Melissa Perri

JANUARY 4, 2020

I've been reflecting on the last decade in Product Management. Not every company has seen all these changes, but by and large I think it's been a positive push forward and I'm proud of where we've come from and where we have gotten to. -- 2014: "I do not need Product Managers, I can run my company myself,I have the strategy."

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Department of Product

JULY 29, 2022

Product Positioning for Product Managers Why an understanding of how your product is positioned is critical A key responsibility for Product Managers is to define how their products are positioned in the market. This is the result of unique product positioning.

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Product Management University

FEBRUARY 9, 2023

Learn Value Skills for Leading Customers Strategically Versus Reacting Tactically Rock Hill, SC – February 9, 2023 Today, Product Management University launched The School of Customer Success for B2B. The School of Customer Success features the Customer Success Value Skills training course and certification.

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Product Management University

MARCH 3, 2021

The performance of product management and the ripple effect (positive and negative) on engineering, marketing, sales and customer success is front and center this month. Enjoy The B2B Product Manager March issue. Blog: High-Octane Product Management. Product Management Playbook.

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Product Management University

OCTOBER 17, 2017

There’s a significant difference between learning product management skills and going through a product management training course. That same philosophy applies when it comes to learning and developing skills for product management, marketing and sales.

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Mind the Product

MARCH 22, 2017

I remember very clearly meeting a Product Manager named Jim Lindstrom on my first day and asked to shadow him. I knew by the end of the first week that product management was the job I’d been looking for since graduating from college. ” The answer, I’m excited to report, is Mind the Product Training.

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Mind the Product

JANUARY 15, 2020

In this MTP Engage Manchester talk, Ozlem Yuce , Chief Product Officer at Agile at Heart gives us some insight on how we can better deal with the Highest Paid Person’s Opinion (HiPPO) in our organizations. She explains why the HiPPO can be so damaging and what to do about it as a product person. Tactics to train your HiPPO.

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Roman Pichler

NOVEMBER 6, 2023

Listen to the audio version of this article: [link] Leading as the Person in Charge of the Product When you hear the term leadership , you might first and foremost think of a senior manager like the head of product, Director of Product Management, VP of Product, or Chief Product Officer.[

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Product Management University

JANUARY 18, 2019

Powerful product positioning usually boils down to the best story, which is not always the best product. Your products have no relevance until you can tell buyers why they need them — in their language! Your products have no relevance until you can tell buyers why they need them — in their language!

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Product Management University

OCTOBER 17, 2017

There’s a significant difference between learning product management skills and going through a product management training course. That same philosophy applies when it comes to learning and developing skills for product management, marketing and sales.

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The Product Coalition

FEBRUARY 19, 2019

The Benefits of Corporate Training for Your Company The biggest companies in the world didn’t get there by taking the easy road. For now, however, let’s put the gloom and doom aside, and focus on some hard facts about the benefits of corporate training. Corporate Training Improves Cost Efficiency Hiring new employees is expensive.

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Bryce York

APRIL 7, 2024

To become a product manager, you’ll need to build a skillset that spans business, technology, and user experience. Many product managers don’t have a master’s degree (myself included!). Before committing to getting into product management, be sure to research the realities of the job.

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Product Management University

JUNE 18, 2020

The B2B Product Manager Magazine June 2020. Minimum viable products, your next job interview, analyzing markets, quantifying the value of your portfolio, creating stickier products and more. Blog: High-Octane Product Management. 3 Obstacles to Creating Stickier Products and How to Overcome Them. .

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Product Management University

FEBRUARY 14, 2017

Product training for sales is one of the more daunting tasks for product managers and marketers and one of the biggest product rollout challenges in high-tech companies. It’s much easier for salespeople to internalize what prospects do versus what the products do. appeared first on Proficientz.

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The Product Coalition

DECEMBER 21, 2021

Restaurants don’t put an Apprentice Chef in charge of the kitchen overnight, so why do we do this with Product Managers? Photo by Sebastian Herrmann on Unsplash Whilst it has been around for decades, product management has grown rapidly over the last few years. Companies are getting creative.

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Product Management University

APRIL 14, 2021

B2B Product Manager April 2021 Issue. This month we show a little love to those in senior product management roles with a focus on strategy, title inflation, and newbies to the VP role. Of course, we can’t ignore the connection between sales and product management. Blog: High-Octane Product Management.

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ProductPlan

APRIL 5, 2022

Marketing needs to know the value of the new product. The first internal group to train is marketing. They’re on the hook to generate qualified leads for the new product. So, the main attraction must be on which pain points the product solves and the specific ways customers will benefit.

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Product Management University

JANUARY 17, 2024

It’s the exact same goal product managers aim for when they’re building new features and products. One of the biggest benefits comes in the form of product enhancement requests that go back to product management. Product managers, if you’re reading this, take notice of the how-to approach laid out above.

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ProductPlan

APRIL 5, 2022

Marketing needs to know the value of the new product. The first internal group to train is marketing. They’re on the hook to generate qualified leads for the new product. So, the main attraction must be on which pain points the product solves and the specific ways customers will benefit.

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Product launches Onboarding KPIs Feedback Software Research Software 52

The Product Coalition

NOVEMBER 23, 2021

APM (Associate Product Manager) Programs were a mainstay of the tech industry, especially in Silicon Valley, and were a reliable entry point for aspiring Product Managers. We’ll go over what you should expect from an APM, what you should offer them in return, and why they can be pivotal for your product.

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Product Management University

NOVEMBER 17, 2022

After countless conversations, articles, webinars and conference sessions, I started to feel like the profession of product management had been reduced to…. Convincing stakeholders the above supports company goals (product strategy). After hearing this, my gut reaction was OMG, the product gods are alive and well!

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The Product Coalition

NOVEMBER 16, 2023

Christopher’s story, while deeply personal, encapsulates qualities required to become a great product manager: grit , persistence , and resilience. Just like Christopher turned adversity into opportunity, great product managers conquer the inevitable obstacles that will block their path to success.

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The Product Coalition

MARCH 5, 2023

Once you get into a senior product manager role, one of your key responsibilities is to mentor and manage your junior product managers. It’s because I’m on a constant journey and still learning how to mentor and manage junior product managers.

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The Product Guy

AUGUST 13, 2020

Guest Post by: Candice Zhang (Mentee, Session 11, The Product Mentor) [Paired with Mentor, Tauheed Ahmed]. When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers.

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Product Management University

DECEMBER 17, 2020

B2B Product Manager December 2020 Issue. Enjoy the B2B Product Manager December issue. Blog: High-Octane Product Management. Why Storytelling Skills For Product Management & Product Marketing Are Essential for Success. Product Management Playbook. View the magazine.

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Product Talk

OCTOBER 14, 2020

For this month’s Product Talk post, I recorded a video where I consider the difference between product managers and product owners. I want to talk about product managers and product owners. I’ve had several companies ask me if they should be hiring product managers or product owners.

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The Product Coalition

DECEMBER 19, 2021

The first product manager in a startup is a critical role with immense impact on the startup’s success?—?both Photo by Tolga Ulkan on Unsplash When I joined Twiggle as their first VP Product I was the thirteenth employee. Shortly after I started, the CEO surprised me by saying I should hire a product manager.

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Product Management University

OCTOBER 23, 2023

In most B2B organizations, it’s more the exception than the rule that customer success managers inherit accounts where they’re in a position to play offense because the customer is thrilled with your products. That’s the beauty of a portfolio management approach that begins in product management.

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Product Management University

JUNE 22, 2020

But the COVID-19 pandemic and social distancing restrictions have pushed a lot of organizations into wider adoption in the absence of traditional instructor-led classroom training. The training content is available wherever and whenever you need it. Learning and training become part of your everyday job. It’s highly doubtful.

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Product Management University

MARCH 12, 2020

If your product management team wants to take its reputation and influence to the next level, here are three areas that will give you the biggest bang for your effort. It also makes life easier for product management if everyone has the same view of the world. Product lifecycles have both planning and execution phases.

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Mind the Product

MARCH 26, 2020

What does it take for an engineer to become a product manager? If you’re considering changing from engineer to product manager , you’re not alone. Product management isn’t just for business and marketing people. Product management isn’t just for business and marketing people.

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The Product Coalition

OCTOBER 5, 2021

Be with your team every day What they don’t tell you is that Product Management is not glamorous. All the while setting up camp in a forward position (incepting the next epic). In the heat of the battle, you need to make the best decisions you can, relying on your training and your intuition. Lesson #2?—?Do

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The Product Coalition

JUNE 13, 2019

Un)fortunately, Product Management is not really an entry-level job. Sure, there are some junior positions out there that can be reached with a few months’ experience and a prestigious certification. Resume Fails: Where Not to Begin Product Management is a popular career.

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Userpilot

OCTOBER 9, 2023

Imagine a startup building a new product management tool. The MVP could include basic task management, project tracking, and user collaboration features. Instead of immediately adding these features to the main product, a better approach is for the product manager to build a pilot and test with a few interested users.

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bpma ProductHub

AUGUST 1, 2016

In 2016, Glassdoor identified Product Management as the #8 best job to have in America, with a job score of 4.5 Other jobs on the list included Data Scientist, Tax Manager and HR Manager. Unlike many of those jobs, product management is known for its nebulous career pathing and ambiguity. Exude Confidence

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Actuation Consulting

FEBRUARY 25, 2019

A strong positioning statement is an important ingredient for success. In this post we share some tips for developing a well thought out positioning statement. What is a Positioning Statement? A well-crafted positioning statement brings together your overall value proposition with your positioning for a product.

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Sequent Learning

DECEMBER 20, 2023

A Guide on How to Become a Product Manager Introduction Are you passionate about leading product development, shaping strategies, and driving innovation? Becoming a Product Manager might be your ideal career path. Many aspiring product managers pursue additional certifications or courses to enhance their knowledge.

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