Sat.Jan 21, 2017 - Fri.Jan 27, 2017

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How you know you have a winning product

Lead on Purpose

In many ways, creating new technology based products and services has become much easier in recent years. With mobile apps, software as a service (SaaS) and other new tools, the cost of turning ideas into real products has significantly decreased.

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Outcome-Driven Innovation for Product Managers

Mind the Product

Tony Ulwick is the pioneer of jobs-to-be-done theory, the inventor of the Outcome-Driven Innovation® (ODI) process, and the founder of the strategy and innovation consulting firm Strategyn. In this talk at ProductTank San Francisco, he shares how jobs-to-be-done theory and the Outcome-Driven Innovation (ODI) process are being used to help startups, Fortune 100 companies, and others be significantly more effective at creating customer value and creating breakthrough products and services.

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Trending Sources

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When should Product Backlog Grooming Take Place?

Roman Pichler

Option 1: In the Sprint Review Meeting. Your first option is to work on the product backlog in the sprint review meeting. Assuming that the development has developed a “done” product increment and the right people are present, you can use the attendee’s feedback to make the relevant product decisions and update the backlog, as the Scrum Guide suggests and the following picture shows.

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The Ideal Product Marketing Candidate for B2B

Product Management University

Wealth made simple: news and articles from IRC Wealth. This sample product marketing job description just might ruffle a few feathers. Why? First, it’s not your typical “get the product off the shelf” job description. Second, there may be people in product marketing roles that don’t meet the requirements. Don’t sweat it. It’s a job description for the “ideal” candidate, and we all know how that goes.

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Get Better Network Graphs & Save Analysts Time

Many organizations today are unlocking the power of their data by using graph databases to feed downstream analytics, enahance visualizations, and more. Yet, when different graph nodes represent the same entity, graphs get messy. Watch this essential video with Senzing CEO Jeff Jonas on how adding entity resolution to a graph database condenses network graphs to improve analytics and save your analysts time.

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Don Norman's Principles of Interaction Design

Sachin Rekhi

When I first started learning about product design, one of the most influential books I read was The Design of Everyday Things by Don Norman. In this classic work, Don Norman sheds light on the design of every day objects like doors, stoves, thermostats, and more. He then applies these universal design principles to designing technology products. Don Norman is one of the leading thinkers on human-centered design and the principles he writes about are required reading for every product designer.

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Product Management at Startups vs. Enterprises

The Product Guy

In our a recent live stream from one of our mentors of The Product Mentor , Krishna Madhuvarsu, lead a conversation around “Product Management in Startups vs. Enterprises”. We are always looking for more product mentors from all around the world. Signup to be a Mentor Today! View the live stream…. About The Product Mentor. The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundament

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Can You Solve Big Problems With a Single Product?

Product Management University

Wealth made simple: news and articles from IRC Wealth. Can a single product really solve big problems that are strategic to a customer? For 80% of B2B products and services, the answer is generally NO! Kudos to the 20% that can. What’s the Definition of a Really Big Problem? In the B2B space, I define a really big problem as something target customer CEOs care about directly or no more than one degree removed from something on a CEO’s A-list.

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What Most People Don’t Know About Behavioral Design

Nir Eyal

Nir’s Note: Susan Weinschenk is a behavioral scientist, author, and speaker at the upcoming Habit Summit in April. (You can register here!) In this interview, she chats with Max Ogles about some of the overlooked principles of behavioral design. Q: You’re the author of the book, One Hundred Things Every Designer Should Know About People. […]. The post What Most People Don’t Know About Behavioral Design appeared first on Nir and Far.

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AI, Autonomy, and the Build Trap – Announcing our first three speakers for #mtpcon SF

Mind the Product

Mind the Product San Francisco 2017 promises to be one of our best product conferences yet, with double the number of workshops, more networking events around the conference, and more fun than ever before. But most importantly , we are thrilled to bring you some of the best minds in product and design from around the world to share some truly world-class insights, which is why I’m excited to announce our first three amazing speakers!

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Understanding User Needs and Satisfying Them

Speaker: Scott Sehlhorst

We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.

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Key Mentorship in Product Management

The Product Guy

Out of the hundreds of nominations, and amazing finalists, the 7th annual winner of The Best Product Person is … Chris Butler. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group. Take a moment and congratulate The Best Product Person of 2016: Chris Butler. ( tweet ).

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Creating High-Fidelity Product Experiences That Engage and Retain Customers – Webinar

Product Management University

Wealth made simple: news and articles from IRC Wealth. If you want to build amazing products that engage and retain customers, the approach is simple. Understand the customer organization from top to bottom, not just your users. The best product teams uncover needs from the top of the organization down to understand the relationship between strategic, operational, and tactical needs — not only when building requirements, but throughout the product lifecycle.

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Tesla Prices Hardware Like It Is Software

Pragmatic Marketing

The biggest difference between hardware and software products is the incremental cost to producing the next unit. Software has practically zero incremental costs. Hardware on the other hand has a hard cost to building the next one. There are parts and manufacturing and logistics and …. One pricing technique that software companies have used for a long time is to build a fully functional product, then create sub products by using software switches to turn off some features.

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Let’s Stop Talking About Human Error: It’s Your Product

Mind the Product

What if I said that there was no such thing as human error, only poorly designed products? Ok, park your pitchfork. Let’s approach this slowly, starting with Emma. It’s pay day in the small firm and hope is running high. Emma, who otherwise enjoys kayaking and reading sci-fi, manages the one-person finance office. She oversees collections, salaries and leave.

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Beyond the Basics of A/B Tests: Highly Innovative Experimentation Tactics You Need to Know

Speaker: Timothy Chan, PhD., Head of Data Science

Are you ready to move beyond the basics and take a deep dive into the cutting-edge techniques that are reshaping the landscape of experimentation? 🌐 From Sequential Testing to Multi-Armed Bandits, Switchback Experiments to Stratified Sampling, Timothy Chan, Data Science Lead, is here to unravel the mysteries of these powerful methodologies that are revolutionizing how we approach testing.

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Move Up The Ladder to the Next Rung in Your Product Career

The Product Guy

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. Each week we highlight some of the recently posted openings. Check out this week’s newest, below….

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Product Feature Prioritization – A Three-Step Technique

Product Management University

Wealth made simple: news and articles from IRC Wealth. Product feature prioritization! If only there was a magic machine that took product enhancement lists in one end and spit a credible priority list out the other. The intention is good – invest in features that yield the greatest return. But prioritizing features can be highly subjective. Throw in other classifications that attempt to assign value to product enhancements such as market growth, competitive, customer satisfaction, contractual c

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Can Product Managers Bring A Product Back From The Dead?

The Accidental Product Manager

Once a product has been killed off, it’s gone. Right? Image Credit: Heather Paul. There’s one aspect of being a product manager that we don’t spend enough time talking about. Killing products. Yes, you heard me correctly. We talk and talk about what we can do to make our products more successful; however, we need to understand that every product comes to the end of the road eventually.

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Freelance Consulting and Product Management – Time to Join the gig Economy?

Mind the Product

When should a start-up hire its first product manager? What responsibilities should this role include? These are common discussions, with many views, and no right answers – it depends on the founding team, current funding situation, industry focus, and product offering. But it’s likely there will always be a fair bit of product management work at any start-up, and some of it will exceed what the current team is capable of doing.

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Exploring PerfDog Whitepaper 2024: Unlock the Power of Performance Testing

Key Takeaways Robust Platform & Multi-System Support: Brief introduction to PerfDog's extensive compatibility across various operating systems and hardware platforms including Android, iOS, PC, gaming consoles and more. In-Depth Performance Metrics: Quick view of the extensive range of metrics for system, graphics and rendering, user experience, in-depth analysis, and more.

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Building Insanely Great Products

Product Bookshelf

To build great products, design the whole product, including the first experience, the subsequent customer journey, pricing, support, and go to market activities. Building Insanely Great Products by David Fradin. This is a short book of rapid-fire advice snippets interspersed with a variety of anecdotes from Fradin’s career. Fradin races through a lot of concepts and briefly covers topics like pricing, go to market plans, and customer discovery.

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5 KPIs to Reduce On-Site Support Costs [Animation]

TSIA

If you have hardware at a customer location, you're always going to need on-site service, and reducing this cost will continue to be an ongoing priority for every field services organization. Watch this short animation to learn 5 key performance indicators you can use to reduce on-site support costs through better optimization of your processes and more efficient use of your available workforce.

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We’re Hiring Now! – 2 vacancies

Business of Software Conference

We are seeking two people to fill two exciting sales and marketing roles at The BLN. The BLN runs some of the best regarded conferences in its fields. We have a well-established event programme with a plan for future growth. The current vacancies are: Sales and Marketing Director. Marketing Assistant / Executive. How to apply. For either role please send us your CV and covering letter, which should include evidence of why you would be suitable for the role.

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An interview with Google Living Room researcher Supriya Gokarn

dscout People Nerds

Insights on gearing up a hardware product for success before it hits the market.

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Product Management Careers: Job Prospects, Pathways, and Must-Have Skills (2024)

The product management job market in 2024 reflects the fast-growing and ever-evolving nature of the field. For product managers looking to future-proof their careers and take advantage of new opportunities, staying informed about the professional landscape is a smart move. In this comprehensive career guide from Regis College, you’ll learn about: The current job outlook for product managers in 2024 Six professional pathways and the average salaries for these roles in the U.S.

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On Innovation

The Product Bistro

As I research the Innovation Process in preparation for a potential educational program around Innovation Management, there are several thoughts that are swirling in my head. Being a long time technical marketer, I am familiar with many of the “Chasmista’s” methodologies (loosely, the body of thought inspired by Geoffrey Moore and his seminal work “Crossing the Chasm”), the concept of disruption, innovation, “tornado” markets are all well captured.

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Services Convergence and PS: What's to Become of the "O" in PSO?

TSIA

You could say that TSIA put the "O" in PSO (Professional Services Organization), because for 10 years we've been benchmarking, dissecting, building frameworks, and otherwise analyzing how tech companies organize their professional services (PS) capabilities. Most of those 10 years have been about the story of the increasing organizational maturation and sophistication of PS, that is to say, we have watched PS "grow up." We have seen it morph from a loosely conceived, poorly f

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Three Reasons to Shift From Horizontal Products to Industry Solutions

Product Management University

Wealth made simple: news and articles from IRC Wealth. Making the shift from horizontal products to industry solutions boils down to differentiation…not just the marketing and messaging variety but adding product capabilities specific to key industry segments that deliver exponentially more value than generic one-size-fits-all products or services.

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Defending Against the White Walkers

dscout People Nerds

A primer for researchers on the security of your dscout data.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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What’s next in growth?

Andrew Chen

[I recently gave the keynote at the largest startup conference in Australia, StartCon. Many awesome growth folks were there, including Elena Verna at SurveyMonkey, Nate Moch at Zillow, Sean Ellis at GrowthHackers, etc. My talk is below, with links to my talk, preso PDF, etc at the bottom. If you want to see all the conference talks, they’re here. 25% off code: WHATSNEXT.

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Use a decision-making framework

The Product Coalition

Make the right hard calls. Prioritize ruthlessly. As a product leader, you’re most often evaluated by your ability to make difficult trade-offs quickly. When considering new features to enhance the existing product, what are the critical elements to look for? In the following lines, I’ll describe a process around decision making which you can use as a repeatable and sustainable methodology to constantly make important product decisions.

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Why Product Managers Become Practice Managers in an Agile Environment

Product Management University

Wealth made simple: news and articles from IRC Wealth. If you’re a product manager, how fun would it be if you actually got to steer the product ship as outlined in your job description! Well, good news: If your development team is using or implementing Agile, the stars are aligned in your favor. Incorporate these responsibilities into your next agile product manager job description and have fun doing product management the way it was meant to be!

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