Intercom, Inc.

MARCH 13, 2019

During your first wave of growth, your initial customers are very important. As you reach your next wave of growth, you need to continue to invest in those customers and in that product, and recognize that, in order to keep growing, you need that product to appeal to more people. How to expand your market.

Marketing 171

Marketing User Testing B2C Enterprise 171

Intercom, Inc.

DECEMBER 10, 2018

All your messaging is marketing, both before and after the sale. So in-app marketing is especially key to engaging and retaining the users you’ve worked so hard to acquire. What is in-app marketing, anyway? What is in-app marketing, anyway? Why you need an in-app marketing strategy.

Feedback Software 137

Feedback Software Analytic Tools User Testing Marketing 137

Product Innovation Educators

MARCH 27, 2023

Sally spent 36 years with The Dow Chemical Company and GlaxoSmithKline Consumer Healthcare. After working in R&D, Finance, Sales, and Marketing she focused her career on various areas of innovation and new product development. One of those elements is solving a significant customer problem.

User Testing 83

User Testing Crowdsource Healthcare Finance 83

The Secret PM Handbook

MAY 5, 2017

Product” involves things like: Requirements or user stories or features. Our products solve problems for users. The most fundamental thing to remember is that successful products solve problems for customers. Products for consumers can solve a problem, or they can address a desire or need. Market research.

Framework 150

Framework User Testing Product Management Product Manager 150

Intercom, Inc.

FEBRUARY 14, 2019

Over the years, I’ve learned a lot through both successes and failures, and these are my top 5 strategies in scaling SaaS businesses from $1M to $500M in revenue: Expand your market. Figure out how your product can solve the problem you originally solved, but for a broader set of customers. Find product market fit again and again.

Strategy 188

Strategy User Testing Download Customer Experience 188

The Product Coalition

JANUARY 11, 2023

When I start to learn about product management, it seems PMs do a lot of things related to data, research, user experience, and dealing with other teams such as design, engineering, etc. Product management and UX design both strive to understand user needs, create valuable experiences, and continuously innovate products.

Feedback Software 103

Feedback Software Research Software User Testing Technical Review 103

Lenny Rachitsky

APRIL 7, 2024

Brought to you by: • Orb —The flexible billing engine for modern pricing • Dovetail —Bring your customer into every decision • Vanta —Automate compliance. Normalize feedback: Create a culture where giving and receiving feedback is encouraged and valued.

User Testing 55

User Testing Customer Feedback Feedback Software Customer Experience 55

The Secret PM Handbook

AUGUST 11, 2017

Onboarding Is Not A Customer Problem, It’s Our Problem. When customers aren’t behaving the way we want them to – for example, if they are not onboarding fast enough or in big enough numbers – we need to treat that as a “signal,” not as the problem itself. Then I’d go do some research on onboarding.

User Testing 150

User Testing Research Software Product Research Download 150

Userpilot

APRIL 9, 2024

What are the best onboarding platforms available on the market in 2024? Do you need it to support customer or employee onboarding processes? TL;DR Onboarding platforms allow organizations to design personalized onboarding experiences that enable new users to realize the product value. This depends on your use case.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Customer Communications 52

Lenny Rachitsky

APRIL 18, 2024

Beware of “tar pit ideas”: ideas that receive initial positive feedback but may lead to long-term challenges. However, despite the positive feedback and validation, they can become difficult to pivot away from once their limitations become apparent.

Startups 84

Startups Feedback Software Crowdsource Customer Feedback 84

The Secret PM Handbook

OCTOBER 9, 2018

We’ll start with some assumptions: Let’s assume your product solves a significant problem, better than alternatives, for a particular segment, and you have some successful customers. In fact, if you triangulate to any go-to-market methodology, or sales methodology, those are the basic points. Follow the rules.

Sales Training 170

Sales Training User Testing Differentiation Customer Experience 170

The Secret PM Handbook

FEBRUARY 9, 2018

” Does your salesforce complain “We don’t get enough leads from Marketing, and the leads we get aren’t any good?”. Marketing Uses Product Knowledge To Know Who To Target. The job of Marketing is to find people to buy your product. The fact is that Marketing doesn’t decide who to target. Click To Tweet.

Data Visualization 186

Data Visualization Reporting Tools Research Software User Testing 186

Intercom, Inc.

DECEMBER 19, 2018

Intercom, the product, continued to develop at a fast pace with hundreds of new features big and small – from an entirely reimagined Messenger to a thriving Intercom App Store to next generation chatbots, Custom Bots and Answer Bot. Consumer expectations of real-time interactions online are exposing some real human limitations.

Analytic Tools 150

Analytic Tools Research Software User Testing Customer Experience 150

Intercom, Inc.

OCTOBER 21, 2021

?. We all know an outstanding customer experience can set you apart from the competition, but is it possible, or wise, to guarantee it? The key to earning (and keeping) our customers’ trust and business, Jeff says, is in the promises we make and expectations we meet, no matter how small. A lifetime of customer service.

Customer Experience 129

Customer Experience User Testing Customer Feedback Airlines 129

The Product Cafe

JANUARY 18, 2024

Renowned for her practical approach to aligning product, marketing, and sales strategies. Kyle Poyar An authority in product-led growth, pricing, and SaaS market strategies. He is all about helping companies by fueling growth and making them market leaders. Trust me, these are books you wouldn't want to miss!

Artificial Inteligence 52

Artificial Inteligence Technical Advisors Customer Experience Certifications 52

Product Innovation Educators

JULY 17, 2023

He is frequently helping organizations succeed while also holding the role of Professor Emeritus at McMaster University and Distinguished Research Fellow at Penn State University. There are many risks and uncertainties like the supply chain, market size, and expected profitability. They had to invent all those things.

Telecommunications 95

Telecommunications Research Software Feedback Software User Testing 95

Gainsight

APRIL 21, 2022

As the category creator of customer success and the definitive thought leader, this list is filled with the help you need to deliver the ultimate Product Experience for your customers. Product Experience: A Key Driver Of Your Customer Success Journey. From Silos to a Cross-Functional Focus on Customer Experience.

Customer Experience 52

Customer Experience Data Visualization Analytic Tools User Testing 52

Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. It’s also not like customer retention is the business of only one department. What We’ll Cover In Our Customer Retention Guide. TL;DR- 13 Customer Retention Strategies.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Sequent Learning

DECEMBER 20, 2023

Driving Business Success through Product Management Expertise Market Impact : Product Managers possess the capability to steer products that align seamlessly with market needs, driving revenue and market share.

Certifications 40

Certifications Product Management Product Manager User Testing 40

The Secret PM Handbook

AUGUST 4, 2017

We find and validate market problems for which customers will pay for a solution. And then we take the solutions to market. One test of a new framework is how well it explains “previous observations.” Finding market problems. How Badass Are You At Finding And Validating Market Problems?

Framework 150

Framework Product Management Product Manager Weak Development Team 150

Userpilot

NOVEMBER 3, 2022

Not implementing it is like having a retail business and wondering if your customers will like a touch of e-commerce. Read on and see the amazing ways a knowledge base can help you drive customer satisfaction and retention. There are two main types of knowledge bases: external (for customers) and internal (for employees).

Analytic Tools 90

Analytic Tools Feedback Software Customer Communications Data Visualization 90

Agile Velocity

MAY 14, 2020

They are measurable outcomes – goal posts – that provide feedback on HOW your initiatives are doing. Agile is an iterative approach that focuses on collaboration, customer feedback, and small, rapid releases in order to satisfy the customer through early and continuous delivery of value. Customer Satisfaction.

Feedback Software 98

Feedback Software Agile Analytic Tools Data Visualization 98

The Product Coalition

OCTOBER 19, 2017

To start with, I wrote this handbook “ Product Management 101 ”. The most comprehensive video course on Product Management developed by PMs @ Top Tech Firms The course includes Mock Interview to help you practice answering Product Questions & Get detailed Feedback on what to improve. Click ??

User Testing 60

User Testing Product Management Product Manager Product Research 60

Mind the Product

SEPTEMBER 19, 2019

I’ve done courses in related areas like software development, marketing and project management but hold almost no formal certifications. I often use them to keep on top of the latest trends, ask questions, and to give and receive feedback. There is no one-size-fits-all-approach and what worked for me might not work for you.

Feedback Software 105

Feedback Software Product Management Product Manager User Testing 105

Gainsight

NOVEMBER 10, 2021

Here’s a quick look at why product-led growth is becoming so popular: The SaaS market has morphed. . With customers testing your product out right away and competition on the rise, delivering value is a must. Product improvements are essential to selling your product and keeping customers on board. . Encourage adoption.

Data Visualization 52

Data Visualization Analytic Tools Embedded Analytics Feedback Software 52

The Product Coalition

JANUARY 26, 2024

Twenty five mini-research ideas for finding something meaningful to work on. In the perfect world, product managers have all the time, resources, and skills to do impeccable, in-depth market and user research. So let’s talk about mini-research. Think of research as digging for gold.

User Testing 101

User Testing Product Research Research Software Data Visualization 101

Gainsight

NOVEMBER 16, 2021

It challenges the traditional sales and marketing funnel, where you cast a wide net and hope new leads will swirl down conversion paths to a sale. Instead, the product-led flywheel focuses on the user experience at different stages of the user’s journey. Active customers. Loyal customers. It leads to higher NDR.

Analytic Tools 52

Analytic Tools Product Research Feedback Software Onboarding KPIs 52

Gainsight

JUNE 17, 2022

Even more importantly, you might miss the chance to achieve what your PLG strategy was designed for—enhanced user experiences, product adoption, and overall business growth. . Like customer success, product-led growth strategies were born out of a need to optimize SaaS companies.

Onboarding KPIs 52

Onboarding KPIs Data Visualization Analytic Tools Research Software 52

The Secret PM Handbook

AUGUST 11, 2017

Onboarding Is Not A Customer Problem, It’s Our Problem. When customers aren’t behaving the way we want them to – for example, if they are not onboarding fast enough or in big enough numbers – we need to treat that as a “signal,” not as the problem itself. Then I’d go do some research on onboarding.

User Testing 170

User Testing Research Software Product Research Download 170

The Secret PM Handbook

JUNE 16, 2017

So I share this little bit of research with them: In a meta-analysis of 46 studies on debriefs (also called after action reviews or lessons learned), Scott Tannenbaum and Christopher Cerasoli found that when appropriately conducted, debriefs can lead to a 20-25% average improvement in performance. I need a 10x benefit.

Data Visualization 186

Data Visualization Customer Experience Research Software User Testing 186

Mind the Product

SEPTEMBER 19, 2019

I’ve done courses in related areas like software development, marketing and project management but hold almost no formal certifications. I often use them to keep on top of the latest trends, ask questions, and to give and receive feedback. There is no one-size-fits-all-approach and what worked for me might not work for you.

Feedback Software 81

Feedback Software Product Management Product Manager User Testing 81

The Secret PM Handbook

FEBRUARY 20, 2018

If the prospect does not have resource management problems, then maybe they aren’t a good fit for our product. On the other hand, if the prospect is a good fit, then we’ve shown that we understand one important part of her problem. ” Using The Power Of Existing Customers. Developing Good Discovery Questions.

Product Research 170

Product Research Demo User Testing Data Visualization 170

The Secret PM Handbook

AUGUST 11, 2017

Onboarding Is Not A Customer Problem, It’s Our Problem. When customers aren’t behaving the way we want them to – for example, if they are not onboarding fast enough or in big enough numbers – we need to treat that as a “signal,” not as the problem itself. Then I’d go do some research on onboarding.

User Testing 150

User Testing Research Software Product Research Download 150

The Secret PM Handbook

AUGUST 22, 2016

I deal with: Customers – finding their problems and listening to their product feedback. Markets – my segments, their problems, and how to reach them with my solution (and if they are big enough for me to make money). If a tool really cared about product managers, it would understand: We have customers.

Research Software 170

Research Software Feedback Software User Testing Product Management 170

Modus Create

JULY 21, 2020

When companies use Scaled Agile they are empowered to pivot quickly and respond to market changes. The answer is clear: after extensive research and preparation. With the organization moving and pivoting in response to market changes, the entire organization needs to be aware of the short- and long-term program goals.

Agile 134

Agile Data Visualization Reporting Tools Research Software 134

The Secret PM Handbook

APRIL 11, 2017

The customer’s perspective. Of course, the customer cares zero, not one iota, NOTHING, about your problems with making money. But customers do care about something. In so many words, the customer has a problem. The problem is costing the customer some amount of money or time or business friction. Be specific.

Customer Experience 199

Customer Experience User Testing Customer Feedback Feedback Software 199

The Secret PM Handbook

SEPTEMBER 16, 2016

Who the product is for (the market). It gives you a structure for your thinking and research. Of course they are used throughout our domain – a user story is a very simple template, a Jira issue is created using a template. The y-axis represents market growth, the x-axis is market share. Mental Model Categories.

Product Management 275

Product Management Product Manager Product Research User Testing 275