April, 2018

How Much Time Should You Spend in Product Discovery?

Product Talk

I get asked all the time, “How much time should we spend in discovery ?”. I have two problems with this question. First, it assumes you do discovery first and then delivery second, which is not true. You should be discovering and delivering all the time.

Doing Things that “Do Scale”

bpma ProductHub

By John Zilch – It can be fun doing things that don’t scale in the early days of a product or business. Whether it’s testing product-market fit, marketing messaging or innovation options, teams can be creative as they fine tune their business model. For example, InsightSquared, a Boston-based revenue analytics company, launched in 2010 to help… BPMA Product Management Product Strategy

More Than Great Products: A Journey to Product/Market Fit

Mind the Product

Once upon a time I believed that to be a successful product manager, I simply had to create great products. The rest would fall into place, right? Well, not quite…. For years I’ve helped my clients create new digital products and services for their customers.

Podcast: How to Think Like a Product Manager

Melissa Perri

I was very excited to be on Roadmunk's podcast talking about Product Institute and how we teach Product Managers to think. The key takeaway is: it's not a linear process. Product Management involves a lot of assessing and analyzing before acting.

6 Styles of Data Analysis and Visualizations

Get inspiration for your next dashboard update in this guide to the six styles of analytics and data visualizations.

Product Leader or Product Support

Under10 Playbook

What is a product manager? Is it a product leadership role or is it product support for other departments? Titles are a mess. What one company calls a product manager, another calls a product marketing manager. Are you a product manager, product owner, or product marketing?

More Trending

Women in Product Management: Marie-Pierre Belanger, VP Digital Solutions Product Management at Pitney Bowes

280 Group

For our next installment of the Women in Product Management Series I interviewed Marie-Pierre Belanger, VP Digital Solutions Product Management at Pitney Bowes. To read the entire series on Women in Product Management make sure to sign up for our newsletter.

Storytelling For Product Managers – The TL;DR Version

The Secret PM Handbook

In my last article , I covered a powerful storytelling technique in great detail. This article is the summary (the TL;DR ) version. Do you hem and haw when asked talk about one of your accomplishments? Do you stick to a “just the facts, ma’am” approach when telling a story?

7 Ways of Creating and Sustaining an Agile Product Roadmap

bpma ProductHub

By Ellen Gottesdiener – Product Roadmaps Are Necessary for Product Success A product roadmap visually depicts how your product will evolve over time to realize your product vision and achieve continual value for your customers and business. (I I define the term product to refer to a software application, system, device, service, or a combination that… Product Management Product Strategy

Product manager or product maker?

Lead on Purpose

Titles have a way of morphing over time. In some cases, they improve and become more popular. At times, because of the acts of certain, often high-profile, individuals, titles can lose value. When you think about the title ‘product manager’ … Continue reading → Leadership Product Management Purpose leader product builder product maker title

Embedded BI and Analytics: Best Practices to Monetize Your Data

Speaker: Azmat Tanauli, Senior Director of Product Strategy at Birst

By creating innovative analytics products and expanding into new markets, more and more companies are discovering new potential revenue streams. Join Azmat Tanauli, Senior Director of Product Strategy at Birst, as he walks you through how data that you're likely already collecting can be transformed into revenue!

How Netflix’s Customer Obsession Created a Customer Obsession

Nir Eyal

Nir’s Note: This guest post is by Gibson Biddle, former VP at Netflix and CPO at Chegg. Gibson is speaking at the Habit Summit in San Francisco on April 11th. In 2005, as I joined Netflix as VP of Product, I asked Reed Hastings, the CEO, what he hoped his legacy would be. His answer: “Consumer science.” […]. The post How Netflix’s Customer Obsession Created a Customer Obsession appeared first on Nir and Far. Behavioral Design In Action

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Ditch the Solution-First Mindset and Start by Defining the Problem

Mind the Product

Both in life and at work, we tend to come up with solutions before defining the problem they solve. From “I need to stop eating chocolate” to “let’s add Facebook Login to our online checkout”, we can’t help it.

Writing Market Requirements Effectively

280 Group

Many Product Managers struggle with writing market requirements that are effective in guiding their engineering teams to build the right solution.

20 expert opinions on UI design trends for 2018

Userzoom

From invisible UI to emotional personalisation to biometric authentication, which UI trends will be rocking our experts’ socks off in 2018? Look, we get it. Trends posts are an easy win for any blog operating in the tech/marketing/digital industry.

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Nine companies share 30+ best practices for creating embedded analytics products

In this 4-part series, product and technology leaders share insights for successfully going to market with a data product. Find out how you can embed analytics in your solution, from building your business case to designing and launching your product.

ProductCamp Boston 2018

bpma ProductHub

What to Expect at ProductCamp 2018. The World’s Largest Crowdsourced Product Management & Product Marketing Conference. By Steve Robins, President of ProductCamp Boston, on behalf of the ProductCamp organizing team – Sarela Bliman-Cohen, Sue Amsel, Maria Ferrante, Kate Theriault, and Dan Mackey. Register today for ProductCamp Once again, the world’s largest product management and product marketing… Product Marketing bostonproduct Product Management ProductCamp

Why the Future is up to Us

Lead on Purpose

We live in a fast-paced world where technology changes our lives daily. For some it’s invigorating. For others it’s intimidating if not terrifying. With news about AI (artificial intelligence) getting smarter and more accurate, self-driving cars and trucks becoming more … Continue reading → Innovation Knowledge Learning Techology AI education future maps money technology wealth

Maybe We Should Be Problem Managers

Under10 Playbook

One of the great things about product management is touching every part of the company. We work with sales and marketing, development and support, professional services and finance.

10 core principles for starting up

Inside Intercom

There is an infinite amount of advice for startups, but if I had to boil it down to just 10 essentials, these are the most crucial principles for starting up that every founder needs to understand from an early stage. You need a vision. You need to run a good beta. You need world class onboarding.

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Buyer’s Guide for Embedded Analytics

Selecting the right embedded analytics technology in a crowded market filled with sub-categories can be a daunting task. This eBook discusses the top evaluation criteria buyers of embedded analytics need to consider.

Women in Product Management: Marie-Pierre Belanger, VP Digital Solutions Product Management at Pitney Bowes

280 Group

For our next installment of the Women in Product Management Series I interviewed Marie-Pierre Belanger, VP Digital Solutions Product Management at Pitney Bowes. To read the entire series on Women in Product Management make sure to sign up for our newsletter. Don’t be afraid to take a risk to go in to Product Management. Women are typically very good planners and organizers, and that makes us forward thinkers.

A UX introduction to instructional design

Userzoom

Under the broad umbrella of human-centred design, user experience design (UXD) and instruction design (ID) are two titans with surprisingly little awareness of each other.

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In Search of Product/Market fit: How Setapp Found its Customers

Mind the Product

I joined Setapp as a product manager in January last year, at the same time as the company was launching its main product. Setapp provides Mac users with a way to use and discover new apps, and developers with a new way to reach customers and generate extra revenue.

How to Build Strong Partnerships with Design and Engineering

Tech Product Management

In this episode, we discuss how Product Leaders can build strong partnerships with design and engineering teams. My guests today are Deanna Shaw, Director of Design for the Internet of Things at IBM Watson IoT, and Roxy Stimpson, Vice President and CTO at IoT World Labs.

Top 10 industries for monetizing data: Is yours one of them?

Find out which industries, use cases, and business applications are the best opportunities for data monetization. Understand what data is being monetized, who wants it, and why. Use data you already own to create new revenue sources. Download the eBook today!

Making Your Product Launch Move Quickly

Under10 Playbook

Every company is pulled in opposite directions. On one hand, there’s often powerful organizational inertia. On the other hand, there’s the speed of the disruption economy.

Product thinking: behind our new Messenger home screen

Inside Intercom

Yesterday marked one of our biggest releases yet – our all new messenger. One of the most exciting concepts is the customizable home screen, the start screen you see when you open the Intercom Messenger on an app or website. Think of it as the perfect front desk for your company.

Featured Product Management Consultant: Ken Feehan

280 Group

Our third featured interview in this series is with Ken Feehan, who talks about how he broke into Product Management, what the most rewarding part of being a consultant is and how Product Managers can be more strategic.

Interview: Steve Portigal on user research war stories in the field

Userzoom

When it comes to user research, you won’t get a more honest and unique insight then when observing and interviewing users in their own natural environment. But of course this comes with its own set of unknowns.

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Assessing the Five Styles of Enterprise Business Intelligence

The world of BI and analytics has evolved. Discover the five styles of reporting and analysis, and learn the pros and cons of each in an enterprise scenario.

Pizzas, Minivans, and the Innovation Core Team

Mind the Product

Talking Directly with (Real) Customers

Mironov Consulting

I speak/write incessantly about the importance of product managers talking directly with their users and buyers (collectively “customers”), not mediated through Sales, Marketing, Customer Success, User Experience, or stray notes posted to Salesforce.

How to Discover Opportunities for New IoT Products

Tech Product Management

Companies are embracing the promise of the Internet of Things for disruption and growth. They see it as an opportunity to leap-frog the competition and significantly grow their revenues. And yet, many companies are failing and growing disillusioned.