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9 User Onboarding Strategies to Increase Customer Lifetime Value

Userpilot

Ever wonder why some products instantly click with users while others get abandoned faster than New Year’s resolutions? The secret often lies in those crucial first moments – your user onboarding. But here’s the thing: getting users to say “wow” instead of “why?”

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How a Well-designed Mobile App can Eliminate the Stress of Travel

Alchemer Mobile

Picture this: You’re sprinting through the maze-like airport as the airline calls your name over the intercom. If you’re a travel brand developing an app for your airline, hotel, rideshare, etc. you need to understand that your customer’s number one priority is convenience. Personalize the customer experience.

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Strategy Blocks: An operator’s guide to product strategy

Lenny Rachitsky

Basic definitions Strategy has benefited from several excellent foundational frameworks over the years, from Michael Porter’s work to Good Strategy Bad Strategy , Playing to Win , and The Art of War , to name a few. product marketing, user research, content design, etc.). Both should be included in this analysis.

Strategy 121
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What makes Airbnb’s Design a Gold Standard

UX Planet

Few companies demonstrate the power of thoughtful user experience better thanAirbnb. Inspiring Exploration Instead of Forcing Decisions Most travel apps immediately ask, Where do you want to go? When users open the app, they see a curated set of inspiring destinations and stays. Great design has become a key differentiator.

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How Google Conducts User Research to Ensure Customer Loyalty

Usersnap

Google’s tech alone didn’t build them into a top company, User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Keep reading for info on Google’s current user research.

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Product Trios: What They Are, Why They Matter, and How to Get Started

Product Talk

How can product trios work with user researchers? If your company is committed to user research and you have the luxury of having a user researcher embedded on each of your teams, you probably want to include them in most of your discovery decisions. They interview customers together.

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How to use in-app messaging to retain your best customers

Intercom, Inc.

In-app messaging is a key component of a strong customer engagement strategy – one that reaches users at the right place, at the right time, and is consistent across platforms. With our recent launch of Mobile Carousels , we tapped into the possibility of creating and nurturing better customer relationships through mobile.