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470: Strategies for enhanced product innovation in organizations – with Andy Binns

Product Innovation Educators

Our second book, Corporate Explorer Handbook , says that as management consultants and academics we don’t know all the answers. We wanted to make some of those tools more available to people. [7:22] 12:24] What tools have you seen resonant with organizations because they help them innovate better?

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406: Why you should join a professional organization as a product manager – with Susan Penta

Product Innovation Educators

She is the co-founder and managing partner at MIDIOR, which has been providing professional services for 25 years to product organizations in a number of areas from product insights, product development and management, and technology platforms. JPIM Research Forum. For me, a big industry is financial. November 13-15, 2022.

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The Secret Product Management Framework

The Secret PM Handbook

Let’s call it a “solution.”. Market research. Will enough people pay for a solution that it’s worth our time to solve it? Once you have this funnel of market problems coming in through this research, there’s a process of deciding which problems to attack. Which ones should you create solutions for.

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Selection Criteria for Product Management Tools

The Secret PM Handbook

Tools For What We Do. As a product manager, I’d like to find some tools that help me do my job. Markets – my segments, their problems, and how to reach them with my solution (and if they are big enough for me to make money). Revenue and profit – how my solution will generate top and bottom line dollars.

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446: Winning at new products – with Bob Cooper, PhD

Product Innovation Educators

He is frequently helping organizations succeed while also holding the role of Professor Emeritus at McMaster University and Distinguished Research Fellow at Penn State University. On the other hand, there are all kinds of new technologies like AI, biosciences, and new opportunities in the medical field. Have a good data system.

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The Perfect World and the Real World of Product Research

The Product Coalition

Twenty five mini-research ideas for finding something meaningful to work on. In the perfect world, product managers have all the time, resources, and skills to do impeccable, in-depth market and user research. The real world has limited resources, unrealistic deadlines, and new teams that have not been able to do research at all.

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What Successful Companies Do To Get Better Leads

The Secret PM Handbook

It simply means the leads they are getting don’t need or want your solution. Product Management does the research to determine that there is a problem that can be solved. Product Management validates that there are enough people in the market who need your solution and who will buy it. That makes sense, right?