Roman Pichler
SEPTEMBER 7, 2021
Listen to this article: [link]. Goal-oriented (a.k.a. Outcome-based). Traditionally, product roadmaps are output-focussed plans that map features like registration, search, and reporting onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. This can be reassuring for customers and stakeholders, as the individuals believe that they know when their features will be delivered.
CardBoard
SEPTEMBER 7, 2021
What is the Hybrid Work Model –. Over the past year the Hybrid Work Model has become a hot topic at companies across the world. With a new generation of talent flooding the market, they also bring with them a progressive approach to work. Equally, the pandemic has drastically changed the landscape of how teams communicate, connect, and collaborate requiring tools like online whiteboards.
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Product Talk
SEPTEMBER 1, 2021
Continuous discovery is more of a journey than a destination. You can pick up the habits and fold them into your daily practice, but there will always be room for improvement. Plus, your work environment is always changing, so you’ll constantly need to adapt to your current settings and stakeholders. If your sales team isn’t bought in, for example, they won’t want to sell your new product or feature.
Alchemer Mobile
SEPTEMBER 30, 2021
Whether you’re new to the product management field or a seasoned professional, it’s always valuable to learn from your peers’ lived experiences. From learning more about their career path to predicted trends to general tips and advice, there’s no shortage of lessons to be learned that can ultimately help you develop and become a better product expert yourself.
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In an increasingly mobile-first world, successful mobile apps have become a key driver for business growth. However, many companies still struggle to find success in the highly competitive mobile market. While many factors determine the success of a mobile app, one of the most important and often overlooked is app performance and its effect on the user experience.
Intercom, Inc.
SEPTEMBER 8, 2021
For so many years, customer support was seen as a cost center – the first port of call for customer complaints. Now, it’s taking center stage as the value driver it truly is , enabling businesses to build lasting relationships with their customers, drive increased operational efficiency, and influence better customer satisfaction and retention. Customers’ expectations of support are also changing dramatically as the support landscape continues to evolve.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Mind the Product
SEPTEMBER 29, 2021
Abby Covert joins us on the podcast to chat about why IA is important, how and when we should work with IA, and how you can incorporate the principles and lessons from the discipline into your work. [.] Read more » The post Clean up your Mess: Working with IA – Abby Covert appeared first on Mind the Product.
Product Management University
SEPTEMBER 13, 2021
Why does the sales process often stall after the demo? The biggest reason the sales process stalls after a demo has just as much to do with the discovery phase as it does the demo itself. It comes down to THE BIG WHY that’s driving the buying decision. The big why refers to something much higher in the customer organization that’s driving the buying decision, and if you ask the right questions early on, you’ll find it and use it to accelerate the sales process.
The Product Coalition
SEPTEMBER 28, 2021
There is a lot of noise around a product. Customers generate noise. The product team itself makes noise. Others in the company can… Continue reading on Product Coalition ».
Alchemer Mobile
SEPTEMBER 16, 2021
Product engagement is a critical factor when it comes to driving revenue, retention, and adoption of your mobile app. Engaging customers within your product experience is key to converting casual users into your most valuable customers. In this post, we’ll go over the basics of product engagement and some tips to increase product engagement. What is product engagement?
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While data platforms, artificial intelligence (AI), machine learning (ML), and programming platforms have evolved to leverage big data and streaming data, the front-end user experience has not kept up. Holding onto old BI technology while everything else moves forward is holding back organizations. Traditional Business Intelligence (BI) aren’t built for modern data platforms and don’t work on modern architectures.
Intercom, Inc.
SEPTEMBER 30, 2021
? ?. For Rebecca Egger, the CEO and co-founder of Little Otter , a mental health service designed for children, digital transformation will play a crucial role in scaling healthcare. That approach is already being rewarded and recognized – Rebecca was recently named on Inc Magazine’s influential Female Founders 100 list for 2021. Rebecca has a background in astrophysics and computer science and spent many of her formative years looking at gamma-ray bursts and supernovas, but eventually, e
Product Management Unpacked
SEPTEMBER 17, 2021
Managing diverse teams, championing customer satisfaction, steering product development strategy, and patiently influencing the decisions of company leaders – it’s all in a typical day’s work for today’s product managers, along with customer problem resolution, communicating effectively with key stakeholders, cultivating new ideas, pitching their business cases, and other management challenges.
Mind the Product
SEPTEMBER 30, 2021
It’s often difficult to decide on what to track since there’s so much data gathered. In this post, we explore some important metrics and KPIs that you should track and measure to make the right decisions. [.] Read more » The post Metrics and KPIs every SaaS product manager should track appeared first on Mind the Product.
Product Management University
SEPTEMBER 24, 2021
B2B Product Manager September 2021. The highest performing product management teams know the market as well or better than they know their products. There’s only one way to get that expertise…spend more time with prospects and customers. A regular cadence of job rotation is an easy way to keep the product management cupboard stocked with market expertise.
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Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.
The Product Coalition
SEPTEMBER 6, 2021
Customer experience isn’t just for products. As an employee, you provide customer experience to your manager, your colleagues, and your own employees. Is it a great one? Here are a few points to consider. Photo by Sharon McCutcheon from Pexels When I was 16 years old I used to babysit my neighbors’ kids. They usually went out on Thursdays and always booked with me a few weeks in advance.
Alchemer Mobile
SEPTEMBER 10, 2021
Mobile surveys are powerful in understanding sentiment, but only if they’re shown at the right place and time within the app, to the right consumer segment. Through mobile, short surveys with specific asks (like feedback on a new feature) are effective and efficient. “Surveys are the only qualitative source of info we really have about our customers—they are invaluable.
Intercom, Inc.
SEPTEMBER 15, 2021
In this era of ever-increasing digital disruption and innovation, category design can be the ultimate business strategy for brands wishing to stand out from the crowd. And one of the biggest advocates behind the movement is author, columnist, and advisor Kevin Maney. As a tech journalist, Kevin has been witnessing the evolution of the tech industry for more than 20 years.
First Round Review
SEPTEMBER 14, 2021
The traditional approach is to do some customer research, throw an MVP out there as fast as possible, and hope it hits. After being early at three startups that achieved over $1M in run-rate in their first six months of going live, Gagan Biyani has landed on an approach that’s quite different. Here’s his framework.
Speaker: Scott Sehlhorst
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
Mind the Product
SEPTEMBER 9, 2021
When working in early growth stage companies, being able to scale your teams quickly enough is a key element in keeping the human workforce aligned with advancement levers. Hiring might be the first thing to come to mind, right? But hiring is only part of the solution. [.] Read more » The post Scaling product and design teams is not just about hiring appeared first on Mind the Product.
Mironov Consulting
SEPTEMBER 19, 2021
Many companies have replatforming efforts underway. This is an essential part of the software product business, but fraught with poor assumptions and lack of experience/understanding. I've seen the majority of these replatforming and reimplementation efforts fail.
The Product Coalition
SEPTEMBER 23, 2021
Video Marketing Is The Future?—?Is Your Business Doing It Properly? Video marketing is intended to create and provide quality content tailored to your audience. It should appeal, engage and effectively convert your visitors?—?it should essentially take them through the sales funnel. You may give your audience video content throughout the whole consumer journey with niches such as videos that assist to educate your audience, making it easier to trust your brands and make their choice quicker for
Alchemer Mobile
SEPTEMBER 22, 2021
Coffee and product managers are the perfect blend. Get your cup of coffee ready and watch the full recording from our live panel discussion with product professionals from leading brands like Auth0, Mailchimp, SAP Concur, and productLivity. Here are some of the questions we cover: How did you get to where you are today? What did your path to product management look like?
Speaker: Timothy Chan, PhD., Head of Data Science
Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.
Intercom, Inc.
SEPTEMBER 23, 2021
Customer loyalty is the ultimate goal for anyone working in customer experience. And it’s not just about strong retention and recurring revenue, although that’s certainly a plus; it’s knowing the customer won’t quit you over a new competitor with better technology, lower prices, or even a more convenient service. But how exactly do you win a customer’s loyalty?
ProductCraft
SEPTEMBER 10, 2021
On this episode of Product Love, I sat down with Lawrence Huang, the VP of Product at Cisco Meraki. Cisco Meraki creates technologies to optimize IT experiences, secure locations, and seamlessly connect people, places, and things. Lawrence oversees the product management team, but that also includes an org called “product enablement.” The product enablement team.
Mind the Product
SEPTEMBER 17, 2021
Are you thinking of getting into a product management role? How does one make the leap from, let’s say a customer success role? [.] Read more » The post A guide on breaking into product appeared first on Mind the Product.
Mironov Consulting
SEPTEMBER 8, 2021
(this builds on my June difficult discussions post) As good product folks, we know that customers must recognize a problem before they consider buying our solution. Companies that don’t have supply chain issues (or think they don’t) are not in the market for ERP systems. Organizations that don’t think they are hacking targets don’t invest … Selling Problems (and Then Solutions) Instead of Philosophy Read More ».
Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.
The Product Coalition
SEPTEMBER 7, 2021
B2B product managers face a lot of challenges that are specific only to the B2B space. Continue reading on Product Coalition ».
Alchemer Mobile
SEPTEMBER 3, 2021
The opportunity to connect with customers has never been greater than when you’re in their pockets. In-app messages help you gather feedback, solve customer problems, and stay on the pulse of customer sentiment in a way other forms of customer messaging cannot. Through in-app messages, you’re able to hear about problems before they make it to the app stores, respond to customers with two-way conversations, and build relationships with your customers through in-app support.
Intercom, Inc.
SEPTEMBER 1, 2021
At Intercom, we believe the best products are built with the market in mind. That’s why some of Intercom’s first marketing hires were product marketers and why we’ve had a “seat at the table” from the early days of the company. . This isn’t always the case across the industry. Product marketing looks different in every company, but one common trend is that many product marketing managers (PMMs) feel undervalued.
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