Sat.Jan 26, 2019 - Fri.Feb 01, 2019

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Understanding Personas That Power the Age of the Side Hustle

dscout People Nerds

How income-building app Steady developed foundational user personas through longitudinal research with dscout Diary.

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Laura Klein on Building Products That Don't Cause Emotional Trauma

UserInterviews

Sometimes, big tech does things that actually end up emotionally harming their users. How do we do better?

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3 tips to stop the anxiety and focus on your product management tasks

ProductBoard

“When you’re a product leader, people look to you for answers. Why is the churn rate high? Why is feature X not being used? How do we get revenue up? And most importantly, what are we going to do to fix it all?”. In our free eBook, The Path to Product Excellence: Stories and Advice from the Field , Braden Kowitz presents the above scenario that Product Managers experience on a daily basis.

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Developing team member skills

Lead on Purpose

As you progress on the journey of building great teams, you create the vision, build a strong foundation of trust and motivate your team to reach beyond what they thought they were capable of doing.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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How we ensure alignment between sales and product

Intercom, Inc.

A great partnership between product and sales needs to be based on shared definitions of success and an agreed upon process to collaborate. Without these things, the relationship retreats to the magnetic stereotypes of both industries: Product teams think sales teams will do, say and sell anything to make money, while sales teams think product teams will build anything cool except things that actually make money.

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Product Management for AI/ML

The Product Guy

Artificial intelligence, machine learning, deep learning, and other intelligent algorithms are at the core of transformation for technology eating the world. During this talk you will learn as a product person how to build strategy, perform user research, build prototypes, and aid in the implementation of these non-deterministic systems. It isn’t as easy as sprinkling some magic AI dust.

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Sales Presentation Techniques That Improve Discovery

Product Management University

There are many cases where salespeople are forced into giving presentations before adequate discovery has been completed. Here are a few sales presentation techniques that will yield valuable buyer motivations without formal discovery meetings. The Playbook: The best sales presentations are the ones that create a relaxed environment for the buyers. The more relaxed they are, the easier it is for salespeople to uncover their real buying motivations and communicate stronger value propositions.

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How we use bots at Intercom

Intercom, Inc.

We’ve talked a lot about how businesses can use chatbots to accelerate sales, marketing and support. Maybe you wonder if we practice what we preach ??. Here’s an inside look at how we use our bots 24/7. Dogfooding our own bots is not just a way for us to gain product knowledge or test new functionality. We use our bots to automate everything from workflows to conversations.

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Nail your Backlog Priorities by Figuring out Return on Effort

Mind the Product

Prioritization of work is hard: it’s often more an art than a science. Unless you work in an organization that has mastered the delicate balance of work from a prioritized roadmap as well as customer requests, you too may often be faced with squeaky-wheel prioritization: The customer yelling the loudest (or the one who last spoke with sales or the CEO) gets what they want.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Problem Solving is the Future of Product Management

The Product Guy

Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. Watch now and see why she is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

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Women Succeeding in the World of Product Management

Product Management Unpacked

“Growing up in the 1970’s, I watched The Bionic Woman and Charlie’s Angels. They became my female role models and heroines – strong, intelligent problem-solvers who used their feminine skills to their advantage,” says Kate Hare, Chief Product Officer at Photobucket, to Women 2.0 , a media and tech industry leader in gender equality. Today, young women aspiring to launch into Product Management roles have more than fictional heroines to look up to.

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Be wary of ‘happy ears’ with upmarket customers

Intercom, Inc.

There’s a classic response people have when talking to larger companies – I call it happy ears. It’s incredibly easy to be overly optimistic when you see a sexy new logo walk in the door. The thing you forget is that at large organizations, there are lots of people there who are constantly evaluating technology and looking for ways to use those new tools to help them stand out or leverage a proposal to negotiate better terms with their current vendor.

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The Value of Product Feature Comparisons

Product Management University

How valuable are product feature comparisons? Product feature comparisons are highly overrated in B2B. They only tell you HOW a competitive product works. They don’t tell you WHY buyers do or don’t prefer it. Whether verbalized or not, most buyers want an explicit answer to the question, “Why should I buy from you?” Solution providers typically answer with product capabilities but never answer the real question.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Focus your Focus

The Product Guy

Good product management advice can be hard to come by. Tips from a great product person are priceless. Watch as we learn more from product management expert, Jordan Bergtraum.

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2019 Goals Gone off the Rails? 3 Ways to get Back on Track

Mind the Product

How are those 2019 goals and resolutions coming along? According to the US News and World Report, 80% of New Year resolutions fail by February – so if you’re like the majority of us, those well-intentioned, heartfelt goals you set a few weeks ago have become faint memories by now. Why? One key reason is simply that we’re not focused on goals that are really meaningful – for ourselves (most importantly) but also for the people around us in our teams and our organisations.

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Optimize with Operator: Work smarter with automation and bots

Intercom, Inc.

We’ve spoken at length about the impact automation and bots can have on your sales and support teams – all powered by Operator. But you may be wondering what Operator is and what exactly does it do? Operator is our automation technology that powers all of our bots. It’s the driving force behind the bots that take mundane tasks off your hands, like Task Bots , Custom Bots and Answer Bot.

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The Rise of Product Ops: the New Discipline Powering Product Excellence

ProductPlan

As product management continues to evolve, many new practices have been put in place to optimize product teams. Agile, Kanban, and similar methodologies have helped shape the landscape of product management in the 21st century. And the landscape continues to change at a rapid pace. New tools for product management teams appear frequently, each promising to improve the process in some way.

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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Four Keys to Successful Remote Product Management

ProductCraft

I recently moved across the country from Raleigh to Seattle. Along with my worries about whether my wine glasses would make it there in one piece, I had yet another major concern. As a product manager, would I continue to be successful while working remotely? How much harder would my job be now that I. The post Four Keys to Successful Remote Product Management appeared first on ProductCraft by Pendo.

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Is that Job too Good to be True? How to Check you’re Applying for a Product Management Role

Mind the Product

You don’t have to look very far to find a ton of companies and organisations who are hiring for Product Management roles. If you’re lucky, you might be applying for a new job through a forward-thinking recruitment process where you see the demands of the role first-hand and can make a collective decision with your potential future colleagues on whether you’re a good fit for each other.

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3 reasons why PMs don’t get promoted

The Product Coalition

[link] It’s annual review period for many companies and a lot of people are now thinking about their promotion. It can be especially stressful for A-type PMs, who are concerned with advancing in their career: more scope, more pay or a move into people management. When I was at Microsoft, there was one PM who tracked all of his peers’ (>30 PMs) promotions in a spreadsheet to see who was moving up faster than him.

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Inside the Google Empathy Lab

dscout People Nerds

Behind the scenes with the team at Google, helmed by Danielle Krettek, that’s moving beyond design thinking to design feeling. .

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A Comprehensive Checklist to Revamp Your Website & Increase Profitability

Unlock the power of a well-designed website with our eBook, 'Comprehensive Checklist: A Guide to Website Redesign.' Crafted by Brucira and ruttl founders, it's your ally in reshaping your digital presence. Welcome to a transformative journey!

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Product Management Blog Retrospective

Ask Benny

What I Learned from a Year of Product Management Blogging. Write your Passion. There are many reasons why people start writing blogs. The most common is the need to promote a business. In my blog, this was not the case. I started writing a blog about a year ago in order to express my thoughts. I noticed that when I mentor or consult people, I often repeat the same concepts, so I thought it may be good to put that out to the world.

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Podcast: Marketplace Thinking and Fur Babies with Christopher Nheu

Mind the Product

Christopher Nheu (Head of Product at Australia-based Mad Paws) came to our attention after speaking at ProductTank Sydney. His presentation, Product Thinking for Marketplace Startups , does an amazing job of documenting the differences between pipes and platforms, the three fundamental forces of marketplaces, and the specific challenges of catering to customers concerned with the well-being of their fur babies.

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The only thing that matters when planning a Sprint

The Product Coalition

A clear and overarching Sprint Goal Boxer Mike Tyson once said: “Everybody has a plan until they get punched in the mouth.”?—?Mike Tyson In military warfare a similar saying exists: “No battle plan survives contact with the enemy.”?—?Helmuth von Moltke the Elder No matter how much time you spend planning, you can never make a plan that covers everything.

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Our 6 Must Reads for Hiring Tactics that Break the Mold

First Round Review

Hiring at early-stage startups isn't getting easier. And while there's plenty of advice out there, it's tough to find tactics that make a mark. We've assembled the best tips from leaders who've gone off the beaten path in search of unconventional practices and fresh perspectives for every stage of the hiring process.

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A Tale of Two Case Studies: Using LLMs in Production

Speaker: Tony Karrer, Ryan Barker, Grant Wiles, Zach Asman, & Mark Pace

Join our exclusive webinar with top industry visionaries, where we'll explore the latest innovations in Artificial Intelligence and the incredible potential of LLMs. We'll walk through two compelling case studies that showcase how AI is reimagining industries and revolutionizing the way we interact with technology. Some takeaways include: How to test and evaluate results 📊 Why confidence scoring matters 🔐 How to assess cost and quality 🤖 Cross-platform cost vs. quality tr