Product Management University

OCTOBER 29, 2024

These courses offer an unconventional approach to traditional product marketing that makes it easier for product marketing managers to generate more revenue from existing products without splitting hairs to define and communicate their differentiating value. Who Are the Courses For? What’s Unique About Product Management University Courses?

Product Marketing 147

Product Marketing Marketing Certifications Product Manager 147

Mind the Product

NOVEMBER 16, 2023

Lily Smith interviews Randy to talk all about what differentiates good product managers from exceptional ones, as well as touching upon his experience in speaking at #mtpcon London 2023. Today, on a very special episode on The Product Experience, Randy Silver joins us for a change on the other side of the mic as a guest!

Product Manager 212

Product Manager Product Management Differentiation Management 212

The Product Guy

AUGUST 13, 2020

Through the mentor program, I tried to get answers for some of the most important questions: What is the product in the context of the company and industry and how is it different? How to learn by doing it and lead a new team at the same time? How to plan for future growth for oneself, the product team and the products overall?

Product Manager 407

Product Manager Product Management Research Software Feedback Software 407

The Product Guy

FEBRUARY 26, 2025

With privacy concerns, AI-driven decisions, and increasing competition, trust is becoming the ultimate differentiator for PMs who want to build lasting customer relationships. So, how can product managers proactively build and protect trust in their products? The biggest threats to customer trust in 2025and how to avoid them.

Differentiation 150

Differentiation Roadmap Technical Review Article 150

The Product Guy

APRIL 9, 2025

But what if the real differentiator isnt having the answers… its knowing what to ask? So, how do strategic PMs use inquiry to drive alignment, insight, and innovation? A breakdown of the thinking behind high-impact inquiryand how to make it a habit. Whats Inside the Full Article?

Strategy 150

Strategy Customer Feedback Differentiation Roadmap 150

Product Talk

DECEMBER 15, 2021

How to Approach Your Interviews: Questions to Ask. Abdel says he is always trying to determine the following about each company he interviews with: Do they differentiate between discovery and delivery? Do they differentiate between outcomes and outputs? How much empowerment do they give to product managers? Tweet This.

Product Research 263

Product Research Customer Experience Research Software Reporting Tools 263

The Product Guy

JUNE 18, 2020

Plugging in: how to generate insights Analysis: how to prioritize and understand feedback Communication: how to synthesize information Test/Build/etc & then repeat. Knowing their differentiating capabilities can help you capture market share away from your competitors. . The feedback loop process is. It’s cyclical.

Product Research 412

Product Research Feedback Loop Feedback Software User Testing 412

Lenny Rachitsky

JANUARY 7, 2025

For more: Lennybot | Podcast | Hire your next product leader | My favorite Maven courses | Swag Subscribe now This post will transform how you build products, come up with new ideas, and operate as a PM. One of the key differentiators among the various cloud development environments is hosting. I’m confident you will too.

Feedback Software 141

Feedback Software Data Visualization ChatGPT Software Review 141

Roman Pichler

APRIL 7, 2025

Product Differentiation AI tools can help you make your product stand out from the crowd and offer a clear reason for people to choose it over alternatives. This can be achieved in two ways: First, data mining can identify opportunities for differentiation, assuming that the relevant data exists. The Innovators Dilemma , p.

Product Strategy 196

Product Strategy User Testing Data Visualization Strategy 196

Johanna Rothman

JUNE 21, 2023

As you consider these ideas, you can decide how to test your product decisions and when. That's how to satisfy the Buyer, the Customer, and maybe the Users. Differentiate Buyers, Users, and Customers for Effective Product Decisions appeared first on Johanna Rothman, Management Consultant. Who do you need to satisfy and when?

User Testing 119

User Testing Customer Feedback Customer Experience Differentiation 119

Intercom, Inc.

JUNE 22, 2020

Here, we take a deep dive on in-app messaging – defining exactly what it is and how to make it work best for your customers. When promoting a new product feature, an in-app message can show users how to activate that feature or get started using it. What is in-app messaging? The Customer Retention Starter Kit. The Nurture Starter Kit.

Feedback Software 235

Feedback Software Messaging User Testing Customer Experience 235

The Product Coalition

MARCH 9, 2022

So how to differentiate your restaurant from others? Thanks to the restaurant branding strategy, your business would be differentiated from competitors from customer views. How to make a restaurant branding plan properly A brand can neither be created in one day nor does it have one component.

Branding 174

Branding Strategy Feedback Software User Testing 174

Product Management University

DECEMBER 5, 2023

It’ll make differentiation easier and improve your sales win rates. If this is the case, longer and more difficult sales cycles lie ahead and differentiation becomes more difficult. How to Sell Solutions Versus Products in 3 Steps 1. In other words, your credibility is the real differentiation.

Demo 130

Demo Differentiation Reference Consulting 130

Intercom, Inc.

APRIL 21, 2021

It means customers already understand what the thing is, how to interact with it, and what to do with it. “How do you design a steering wheel? Excellent execution can be a differentiator. Designing something to be better, but not necessarily different, can have huge impact and end up being a differentiator.

User Testing 219

User Testing Differentiation Customer Experience Technical Review 219

Intercom, Inc.

JUNE 2, 2021

By accounting for these differences at the beginning of each project, we can align on how to approach the solution. This communicates the team’s initial thoughts on which steps should be taken and how much effort each step should involve. How to rank. How to rank. How will you prioritize against other problems?

Customer Experience 251

Customer Experience Framework Feedback Software Analytic Tools 251

Product Management University

MARCH 24, 2021

It’s to demonstrate that you have a vision beyond the next release or two for how you’re going to make customers better at mission-critical processes that are strategic to their business. Marketing wants a strategy that makes it easier to differentiate your value. Here’s the rub.

Product Strategy 298

Product Strategy Strategy Differentiation Vision 298

Roman Pichler

AUGUST 11, 2020

59; Boost Your Product Leadership Power and How to Lead in Product Management , pp. 94, How to Lead in Product Management , pp. More Information : Make Your Product Stand Out with the Strategy Canvas , Eliminate Features to Differentiate your Product , and Strategize , pp. Needs are Features. No Convincing Standout Features.

Vision 352

Vision User Testing Product Research Research Software 352

The Product Guy

JANUARY 18, 2018

In more precise terms, my prioritization process factored in the things that it should, I just didn’t know how to translate it to ROI and present it logically. “We Differentiator in the industry (On a scale of 1-5). 15% Differentiation. That I spoke that language every day but my grammar needed some work. I now know otherwise.

Differentiation 252

Differentiation Product Research Data Visualization Customer Experience 252

Product Management University

FEBRUARY 12, 2024

That credibility is often what differentiates you in the end. As a product marketer, figure out how to make these common scenarios easier for salespeople to navigate with a handful of simple sales tools. Competitive Differentiation The lead story here is not a feature comparison matrix. Our sales numbers backed it up!

Product Marketing 147

Product Marketing Marketing Customer Experience Differentiation 147

Product Innovation Educators

SEPTEMBER 2, 2024

He covers the “double diamond” approach, how to talk about value, pricing strategies, and how market research helps make smart decisions. It guides product managers through the complex landscape of what customers need, want, and how they behave.

User Testing 280

User Testing Product Research Market Research Research Software 280

Alchemer Mobile

FEBRUARY 26, 2025

By continuously improving their products and services based on real customer feedback, they can differentiate themselves in crowded markets. In this guide we: Explore the concept of omnichannel feedback and discover how to effectively collect and analyze customer feedback across various channels.

User Testing 130

User Testing Customer Feedback Feedback Software Data Visualization 130

Alchemer Mobile

JANUARY 21, 2021

The thing that differentiates BOPIS from some of the other innovations and processes developed out of necessity during the pandemic is this: BOPIS is not going away. The post Buy Online, Pick Up in Store (BOPIS) Isn’t Going Anywhere – Here’s How to Adjust Your Customer Experience appeared first on Apptentive.

User Testing 182

User Testing Customer Experience Customer Feedback Research Software 182

Product Management University

DECEMBER 11, 2024

However, just because customers want them doesnt mean theyre delivering the level of differentiating value your organization needs to meet its own goals. Market Analysis Before and With AI Customers are clamoring for a number of improvements to your product and youre on a mission to get them funded and on the roadmap.

Product Manager 130

Product Manager Product Management User Testing Management 130

Roman Pichler

MARCH 14, 2023

Fourth, evaluate the data and use the insights gained to decide how to proceed: persevere, pivot, or stop. For a more detailed explanation of how to create and iteratively validate a product strategy, refer to my book Strategize. How Do You Keep the Product Strategy Relevant and Up to Date?

Product Strategy 357

Product Strategy Strategy Vision Product Research 357

Reveal

JANUARY 20, 2025

Increased Product Value: Applications equipped with analytic capabilities differentiate themselves in competitive markets. Book a call on the Reveal website to see how we can solve your embedded analytics needs. Originally from How to Integrate Embedded Analytics in Angular Apps with.NET Core and written by Casey McGuigan.

Embedded Analytics 52

Embedded Analytics Analytic Tools Data Visualization Customer Feedback 52

The Product Coalition

MARCH 7, 2023

How to prepare for a user interview, all the way to sharing the results with your team. The skill of running effective user interviews is key to defining your target users, finding product-market fit , growing your product, figuring out what to build next — or just simply understanding how users perceive your product.

User Testing 157

User Testing Customer Feedback Customer Experience Data Visualization 157

Product Innovation Educators

MAY 24, 2021

How product managers can solve positioning, packaging, and pricing for their products. Today we are discussing how to price products, helping you avoid common mistakes and sharing steps to make your pricing smarter. To determine our positioning, we identify our target segment and how we’re differentiating.

Product Research 211

Product Research Differentiation Customer Feedback Enterprise 211

The Product Coalition

OCTOBER 2, 2024

When you work in marketing, you need to decide very fast how to build products, and the way you can get those insights is getting faster and faster. What differentiates you from the rest of the market?” “Tell me a little more about this ‘substance’ you’re talking about,” Tremis told Stefan. I’m intrigued by what that exactly is.”

User Testing 148

User Testing Data Visualization Customer Feedback Research Software 148

Product Management University

FEBRUARY 14, 2023

Building a valuable minimum viable product should not only benefit your target customers but should also benefit your organization in terms of growth and differentiation. Aim for a more eloquent feature set on the big obstacles, as these can be the things that differentiate your solution.

Customer Experience 130

Customer Experience User Testing Customer Feedback Feedback Software 130

Alchemer Mobile

NOVEMBER 27, 2022

There could be many apps available in the market that resemble your app, so it is critical to differentiate your app from your competitors. . You likely already know the challenges your up against, so let’s get right to it and talk about how to face these challenges head on! . What does a successful app look like?

Research Software 147

Research Software User Testing Customer Experience Download 147

Userpilot

AUGUST 30, 2024

Conducting a competitor analysis helps you understand the market landscape, identify your differentiations, and gain deeper insights into your target audience’s preferences and pain points. This will help you understand what attracts customers to your competitors and how you can differentiate your marketing approach.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Data Visualization 105

Userpilot

MARCH 8, 2022

How to build an MLP product. So with that all in mind, let’s explore how you can actually build your own version of an MLP, be it for your next feature or product. That’s not how it works. If there’s one thing I’ve learned in my career, is how you present something makes a huge difference. Present the benefits.

Product Research 143

Product Research User Testing Customer Experience Feedback Software 143

Product Talk

JUNE 19, 2024

The better we understand our customers, the better we can meet their needs, and the more we can differentiate our product from the competitors. We interview so that we can learn how we can positively intervene in their lives. These gaps allow us to differentiate our products and services from our competitors’. It’s not real.

Generative AI 337

Generative AI Product Research Feedback Software Analytic Tools 337