Sat.Oct 19, 2019 - Fri.Oct 25, 2019

Don’t Serve Burnt Pizza (And Other Lessons in Building Minimum Lovable Products)

First Round Review

Product builders should aim for lovable, not just viable. Jiaona Zhang (product leader at Dropbox, Airbnb, WeWork and lecturer at Stanford) shares her tactics for building MLPs that win users' hearts. Continue reading at First Round Review »

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7 Habits of Highly Effective Product Managers

ProductPlan

Product management is one of the least-defined roles in the professional world. But you can identify many of the skills and habits you’ll need to be effective in this career by learning from other successful product managers (PM).

Why Product Should Care About Customer Churn

ProductCraft

Churn is not the most appealing topic to write about, but it’s a reality that those of us in product must face. “Churn” is both an important and depressing metric to track. No product manager likes to hear that a customer has decided to move to a competitor.

The complete guide to onboarding customers for long-term success

Inside Intercom

Good onboarding isn’t just about introducing new signups to your product’s features – it’s a continual process of guiding people towards success with your product.

Rapid Experimentation at Every Stage of Product Development

Speaker: Tanya Koshy, VP of Product, UserTesting

Experimentation isn't something you do once you have designs or once you’ve built the product; it's important to validate early and often to better understand your customer, their needs, and the market opportunity. Join Tanya Koshy, VP of Product at UserTesting, as she explores how, by using customer feedback at every stage of the product development process, you can better and more quickly iterate on your product ideas. Ultimately, this rapid experimentation during development will enable you to deliver customer value faster.

How to Make Product Decisions With Transparency and Trust

Mind the Product

Product managers can make better decisions if they’ve built transparency and trust with their team. How these decisions are made is also important, and it requires a clear and collaborative process.

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How to Increase and Measure Product Engagement

Userpilot

Product engagement is a key factor when it comes to a successful SaaS product. Without engagement, you’ll find it really hard to retain your users, and upsell them onto more premium price plans. In this article, we’re going to teach you everything you need to know about product engagement.

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Researching Your Own Users with Chad Aldous of Abodo

UserInterviews

Researching with your own users takes special considerations

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How Product Teams Can Make Success a Habit

ProductCraft

All product teams want to be successful. They want to drive feature adoption, delight their users, and properly structure their roadmap. However, doing all of these things both consistently and well is a real challenge.

We can Build Better Things Together by Martin Eriksson

Mind the Product

Kicking off #mtpcon London 2019, Martin Eriksson reflects on how much the product community has grown and why we build better products together. Here’s a quick recap of his opening speech. ProductTank started nearly 10 years ago because product can be a little bit lonely.

How to Monetize Data with Analytics

For software vendors looking to grow their customer base and increase revenue in a crowded marketplace, successfully and seamlessly integrating analytics into a SaaS product is critical. Learn how to monetize and productize data with embedded analytics.

How to Organize the Product Success Leadership Team

Spice Catalyst

Developing Strategic Leadership The greatest limitation on success and growth is the availability of leadership talent. The good thing is that leadership skills can be learned. Leadership builds on the company’s vision, values, and mission plus its strategy.

Piracy Impact Podcast: Law 21’s Borja Suarez

Revulytics

Jason traveled to Paris and spoke with Borja Suarez, a lawyer specializing in intellectual property law working in international environments at Law 21 in Madrid.

TEI 252: Data does not speak for itself; It needs a story – with Nancy Duarte

Product Innovation Educators

How product managers make better use of data to tell a story and gain support. I bet you use data to support your suggestions. But guess what–you are probably not using data well. By itself, data does not communicate what we want others to do.

Minimise the Gap Between Maker and User by Henrik Kniberg

Mind the Product

In this keynote from #mtpcon London, Henrik Kniberg , an organisational consultant and developer at Crisp in Stockholm, discusses how creating great products requires us to reduce the gap between makers and users.

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The Science of High-Impact Experimentation

Speaker: Holly Hester-Reilly, Founder and Product Management Coach, H2R Product Science

Too many product teams don't know what to test, which leads to poorly designed experiments and unclear results. How can a product manager be certain they’re making effective decisions when it comes to experimentation? Join Holly Hester-Reilly, Founder and Product Management Coach at H2R Product Science, as she walks us through the entire experimentation process, from deciding what to test to sharing the results with stakeholders, to illustrate what strong testing practices look like and how they can be implemented in every organization.

Technical Fluency for a Product Management role

The Product Coalition

(Including a 4-week crash course for the technical round of a Product Management interview) Product Managers are responsible for what is being built (and when/wh y), and not directly responsible for how it is built.

Software Piracy in the United States

Revulytics

According to the most recent BSA Global Software Survey in 2018 , software piracy in the United States is reported to be at 15 percent (down from 19 percent in 2011), yet has a commercial value of $8.6 billion (down slightly from 9.7 billion in 2011).

Creating An Ebook Landing Page That Converts

AB Tasty

Of the many tools businesses use to entice, inform, and engage prospects visiting their webpage, ebooks are perhaps the most effective. They allow you to collect specific information in exchange for something of real value to your target audience.

Thank You for Coming Together to Further our Craft at #mtpcon London 2019

Mind the Product

On October 17-18, 2019 passionate product people from over 53 countries around the world gathered in London for two days of learning, sharing, and furthering our craft. Thank you for joining us and making it another amazing conference!

Design and Run Experiments That Actually Progress Your Business

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Experimenting as a way to explore new products, services, and business models can help eliminate the guesswork involved in building something your customers actually value. That said, it's often quite tricky to take your vision and figure out the first experiment to run. How do you get started? How can you ensure your experiments are well-designed? Join Nick Noreña, educator, entrepreneur, and currently an Innovation Coach at Kromatic, as he walks us through how we can figure out the right experiments to run for any product or service, and in organizations of all sizes.

5 P’s of App Marketing: A Formula to Succeed

The Product Coalition

trifinlabs.com Mobile App Marketing can be a quite extended term, alluding to versatile advertisements, applications, and handy sites pretty much any promoting that occurs on a cell phone. In any case, Mobile Application Marketing?

Focus on Value, Not Scope

ProductCraft

Decades and even centuries ago, what did it mean to build something? Consider bridges, buildings, monuments or works of art. How did the people responsible for such undertakings go about scoping their work?

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9 Must-Read Books to Boost CRO Skills

AB Tasty

A central element of digital marketing is conversion rate optimization (or refining the user experience on webpages, campaigns, and so on) so visitors are more likely to complete a desired action.

Insights from the #mtpcon Product Leadership Forum – Part 3

Mind the Product

In Part 3 of our Product Leadership Forum recap, you can see an overview of the remaining insights from this year’s #mtpcon London Product Leadership Forum (if you missed them, you can take a look back at Part 1 and Part 2).

How to Design Strong Experiments

Speaker: Franziska Beeler, Head of Cloud Academy, and Tendayi Viki, Associate Partner, Strategyzer

When testing new business and product ideas, choosing the right experiment is just the beginning. After we have chosen our experiment, it’s important that we spend some time designing it well. Join Tendayi Viki, corporate innovation expert and associate partner at Strategyzer, and Franziska Beeler, Head of Cloud Academy at Strategyzer, as they walk us through the three key elements that help you design stronger experiments and come away with the evidence you need to advance your idea.

What To Expect as a PM from Startup to Scale Up, to Corporates (Part 3 of 3)

The Product Coalition

In my last blog, we talked about being a PM in a Startup and PM at a Scale-Up. In this chapter, we’ll be talking about what to expect as a PM in large corporate. How to navigate through politics, the pros, the cons, and what to expect.

Knowledge Management for Product Development Teams

ProductCraft

Earlier this month, Sara Estes wrote on Pendo’s blog about the staggering increase of product operations functions within the startup realm.

How to A/B Test Your Facebook Ads and Skyrocket Engagement

AB Tasty

Understanding Facebook advertising and split test marketing is a worthwhile investment for any marketer worth their salt. This article was originally posted on AB Tasty as How to A/B Test Your Facebook Ads and Skyrocket Engagement. A/B Testing

The Internet of Things – Daniel Elizalde on The Product Experience

Mind the Product

With over 20 years of experience in industries ranging from manufacturing to aerospace, to energy, and more, Daniel Elizalde has seen it all.

Get Better User Insights With Wasteless Validation

Speaker: Tim Herbig, Product Management Coach and Consultant

Product teams tend to get ahead of themselves by rushing from idea straight to building a Minimum Viable Product (MVP). How can a product manager slow their team down and prevent them from wasting valuable resources? Join Tim Herbig, Product Management Coach and Consultant, as he introduces a new way of understanding MVPs and explores how you can approach validation without wasting the resources of your development team.

What To Expect as a PM from Startup to Scale Up, to Corporates (Part 2 of 3)

The Product Coalition

In my last blog, we talked about being a PM in a Startup. In this chapter, we’ll be talking about what to expect as a PM in a Scaleup. We’ll talk about the pros and cons, and what you need to do.

Flexible and secure Data-as-a-Service delivered today

Birst BI

How many duplicated, dirty data pipelines are running throughout your organization? Probably more than you can count.

Zombie Agility and 3 Antidotes to Eradicate It In Your Organization – Part 1

Agile Velocity

Preface: The author assumes the reader has a working understanding of zombies and is open to the possibility they are real. Hint: They are.). Disclaimer: “Every analogy breaks down eventually.” – Marc Escobosa ,1998. “Zombie Agility is here. I seen it.” – Erik Cottrell, 2019.

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