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Has ROI killed UX?

UX Planet

Why measuring UX in dollars misses the biggerpicture Photo by Jakub erdzicki on Unsplash Is anyone else frustrated when asked to attribute UX to financial metrics? I remember sitting in a leadership meeting as the UX leader, and out of nowhere, someone asked, Jas, whats the Return On Investment, aka ROI, on UX?

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519: Product verification, most important of the 19 activities of product management – with Nishant Parikh

Product Innovation Educators

Drawing from his 20+ years of technology experience and extensive research, Nishant shared insights about how these activities vary across different organizational contexts – from startups to enterprises, B2B to B2C, and Agile to Waterfall environments.

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Transforming user experience in cars-as-a-service industry through Strategic AI/ML Integration — a…

UX Planet

Transforming user experience in cars-as-a-service industry through Strategic AI/ML Integrationa UX casestudy. Overview This case study focuses on integrating AI/ML to improve user experience in the car-as-a-service automobile marketplace. Image Credit: Karena E.I Image Credit: Karena E.I Image credit: Karena E.I

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Applying Neuromarketing to Elevate the Digital Banking User Experience

UX Planet

This connection is especially eye-opening in the realm of digital banking and Fintech product interfaces, where introducing elements of empathy and positive reinforcement can seem counterintuitive. In digital banking, small positive experienceslike celebrating a $5 savingscan have a surprisingly big impact.

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The Rise of AI-Driven UX: Balancing Automation and Human-Centered Design in 2025

UX Planet

If there is one thing thats altering the way we create user experience (UX) designs and conduct research in 2024, it is definitely artificial intelligence (AI). UX experts have already integrated AI into their daily lives in one way or another. From new UX-related technologies and automation to personalization.

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UX vs. CRO: How Harmonizing Design and Strategy Can Skyrocket Your eCommerce Revenue

UX Planet

A harmonious blend of User Experience and Conversion Rate Optimization. In the fast-paced world of eCommerce, knowing the difference between UX and CRO is like knowing the difference between night and day. Lets explore how integrating UX with CRO could be a game-changer for your business. First off, what exactly is UX?

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How to Design a Positive User Experience In-App

Userpilot

Wondering how to deliver a positive user experience to your customers? From customer research to in-app experience localization, we show you how to refine your product UX design to delight customers. TL;DR To offer a positive user experience, you first need to understand customer needs and pain points.