eG Innovations

MAY 3, 2021

This means that they spend (as do we) a lot of time proactively investigating and stress-testing systems, indeed we and many other vendors also provide tools within our products to assist in “kicking the tyres”. In this blog, I have listed ten tools and related techniques you can use to test your IT infrastructure resilience.

Data Visualization 105

Data Visualization User Testing Product Research Testing 105

Intercom, Inc.

NOVEMBER 9, 2021

By allowing support teams to get ahead of known problems and provide help to customers before they need to reach out, proactive support has enabled major companies to scale their support without increasing headcount, drive down inbound conversation volumes ( in some cases by up to 80% ), and maintain incredible customer satisfaction ratings.

Customer Experience 118

Customer Experience Inbound User Testing User Friction 118

Product Talk

MAY 15, 2024

While Orion had started with a B2C focus, they got a lot of inbound interest in the B2B space. Essentially, Ellen wanted to test the risky assumption that the output was good and the app was useful to people. They were hoping to get a general sense of whether they had more consumer or business users. Was the output not good enough?

Product Research 335

Product Research Feedback Software Analytic Tools User Testing 335

Userpilot

MARCH 5, 2025

Testing and experimentation: Braze allows you to test your content, design, and timing to see which resonates better with customers. HubSpot HubSpot is a comprehensive inbound marketing, sales, and customer service platform designed to put the customer at the center of every interaction. Braze pricing.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Reporting Tools 52

Product Talk

OCTOBER 2, 2024

. – Tweet This Yury says he was fortunate enough to start his career in product management at a company with a strong product culture, where regular customer interviewing , assumption testing , and a problem-first mindset was the norm. At HiveMQ, Continuous Discovery Habits has been required reading for the team. “I

Feedback Software 276

Feedback Software Customer Experience Data Visualization User Testing 276

Userpilot

MAY 19, 2021

SaaS marketers need to move fast and break things, but rather than jumping from one ‘shiny new growth hack’ to another, stick to a few tried and tested tactics first. Dofollow.io’s Online Community That Helps Them Test Out Their Product Ideas. SaaS Inbound Marketing. Social Media. Ebooks, whitepapers, etc. Paid digital ads.

Research Software 119

Research Software B2B User Testing Customer Experience 119

Intercom, Inc.

APRIL 25, 2018

And the feedback we’ve gotten after testing it with users is they’ve said it actually feels much more personal. What’s more, if you disable inbound conversations on the Messenger, and the user has no previous ones, the conversations app won’t appear at all. It’s a much more elegant solution.

Embedded Analytics 215

Embedded Analytics Feedback Software User Testing Customer Experience 215

Intercom, Inc.

APRIL 4, 2019

Reps will be in inbound, lead-taking mode for two hour blocks throughout the day and they’ll take them through qualification all the way through to close. For any new leader arriving at a new company, the natural inclination is to deploy the tried and tested tactics and strategies that have made them so successful in their career to date.

Weak Development Team 162

Weak Development Team Outbound User Testing Research Software 162

Intercom, Inc.

NOVEMBER 20, 2018

Are they keen to test it out? For many B2B SaaS companies, inbound marketing represents a cornerstone of all marketing activity. Inbound marketing is when you create compelling content that educates and informs your target personas. Again the goal here is to treat this stage of the process as primary market research.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Intercom, Inc.

MAY 12, 2021

. “Armed with the right data, your team will be able to move the needle on providing personal customer communication at scale” Meaningful insights fuel great experiences, but it can be challenging to draw them out when you’re constantly managing high volumes of inbound conversations. Test your Series against a control group.

Data Visualization 118

Data Visualization Customer Communications Reporting Tools Customer Feedback 118

Product Talk

JANUARY 4, 2023

We had tons of inbound leads, the business was growing, and I felt ready for a new challenge. I designed and launched our Identifying Hidden Assumptions course and our Assumption Testing course. In December 2019, the world felt easy. I had a full book of business for coaching. So I started writing my book.

Product Research 219

Product Research Travel Software Review Books 219

Mind the Product

NOVEMBER 10, 2017

Test Your Hypothesis. As a much more sophisticated version of A/B testing, cohort analysis allows product managers to quickly and effectively test a hypothesis and get relevant feedback far more rapidly. It turns out, the marketing department had been testing ads for products that weren’t even listed on the website yet.

Analytic Tools 263

Analytic Tools Research Software Feedback Software User Testing 263

Intercom, Inc.

SEPTEMBER 22, 2021

In A/B tests, we’ve seen a 3x increase in Articles views, a phenomenal uplift in engagement. Reduces inbound conversation volume. It’s fluid and fast, and just feels right. Collectively, these improvements make self-serve easier and faster. And the upside of that? Your users will do more of it. Self-serve first option.

Article 194

Article Customer Experience User Testing Inbound 194

Userpilot

MAY 3, 2022

Inbound works really well for smaller SaaS businesses, whether B2B or B2C. When you’re trying to sell to an upmarket target audience, you have to realize that the sales process is a lot more hands-on than the search engine optimization or inbound marketing efforts that you used to get your current customers. Longer sales cycles.

Enterprise 98

Enterprise Marketing Strategy Outbound 98

Intercom, Inc.

MAY 21, 2020

We saw that research and wanted to test this out with some of our customers. We ran this test for about six months and had many tens of thousands of conversations with these customers. Ryan: On the other side of things, we have this thing called the Inbound Custom Bot. So you need to dig into your own.

User Testing 222

User Testing Customer Experience Data Visualization Reporting Tools 222

Intercom, Inc.

MAY 8, 2019

Source: HubSpot Research, State of Inbound 2018. Source: HubSpot Research, State of Inbound 2018. You can be sure that Meghan’s team is hard at work testing new ways to acquire customers through other nascent channels like podcasts and YouTube. And yet, bafflingly, 66% of companies aren’t asking their willing(!)

User Testing 116

User Testing Customer Experience Inbound Research Software 116

ProductPlan

MARCH 17, 2020

Try these inbound/outbound efforts exercise by dividing your PM activities into either an “inbound effort” or “outbound effort” bucket. Common inbound effort activities include: Setting the vision. How do you know if you are spending enough time on strategy? Product planning. Product strategy. Product development.

Outbound 99

Outbound Product Manager Product Management Customer Experience 99

Intercom, Inc.

DECEMBER 12, 2018

Here’s a tried and tested formula: Pick a topic/keyword. In fact, they often have little insight into whether or not reps have actually advanced inbound leads or not. Better yet, WordPress makes building a website accessible to anyone – even people who aren’t developers. Alternatives: Ghost, Medium, Joomla. Ahrefs – SEO.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Intercom, Inc.

JUNE 21, 2018

It was really about testing our ideal customer profile religiously, figuring out what category would pick up the fastest, and who the early adopters were. It was about testing our ideal customer profile religiously. Is it transitioning from inbound to outbound sales? What are the biggest areas where they’re struggling?

Outbound 183

Outbound Technical Advisors Weak Development Team Customer Experience 183

Userpilot

FEBRUARY 25, 2021

Outbound vs. Inbound. Inbound and Outbound Success Stories. Source: Userpilot-test which messaging works best for each of your segments with custom welcome screens! Inbound VS. Outbound for SaaS Marketing. Today’s modern SaaS company needs a mix of inbound and outbound marketing. Content Marketing. Ognjen Boskovic.

Research Software 89

Research Software User Testing Outbound Marketing 89

Intercom, Inc.

DECEMBER 11, 2018

Lauren says, “Before we were fielding inbound requests just using email and phone, but with chat we’ve opened up a completely new channel for sales. LetsGetChecked enables customers to purchase health tests to take in the comfort of their own home and order, manage, and track results online.

B2C 126

B2C Customer Experience User Testing Product Research 126

The Product Coalition

JULY 6, 2022

Each Lean product manager is responsible for four areas: A few features One problem One solution, and One outcome Lean is an approach often used by startups, in which a small team and a series of feedback loops create a minimum viable product (MVP) which is then tested with potential customers, and then reworked based on this feedback.

Startups 158

Startups User Testing Product Research Feedback Software 158

Userpilot

MAY 5, 2022

For example, when launching a new product/feature, micromarketing campaigns can be used to test how the market receives it. Finally, A/B test your product experiences and messages to measure their effectiveness. It could be helpful for you to test out a new feature or product on a smaller segment before launching it. Conclusion.

Research Software 98

Research Software User Testing Customer Experience Data Visualization 98

Intercom, Inc.

FEBRUARY 10, 2021

Split test messaging flows to find the optimal path. To help you narrow down what’s resonating most with your customers, we’ve added split testing to Series so you can test up to five different message types, message content, CTAs, timing, and more. Knowing which messages to send – and when – can be tricky.

Data Visualization 104

Data Visualization Feedback Software Analytic Tools User Testing 104

Userpilot

DECEMBER 19, 2022

Start by defining the brand positioning for yourself so you can then communicate it to your website visitors through inbound marketing tactics, paid search, and other methods like referral programs (more on that later). Start with one or two channels then split-test to see which channel is driving more results.

B2B 105

B2B User Testing Research Software Analytic Tools 105

Userpilot

APRIL 8, 2022

As a team from Poland, they tested their local market. Then we added inbound marketing which added the number of leads which, in turn, meant more conversions. First the features, then the inbound marketing. We were able to test ideas and make mistakes on a smaller scale before going global,” says Joanna.

User Testing 98

User Testing Feedback Software Research Software Product Marketing 98

Intercom, Inc.

JANUARY 30, 2019

Dogfooding our own bots is not just a way for us to gain product knowledge or test new functionality. On the sales side, our Sales team uses Task Bots to qualify inbound leads who respond to our Visitor Auto Messages by asking for a name, email address and company name before connecting them with a rep.

User Testing 118

User Testing Webinar Customer Experience Inbound 118

Intercom, Inc.

JANUARY 11, 2023

Successful companies nurture a variety of customer journeys and revenue streams, from inbound leads and self-serve users to sales-assisted campaigns and ABM. You’re going to have people that come through inbound, they’re going to raise their hand, and you want to talk to them, which are regular inbound processes.

Customer Experience 118

Customer Experience Inbound User Testing B2B 118

Usersnap

SEPTEMBER 27, 2022

Test Reports and Analytics. Tracking test patterns and gathering insights for future QA initiatives is key during QA testing and bug tracking. It is necessary to identify each entity in a testing procedure. Developers might need to link numerous other apps for different reasons and uses. Hence, watch out for this feature.

Reporting Tools 19

Reporting Tools Feedback Software Analytic Tools Data Visualization 19

Userpilot

AUGUST 18, 2024

A tool like Wynter can help you test different messages and understand what resonates with your target users. Wynter message test. You can also use A/B testing software like Userpilot to check which in-app messaging yields better results. A/B testing in Userpilot.

Feedback Software 105

Feedback Software Research Software User Testing Product Research 105

The Product Coalition

DECEMBER 19, 2019

Increasing the link of your site in terms of the inbound link or outbound link makes sure to manage the part of the link that is suitable to your movements so that it can increases the quality of the websites automatically. Qualify the Test The software recognized by tester if it passes the requirement placed with the design.

Web Development 84

Web Development Web Developers Analytic Tools Development 84

Centercode

AUGUST 14, 2020

Professionals charged with ensuring high product quality, choosing delightful product features to develop, and managing customer tests that increase product success are used to adapting on the fly. We’re Shrinking Time Spent Testing. ” “Drew has done an awesome job rolling with the punches for his upcoming test.

Reporting Tools 64

Reporting Tools User Testing Feedback Software Customer Experience 64

Mixpanel

JANUARY 12, 2023

For example, if you’re a company like doola , it’s important to know if your audience is searching for “start a US bank account” or “form an LLC” as you build your initial inbound funnels. Even with all of the research we’ve done, there’s nothing like seeing how a subject line performs and running a quick A/B test.

Data Visualization 115

Data Visualization User Testing Product Research Research Software 115

Userpilot

MARCH 8, 2022

She's an expert in Product Management, User Interviews & Testing, Prototyping, Data Analytics, Product Marketing, Ecommerce, Self Service, Advertising, Sales, Event Management, Market Research, and Account Management. Susan is an experienced Product Leader with a track record of working in start-ups, SMEs, and enterprise companies.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

Userpilot

AUGUST 14, 2023

A/B test landing pages to increase customer acquisition. It encourages prospects to engage with your brand and boosts the content’s search engine ranking to draw more inbound traffic. In A/B testing, you need to set up a goal before running an experiment. For example, you can A/B test a specific landing page element.

Onboarding KPIs 98

Onboarding KPIs Strategy Marketing Customer Experience 98

Amplitude

NOVEMBER 1, 2018

At Amplitude, we are big fans of customer development partners (CDPs), who help us build and test our new features. If your integration is built on top of a system that will soon be deprecated, it’s usually a good idea to wait until the replacement is rolled out and fully tested. Good integrations start with customers.

Feedback Software 83

Feedback Software User Testing Weak Development Team Customer Feedback 83

Brian Balfour

JULY 12, 2017

Once we have that we’ll test a bunch of different channels.” The Power Law of Distribution The second problem with that original statement is “we’ll test a bunch of different channels. ” You shouldn’t take a shotgun approach to testing channels. Here is a step by step on how to test and prioritize your growth channels.

User Testing 90

User Testing Strategy Product Research Outbound 90