Sat.Sep 08, 2018 - Fri.Sep 14, 2018

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Product Management Transparency

The Product Bistro

Transparency – (noun), an image, text, or positive transparent photograph printed on transparent plastic or glass, able to be viewed using a projector. If you are as old as I am, you remember printing your powerpoint slides to transparency film to be used on an overhead projector during presentations. It was a dark time. However, […].

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What VCs Look For in a Product-Driven Company

ProductCraft

Spark Capital partner Megan Quinn shared a telling insight with me back in February, that one of her “joys in life” is having a product-oriented CEO. “They are the product and the product is them,” she explained. CEOs with a product background have vision and they love being in the thick of the execution. In. The post What VCs Look For in a Product-Driven Company appeared first on ProductCraft by Pendo.

Vision 59
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Lessons Learned in 33 Years in the Software Industry

bpma ProductHub

Seth Godin on Making Software Seth Godin spoke at Business of Software Conference USA last year to share some of the many lessons that he has learned in his 33 years in the software industry. You can watch the talk or read a transcript here.

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Meet Your New Partner: The Sales Team – B2B Marketing Rules

280 Group

In B2B, Sales is your #1 customer. No, no, no… Sales is not our customer! They constantly insist that all the deals we lose are due to features, price, or because our literature sucks. It’s like they’ve never heard the phrase: ‘The selling starts when the customer says NO.’. Do you see how this thinking takes you exactly nowhere? Bottom Line – It’s like a marriage.

B2B 185
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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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UX Observations

The Product Bistro

During a calorie laden splurge for lunch, I stopped in at the local Five Guys franchise. While waiting for my grilled gut-bomb (which was delicious) I watched the Coke Freestyle machine. It was an illuminating experience. The machines weren’t new to me, having seen a couple in the past, I figured out what I wanted, […].

UX 170

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Business Leaders look to Product Culture

bpma ProductHub

By Bruce McCarthy – I was completely wrong about the Business of Software conference.

Events 391
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Creating a Sustainable Continuous Discovery Practice at CarMax [Case Study]

Product Talk

Back in March, I shared a case study about one of the product teams I worked with at Snagajob (now Snag). I’m excited to share another one with you today. This case study is about a team at CarMax that I just finished working with. You’ll see that they already had good discovery skills before I worked with them, and that allowed us to really dive deep into what it means to be a continuous discovery team.

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How Custom Bots can reshape your entire sales cycle

Intercom, Inc.

In many ways, how we do business today is a model of efficiency and convenience – people come to our websites and we sell to them. That interaction is increasingly being conducted over live chat , and at Intercom, we strive to make those interactions as personal as possible. As this mode of business has evolved, however, there are two unavoidable facts that we sometimes prefer to ignore.

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Building Accessibility in to Your Products: Just Do It!

Mind the Product

Building accessible products is the right thing to do. In concept, this is not a difficult idea to agree with. As technology becomes more ingrained into everyday life, the ability to use digital products is a necessity; therefore, from an ethical perspective, ensuring that a diverse set of customers can use your product is a moral imperative. There is also a real financial risk to not making your product accessible.

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Platform Product Management Beyond Features: Introducing B-MAP for Platform Ecosystem Success

Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.

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Leverage the Product Research Roadmap

The Product Guy

Politics will always be a part of the product manager job. You will need to manage your “reputation” in the organization. You will need to be a peace keeper. You will need to say “maybe later” without making people mad. You will be challenged by other people and you will need to hold your ground while not making people mad. The PM role is one of the hardest roles to do at an “A” level because: It’s a broad role.

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10 Questions with Stephen Cognetta

Clever PM

One of the best things about my blog and other activities is to meet new and interesting people in the Product Management community. Today I’m happy to present the latest in my 10 Questions series, featuring none other than Stephen Cognetta. His latest project is an ambitious online Product Management interview course that was launched […].

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The 3 core skills to master real-time selling

Intercom, Inc.

For a long time, many companies had only one way to capture visitors to their website: contact forms. Lengthy lead forms became the lifeblood of modern customer acquisition. But more and more businesses are starting to ask, why do we make people fill out forms just to talk to us? Why aren’t we trying to connect and speak with them when we have their attention?

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Mobile Second: When Desktop is the Right Platform to Focus on First

Mind the Product

In 2010 Google announced it would prioritize mobile ahead of desktop when developing new products. As we all know, there’s been a massive shift toward mobile-first product design since then. Conventional wisdom now tells us that it’s almost always best to start with mobile, because the success of your business ultimately depends on its ability to attract and retain users with an app.

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Entity Resolution Checklist: What to Consider When Evaluating Options

Are you trying to decide which entity resolution capabilities you need? It can be confusing to determine which features are most important for your project. And sometimes key features are overlooked. Get the Entity Resolution Evaluation Checklist to make sure you’ve thought of everything to make your project a success! The list was created by Senzing’s team of leading entity resolution experts, based on their real-world experience.

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Eight Ways to Make Your D&I Efforts Less Talk and More Walk

First Round Review

It’s time to raise the bar for diversity & inclusion — and Aubrey Blanche has the playbook that can help startups couple caring deeply with acting quickly. Here, she shares eight strategies that have made a difference at Atlassian.

Startups 111
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Understanding Venn diagram symbols — with examples

nulab

When looking back at the Venn diagrams you created in grade school, you probably have fond memories of charting which types of candy bars you and your friends liked or comparing your favorite movie characters. While you may have thought your Venn diagramming days were long behind you, these tools are actually useful throughout adulthood. In fact, mathematicians and related professionals use them to represent complex relationships and solve mathematical problems all the time.

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Break point: Product engineers and the pursuit of speed and safety

Intercom, Inc.

As engineers, one of the fundamental things we have to learn is the extent to which we can break things – how do we get the right balance between shipping safely and shipping fast? Before I joined Intercom, I thought of shipping as somebody’s else concern – I built things, but other people shipped them. It was a slow process, requiring a full team merging branches and deploying to production.

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Design Sprints: When To Use Them In Your Product Team + Find out!

UX Studio

The design sprint methodology can provide the ultimate, bullet-proof solution to your product or business problem in 5 days. Sounds compelling, doesn’t it? But does the method fit your product team right now? Does it suffice to follow the “cookbook” and see what happens? What is the design sprint process anyway? At UX studio , we facilitate many workshops to enhance ideas.

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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Eight Ways to Make Your D&I Efforts Less Talk and More Walk

First Round Review

It’s time to raise the bar for diversity & inclusion — and Aubrey Blanche has the playbook that can help startups couple caring deeply with acting quickly. Here, she shares eight strategies that have made a difference at Atlassian.

Startups 111
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What Can Product Managers Do When Burgers Cost Too Much?

The Accidental Product Manager

How much would you be willing to pay for a burger? Image Credit: Jonathan Harford. Think about it for just a moment: just exactly what goes into making a good hamburger? We’re basically talking about three sets of ingredients: a burger (of course), a bun, and a collection of toppings. Just exactly how much should any of that cost? One upon a time you could go out to a restaurant and get a burger fairly cheaply.

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Does an Increase in Awareness Really Increase Revenue?

Pragmatic Marketing

I was challenged to demonstrate the causal relationship between generating awareness and revenue. Intuitively, I believe the relationship to be related, but I didn’t have sufficient data to prove it. I searched for a report or other research that could help satisfy my intellectual curiosity. I found anecdotal evidence, but none that passed any scientific rigor.

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All Hands & Managed by Q

The Product Guy

Thank you to everyone who attended the latest roundtable meet-up of The Product Group and discussed All Hands Support and debated Featured Product, Managed by Q … And, also, thank you to our awesome sponsors who make everything possible…

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The Data Metaverse: Unpacking the Roles, Use Cases, and Tech Trends in Data and AI

Speaker: Aindra Misra, Sr. Staff Product Manager of Data & AI at BILL (Previously PM Lead at Twitter/X)

Embark on a transformation journey into the heart of the data ecosystem! This webinar is your gateway to a deeper comprehension of the foundations that drive the data industry and will equip you with the knowledge needed to navigate the evolving landscape. Delve into the diverse use cases where data analytics plays a pivotal role. We’ll explore how these applications are transforming with the introduction of Gen AI, and discuss the anticipated use cases for 2024 and beyond.

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Future Founders, Here’s How to Spot and Build in Nonobvious Markets

First Round Review

Nonobvious markets can lead to hypergrowth, but they’re hard to spot in the moment. Leaning on his experience as a seasoned investor and operator, Elad Gil shares four principles to help uncover the three types of opportunities that others are overlooking.

Marketing 110
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Which is a More Important Stakeholder for Product Management?

ProductCraft Debates

When you’re a PM, picking favorites is probably not a best practice. Working across departments and building consensus is a delicate business, and you don’t want to alienate any stakeholder by making them feel that their input, needs, or work are lesser than another’s. But still, we couldn’t help ourselves. So we asked in our.

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Who Drives Pricing in Growth Companies?

Pragmatic Marketing

From a reader: “Mark, I love your daily LinkedIn posts. Thanks for sharing. I find pricing to be a fascinating topic. Question: In your opinion, who should and who usually drives pricing within (tech) growth companies? Most companies I’ve spoken to, it’s all over the place. I feel like it should be a product management function (with inputs from all the relevant stakeholders).

Finance 70
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It is Time to Charge Forward with Your Next #prodmgmt #job

The Product Guy

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. . Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

Roadmap 74
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A Tale of Two Case Studies: Using LLMs in Production

Speaker: Tony Karrer, Ryan Barker, Grant Wiles, Zach Asman, & Mark Pace

Join our exclusive webinar with top industry visionaries, where we'll explore the latest innovations in Artificial Intelligence and the incredible potential of LLMs. We'll walk through two compelling case studies that showcase how AI is reimagining industries and revolutionizing the way we interact with technology. Some takeaways include: How to test and evaluate results 📊 Why confidence scoring matters 🔐 How to assess cost and quality 🤖 Cross-platform cost vs. quality tr