY 8, 2019

We had built a platform tailored to the specific needs of the local market to connect small businesses with their customers – for restaurants to reach out to potential diners, for hairdressers to find people who want a haircut and so on. Somehow it proved to me that we were moving in the right direction.

Product Research 354

Product Research Customer Experience Weak Development Team Agile 354

Mind the Product

MARCH 20, 2019

Prior to taking on the role of COO and CPO at Singapore-based financial portal MoneySmart, Nick Ramsay was a strategy consultant and product manager. Marketing thinks in terms of a fixed budget – Product thinks in terms of a fixed outcome. Quotes of the Episode. Establishing a product culture. Quotes of the Episode.

Product Research 190

Product Research Entertainment Consulting Startups 190

Mind the Product

NOVEMBER 17, 2020

The difference between market research, user research, and analytics. Understanding the difference betweeen Market Research Vs User Research (article). Lily enjoys working as a consultant product manager with early-stage and growing startups and as a mentor to other product managers. Quote of the Episode.

Research Software 212

Research Software User Testing Product Research Customer Experience 212

Product Innovation Educators

OCTOBER 10, 2022

Garff Presidential Chair in Marketing at the David Eccles School of Business at the University of Utah. Also with us is Carmel Dibner, who is principal and co-owner at Applied Marketing Science, where she has helped dozens of companies uncover critical customer insights to improve products, services, and customer experiences.?Before

User Testing 267

User Testing Product Research Research Software Workshop 267

Arkenea

FEBRUARY 23, 2025

You’ve got your product out in the market. Get in touch with us here for a free consultation on your project. If the founder or product manager has a vision that is based on an interesting idea but isn’t based in data or evidence about what’s going on in the market, it’s probably doomed to fail.

User Testing 98

User Testing Feedback Software Customer Feedback Research Software 98

Product Innovation Educators

NOVEMBER 9, 2020

The idea was that large companies are slower than startups, and he compared the team that built the Macintosh computer to pirates because they were working on a breakthrough technology. However, successful teams always have a leader in on the secret—the CEO, CFO, head of marketing, etc.

Finance 341

Finance Product Research Airlines Customer Experience 341

Mind the Product

SEPTEMBER 1, 2020

Knowing your market. If your product is in the market, it’s positioned whether you’ve done it deliberately or not. Lily enjoys working as a consultant product manager with early-stage and growing startups and as a mentor to other product managers. How to make a good positioning statement. Building a story brand.

Positioning 167

Positioning Product Research Customer Experience Feedback Software 167

Intercom, Inc.

MARCH 3, 2022

A growth marketer at heart with a background in mathematics, Ramli’s interest in onboarding experiences was piqued as a young consultant driving trial signups. I started in mathematics and got into programming, I did a startup, and one of the failures was around marketing. Then, I started consulting.

Customer Experience 157

Customer Experience User Testing Marketing Data Visualization 157

Mind the Product

JANUARY 16, 2020

Transitioning from a functional role such as marketing or engineering to product can seem daunting, especially if your education and experience aren’t specifically tailored to product, but it can be done. Product roles are becoming increasingly important in many companies, from the unicorn startups to older more established firms.

Data Visualization 176

Data Visualization Customer Experience Customer Feedback Transportation 176

Mind the Product

DECEMBER 13, 2018

He works as a coach, consultant, and keynote speaker helping companies bridge the gaps between business agility, digital transformation, product management, and human-centred design. Jonny consults on product development and innovation management, and coaches teams to do their best work. by Kate Leto, Product Consultant.

Analytic Tools 190

Analytic Tools Workshop Data Visualization Government 190

Intercom, Inc.

SEPTEMBER 10, 2020

Yet in Mark’s experience working with and mentoring startups, he’s found that many entrepreneurs go with intuition over information. Those risks can be fatal: Mark has found a 75% failure rate for both Series A and Series C startups (as he presented during his 2019 SaaStr talk.). I think that’s message-market fit.

Onboarding KPIs 227

Onboarding KPIs Customer Experience User Testing Weak Development Team 227

The Product Guy

SEPTEMBER 12, 2017

Guest Post by: David Parmelee, Digital Strategy Consultant. A marketer or market researcher may view patterns in terms of demographics and buying activity. Whether you consider your user base in light of market research or user research, both of these kinds of researchers use the patterns they discover to form personas.

Research Software 273

Research Software User Testing Analytic Tools Product Research 273