Intercom, Inc.

JUNE 23, 2020

Meanwhile customer expectations are rising – they expect better experiences and immediate support resolutions. The internet is also driving an explosion in customer choice, allowing them to easily switch to businesses who provide better experiences. Customer support is undergoing massive, irreversible change.

Customer Communications 245

Customer Communications Customer Experience User Testing Inbound 245

Userpilot

JANUARY 22, 2024

What are the most common customer success models? What factors should you consider when choosing one for your SaaS business to provide the best assistance to your customer ? TL;DR Customer success models are frameworks that help organizations ensure that customers can use their products effectively to realize their goals.

Analytic Tools 104

Analytic Tools Feedback Software User Testing Customer Feedback 104

Userpilot

SEPTEMBER 7, 2023

Interested in building a B2B customer journey map? At the very least, a journey map will help you easily analyze and make data-driven decisions to improve the user experience. It also helps align your teams by ensuring everyone is on the same page regarding customer interactions. What is a customer journey map?

Analytic Tools 106

Analytic Tools Feedback Software Research Software User Testing 106

Intercom, Inc.

SEPTEMBER 22, 2020

Strong customer relationships are more important than ever for business success, but the old ways of communicating and building relationships with customers are broken. Old communication tools, like email and forms, simply don’t match the ways modern customers want to talk, connect, and receive help.

Inbound 211

Inbound Outbound Reporting Tools Customer Experience 211

Intercom, Inc.

JUNE 22, 2020

In-app messaging is a key component of a strong customer engagement strategy – one that reaches users at the right place, at the right time, and is consistent across platforms. Here, we take a deep dive on in-app messaging – defining exactly what it is and how to make it work best for your customers.

Feedback Software 235

Feedback Software Messaging User Testing Customer Experience 235

Intercom, Inc.

MARCH 28, 2022

Second, expectations are rising for consumer-grade experiences. Whether B2C or B2B, all businesses must now deliver digital experiences that are easy to use, delightful, and personal. Not only is this what customers want (and expect), but it also will have a significant impact on revenue for businesses going forward.

Reporting Tools 228

Reporting Tools Data Visualization Customer Communications Research Software 228

The Product Coalition

NOVEMBER 23, 2021

I recently led a workshop for an organic tech farm startup that wanted to set its foot online for selling organic food to B2B customers. I have some takeaways and learnings to share that I covered as a coach for their onboarding strategy. In the first meeting, I was assured that clarity on goal, strategy, the partnership was missing.

Startups 122

Startups Strategy Technical Review B2B 122

The Product Coalition

JULY 16, 2023

As a product manager , you must understand strategy and business, but your responsibilities as well as your day-to-day activities are focused more on execution. If you don’t know what they are, now is the time to start asking and make sure you get proper answers. But unfortunately, the impact you can make there is limited.

Strategy 137

Strategy Product Management Product Manager Management 137

Alchemer Mobile

MAY 27, 2020

We’re also adopting new shopping strategies such as using delivery services and curbside pickup. Knowing where apps like yours stood last year in terms of customer engagement, surveys, in-app feedback, ratings and reviews, and other mobile KPIs can help you gain context to better understand where your brand stands today. ?

Feedback Software 147

Feedback Software User Testing Customer Feedback Customer Experience 147

Intercom, Inc.

OCTOBER 27, 2021

With increasing conversation volumes and mounting customer expectations, support teams need a way to ruthlessly optimize their support strategy for maximum efficiency and CSAT. So how do you lighten the conversation load on your team while simultaneously satisfying your customers at scale?

Data Visualization 138

Data Visualization Reporting Tools Strategy Inbound 138

Intercom, Inc.

MARCH 16, 2021

Today, customer expectations are at an all-time high. A proactive customer support approach is the key to regaining control. The typical support “strategy” is to let common issues roll in for your support team to address. Learn the latest strategies for your most personal, efficient support team yet.

Data Visualization 201

Data Visualization Onboarding KPIs User Friction Product Research 201

Intercom, Inc.

AUGUST 16, 2022

Support teams are facing a critical juncture: business costs and customer expectations continue to grow while resources like headcount and budget are decreasing. Now is the time for support leaders to level up previous support strategies and adopt new tactics. What does it mean to support customers in context?

Data Visualization 118

Data Visualization User Friction Customer Experience Customer Communications 118

The Product Coalition

APRIL 26, 2021

JTBD is a great tool for understanding what you can do for your customer and helping you develop a product (or feature set) around that. With a persona-based approach, you might describe your customers as “knowledge workers, likely aged 22–45.” Make your new customers stickier. Make your product onboarding better.

Marketing 89

Marketing Strategy Outbound User Testing 89

Gainsight

MARCH 7, 2022

Over the past few years, we’ve been keeping our eye on an incredibly positive trend in the most successful companies: closer, more collaborative relationships between Customer Success and Product teams. . But that just doesn’t work anymore, especially when it comes to the pivotal roles Customer Success and Product teams play in a business.

Customer Feedback 103

Customer Feedback User Testing Customer Experience Onboarding KPIs 103

Userpilot

MARCH 23, 2023

The SaaS world is filled with product growth analytics and metrics that span the entire customer lifecycle. Closed-loop marketing can lower your customer acquisition cost, improve the user experience, increase conversion rates , and shorten the sales cycle. The key is to share data between the teams anyway.

Analytic Tools 98

Analytic Tools Data Visualization Customer Experience Reporting Tools 98

Intercom, Inc.

SEPTEMBER 8, 2021

For so many years, customer support was seen as a cost center – the first port of call for customer complaints. Customers’ expectations of support are also changing dramatically as the support landscape continues to evolve. Long wait times and slow responses are no longer accepted as being good enough.

Reporting Tools 237

Reporting Tools Inbound Data Visualization Customer Experience 237

Intercom, Inc.

OCTOBER 9, 2018

A lot of our time and energy is spent trying to engage potential customers with outbound messaging. But that’s easier said than done when reaching out to potential customers through email. So as SDRs, we spent a lot of time pondering how we could inject more of our personality into the process.

Customer Experience 126

Customer Experience Outbound Messaging Demo 126

Intercom, Inc.

AUGUST 17, 2021

For years, customer support was seen as a cost center, not a value driver – a necessary response to inevitable customer questions or frustrations. But now that customer experience has become a critical differentiator for modern consumers, this reactive approach to customer support is no longer good enough.

Data Visualization 156

Data Visualization Inbound User Friction Customer Experience 156

Userpilot

JULY 4, 2023

There are five segments in the technology adoption lifecycle: Innovators; Early adopters; Early majority; Late majority; Laggards; Some strategies to crossing the chasm include: Create a buzz to help attract the right technology enthusiast to your product early. Use popular platforms like Product Hunt to launch your product to get new users.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. Are you ready to dig in?

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Intercom, Inc.

NOVEMBER 14, 2018

There are many parts to a high-performing sales organization – the right people, processes and strategy, to start. Much of what defines our most outstanding sales reps is their ability to deeply understand our prospects’ and customers’ business needs and speak directly to them. First response time. Gross customer churn.

Data Visualization 188

Data Visualization Outbound Inbound KPI 188

Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. How can you take responsibility for the vision and shape the future of your product when you don’t control strategy at the corporate level?”.

Outbound 80

Outbound Product Management Product Manager Inbound 80

Dear Strategy

AUGUST 27, 2018

Dear Strategy: “Can you talk about some of the newer trends in marketing that should be considered when putting together a marketing strategy?”. . Finally – a question about marketing strategy!!! We’ve always pitched this show as being mostly about product and business strategy. Next are the product strategies.

Strategy 53

Strategy Outbound Inbound Marketing 53

Ask Benny

JANUARY 25, 2020

Should you split between inbound and outbound product managers? Inbound vs Outbound (PM vs PO). Sometimes companies split product management between outbound product managers that understand the market and discuss needs with customers and inbound product managers that understand the product and discuss requirements with engineering.

Outbound 78

Outbound Inbound Engineering Reference 78

Folding Burritos

JANUARY 25, 2018

A lot of our time as PMs is spent communicating with other people in our organization. Since the majority of our communication time is typically spent on the tactical, let’s talk about that. “Did What are customers asking for in our support channels?”. Did you know there’s a bug when people try to do ‘so and so’?”.

Data Visualization 347

Data Visualization Product Research Feedback Software Reporting Tools 347

Ask Benny

JANUARY 25, 2020

Should you split between inbound and outbound product managers? Inbound vs Outbound (PM vs PO). Sometimes companies split product management between outbound product managers that understand the market and discuss needs with customers and inbound product managers that understand the product and discuss requirements with engineering.

Outbound 78

Outbound Inbound Engineering Reference 78

Ask Benny

JANUARY 25, 2020

Should you split between inbound and outbound product managers? Inbound vs Outbound (PM vs PO) Sometimes companies split product management between outbound product managers that understand the market and discuss needs with customers and inbound product managers that understand the product and discuss requirements with engineering.

Outbound 78

Outbound Inbound Engineering Reference 78

Intercom, Inc.

JUNE 21, 2018

Today, Max is the CEO of Sales Hacker: a global conference, event series, and an online publication that brings together proven sales execs and emerging startup founders to share their lessons and experiences in sales automation and tech sales. Short on time? It’s easier to qualify leads , and it saves time.

Outbound 183

Outbound Technical Advisors Weak Development Team Product Research 183

BrainMates

SEPTEMBER 4, 2023

How to Drive Product-Led Growth By KATHRYN SHEPHERD-KING If you’ve been in the product management world for any length of time, you’ll have probably heard about product-led growth. Product-led growth is a go-to-market strategy that relies on using your product as the primary vehicle to acquire, activate, and retain customers.

Data Visualization 52

Data Visualization Onboarding KPIs Customer Experience Customer Feedback 52

Userpilot

OCTOBER 8, 2021

If you want to take your SaaS company's MRR to the next level , it might be time for you to investigate the subject of product growth platforms. The emergence of the product-led growth strategy. Over time, the customer would form a relationship with your company, and that trust would eventually lead to a sale.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Product Research 98

Mind the Product

MARCH 7, 2019

Software as a service (SaaS) has become much more attractive to customers as SaaS companies embrace the idea of offering rich integrations with other platforms. Mailchimp, for example, has leveraged this strategy aggressively, and arguably was ahead of its competitors in pushing integration. Good Integrations Start With Customers.

Reporting Tools 152

Reporting Tools Data Visualization Customer Experience User Testing 152

Ask Benny

JULY 31, 2019

Should you split between inbound and outbound product managers? Inbound vs Outbound (PM vs PO). Sometimes companies split product management between outbound product managers that understand the market and discuss needs with customers and inbound product managers that understand the product and discuss requirements with engineering.

Outbound 78

Outbound Inbound Engineering Reference 78

Intercom, Inc.

JULY 30, 2018

Yet for all the time we spend thinking about it, many of us don’t have a game plan. If you’re an outbound SDR , you may not know if the phone number you have is going to connect you to the right person or if that person you’re calling is in the market for what you’re selling. or “How soon are looking to buy?”.

Inbound 157

Inbound Strategy Outbound User Testing 157

Intercom, Inc.

SEPTEMBER 4, 2019

” A few examples of sales coaching methods that we use at Intercom include: Shadowing customer calls or meetings: Reps tag along on a lead’s call or customer visit and directly observe successful sales methods and communication styles. Here’s a collection of five proven sales coaching tips based on my own experiences.

Weak Development Team 175

Weak Development Team Data Visualization Outbound Sales Training 175

Business of Software Conference

NOVEMBER 16, 2023

Customers know they’re not speaking to an actual human. has only 9 members itself) – should make more of an effort to push sales in their organisations in his BoS USA 2015 talk, ‘How to Sell Software Using Sales’. Visit customers often. The phone is one of the most underrated pieces of technology of all time.

Research Software 52

Research Software Feedback Software User Testing Customer Experience 52

The Product Coalition

JULY 31, 2019

Should you split between inbound and outbound product managers? Inbound vs Outbound (PM vs PO) Sometimes companies split product management between outbound product managers that understand the market and discuss needs with customers and inbound product managers that understand the product and discuss requirements with engineering.

Outbound 60

Outbound Inbound Product Management Product Manager 60