Sat.Aug 15, 2020 - Fri.Aug 21, 2020

How to Build a Killer Product Microsite

Mind the Product

Today your customers are reluctant to buy, so what can product marketing folks do to help? You can educate your buyers. Whenever they are ready to buy, they will remember you. Forrester SiriusDecisions says 67% of the buyer journey is done digitally.

Not Everyone Has to Be Your Customer

The Product Coalition

I’m sure you all know that, but knowing and doing are very different things. Here is a quick guide on when and how to let go.

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Your (Product) Baby Is Ugly, and So Is Mine

ProductCraft

It’s not personal, but your baby is ugly. As product people, it can often feel like we are calling other peoples’ babies ugly when we have a new idea or we challenge whether the current product is the best it could be. Having launched more than 15 products, I’ve heard this phrase more times than.

Key Differences Between the Role of a Product Manager in Startups vs. Large Enterprises

Product Management Unpacked

Companies of all sizes across industries are looking to hire product managers. With this in mind, company culture, resources and the specific demands of different roles probably play a big part in your decision to take a product management position at a company.

Facebook Causes Continue to Show Little Promise as Fundraising Tools

The Science of Product – Holly Hester-Reilly on The Product Experience

Mind the Product

Is product management an art or a science? Holly Hester-Reilly, the founder of H2R Product Science and a former Chemical Engineer, uses her background to apply scientific principles and techniques to product development.

More Trending

TEI 296: Better product testing – with Luke Freiler

Product Innovation Educators

What product managers need to know about customer validation and alpha, beta, and delta testing. Product testing is about more than determining if a product functions properly or not. A larger perspective, and one that our guests shares is Customer Validation.

Get tweets in Feedly

Roy Madden

New Feature. Pull content from Twitter accounts, hashtags, Lists, and searches directly into your Feedly feeds. Twitter is full of insightful news and trends. But integrating those insights into your research flow can be overwhelming and time-consuming.

3 ways the Curse of Knowledge can Sabotage Product People

Mind the Product

The dreaded curse of knowledge! <thunderclap> <thunderclap> One of the few psychological phenomena that’s actually as scary as it sounds. If you’ve done any reading on cognitive biases, you’ve probably heard of it.

Change the Game in 5 Minutes: Omada Health Embraces 3 Unshakeable Pillars of Customer Success

Gainsight

Welcome to our Change the Game in 5 minutes Series. In these conversations, we talk with customer success leaders who are role models for others who want to serve customers better. Arvind Stokes , VP of Customer Success and Support at Omada Health , certainly fits the bill.

Product Analytics Playbook: Mastering Retention

Why do your users churn? In this guide you'll learn common product pitfalls and how to fix them.

Best User Retention Tools & Software to Keep More Customers

Userpilot

The choice of user retention tools and software available to SaaS businesses is completely overwhelming. This blog will explain the types of user retention tools & software so that you can take control. We will help you choose the best options for your needs.

The real cost of adding a new feature

The Product Coalition

Do you really understand all the costs of building a new feature and how it impacts your business? Continue reading on Product Coalition ». ux technology startup product-management ux-design

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P This, M That, by Marc De Pape

Mind the Product

The acronym “PM” and also the role of a product manager means something different everywhere. In this ProductTank Toronto talk, Marc De Pape, Director of Strategic Design at Rangle.io, dissects the product manager role from its early beginnings to the current role and a potential future.

Controlled Rollout with React Native and Feature Flags

Split

Controlled rollouts, also called canary releases, or percentage rollouts, are a vital part of software releases.

6 Steps to Improving Your Application’s Analytics Experience

No one designs bad dashboards and reports on purpose. So why do so many applications have terrible analytics experiences? Download this ebook for secrets to creating dashboards and reports your users will love.

Best User Retention Tools to Keep More Customers

Userpilot

The choice of user retention tools available to SaaS businesses is completely overwhelming. This blog will explain the types of user retention tools so that you can take control. We will help you choose the best options for your needs. Remember this Apple’s iPhone 3 advertising slogan?

7 (more!) Real Product Manager Interview Questions and Answers

The Product Coalition

Nail the interview by preparing with these questions and answers. Continue reading on Product Coalition ». interview job-interview recruiting business product-management

Being Effective and Efficient in Product: Learnings from the #mtpcon Session Speakers

Mind the Product

At #mtpcon Digital 2020, we enjoyed 18 Breakout Session talks, across three days, from some of the best product people around. We’ve now released them all and in this final selection, discover how to be more effective and efficient in your role.

For Product Professionals, Leadership Success Demands Influence

ProductCraft

Product professionals are the consummate integrator-leaders. They ply their trade across organizational boundaries, ensuring all parties are prepared to do their part to support the firm’s offerings. And typically, they do this hard work without the formal authority bestowed by title or rank.

The Connected Journey: Developing your Empathy to Strengthen Strategies for Customer Relations

Speaker: Esther Kieft, Delivery Manager (Group Technology) at Domino's Pizza Enterprises

It is well known that empathy is a key ingredient in creating lovable products, yet not all products offer the best customer experience. From meeting stringent deadlines to insufficient resources being available to carry out customer research, there is a range of reasons why customer empathy could be missing in product development. Join Esther Kieft, as she breaks down using empathy at a distance to evaluate the problems that customers are experiencing during this global health crisis.

Management Rewards: Doing Work vs Creating an Environment

Johanna Rothman

My agile transformation clients struggle with this big question: How do we effectively reward managers? The more the organization wants or needs an agile transformation, the less the current reward structure works. How do you incent the managers? What makes sense for management compensation?

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How to Get Featured on Google Play and Adapt ASO to Different Countries

The Product Coalition

the Full HP studio tells their story Full HP Ltd is an international mobile game development company with 40+ employees and offices in Rostov-on-Don and Cyprus. Their portfolio includes 8 games, among them Mad GunZ (a Google Play Editors’ choice) and Blocky Cars (a Catappult Editors’ choice).

How to be a Successful Product Owner, by Ninon Laforce

Mind the Product

In this ProductTank Toronto talk, Ninon Laforce, then of Bluecat, provides us with some of the key skills and techniques needed to become a product owner.

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Systems Thinking Approach to Implementing Kanban (STATIK) for Scrum Teams

Agile Velocity

STATIK (Systems Thinking Approach To Implementing Kanban 1 2 ) can be a great technique to help teams get up and running quickly, even teams that are using Scrum. .

6 Ways to Secure (More Of) a Budget for Your Customer Education Program

Whether you’re looking to kickstart or expand your customer education program, you need access to a budget. Learn how you can demonstrate the positive ROI of customer training and make the case for securing a larger budget in our latest eBook!

Take back your time: How to unlock the hidden value in your calendar

Inside Intercom

One of the most finite resources we have is time. And as an Executive Assistant, one of my top priorities is to ensure my leaders not only have enough time in the day, but are able to be effective, efficient, and productive.

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A simple system for PMs to talk to users in B2B SaaS

The Product Coalition

Illustration by Olga Zalite Show me a product manager who touts the importance of talking to customers and I’ll show you a handful who find it challenging to maintain such habit. Direct customer engagement is the best way to develop product judgement in order to make the right product decisions.

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Thinking Outside the Product Box by Jimena Almendares

Mind the Product

In this #mtpcon Digital 2020 keynote, Jimena Almendares, Product Executive at Facebook, uses data to dismantle the idea of a “normal” user, showing the benefits of building products beyond biases and binaries. Watch the video to see her talk in full.

What is Product Vision?

PMLesson's Ace the PM Interview

Product Vision or Product Vision Statement is the long-term goal for a product includes the long-term mission and the motivation behind its creation, along with why it’s important. Product visions, ultimately, serve as the guideposts for the development of the products.

The Product Manager's Guide to Retention

This book walks through multiple aspects of retention, including why it’s so important, how to best measure it, and how to set goals for the different stages of retention. It also provides strategies for improving retention across the customer journey.

Not investing in localization is costing you more than you think

Inside Intercom

For many companies, the word localization typically prompts two thoughts: it’s costly, and it’s time-consuming.

Product Love Podcast: Robin Beers, SVP of Customer Insights at Wells Fargo

ProductCraft

Product Love · Robin Beers, SVP of Customer Insights and Experience Design at Wells Fargo: experience design This week on the Product Love Podcast, I sat down with Robin Beers, SVP of customer insights and experience design at Wells Fargo.

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Getting Started with Modus Ionic-Vue

Modus Create

Over the past few weeks, I have been working with a team of fellow developers ( Michael Tintuic , Tom Collins, and Grgur Grisogono ) on additions to the Modus Ionic-Vue 3 Connector library as well as an Ionic-Vue demo app ( Vueport-Shop ).