Lenny Rachitsky

FEBRUARY 13, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Q: How do I figure out how to price my product? It can drive enormous sustained growth (quickly) and often takes very little product work, yet is rarely prioritized or even discussed within product teams.

Data Visualization 131

Data Visualization Product Research User Testing Research Software 131

Intercom, Inc.

MAY 17, 2018

Why does someone switch from one product to another? In short, JTBD is a research process that helps uncover a customer’s motivation for buying your product – the “job” your product is“hired” to complete. Here are five quick takeaways: Customers don’t randomly switch products.

User Testing 202

User Testing Customer Experience Reporting Tools Research Software 202

Intercom, Inc.

MAY 1, 2018

Convincing potential users to sign up for your product isn’t easy. At Traction Conference, an event all about how to keep and grow customers and revenue at scale, I explained how to build onboarding based on your customers’ goals, and why when your product improves, your onboarding must improve with it.

Customer Experience 223

Customer Experience User Testing Weak Development Team Definition 223

Userpilot

JULY 29, 2024

Looking for the best product marketing campaigns to inspire your next project? We’ve curated 16 of the most innovative product campaigns from industry leaders like Userpilot, HubSpot, and Spotify, among others, that will spark your creativity and help you create campaigns that drive product growth. Search no further!

Research Software 104

Research Software Feedback Software Product Marketing Reporting Tools 104

Sachin Rekhi

MAY 7, 2022

His 2011 book, The Lean Startup , has become a New York Times best seller, selling millions of copies to aspirational entrepreneurs. The concepts the methodology describes, from hypothesis testing, to MVPs, to pivots, have become common vernacular in startup circles. A bad plan is better than no plan." Plans Matter.

Weak Development Team 113

Weak Development Team Reporting Tools Advertising Startups 113

Intercom, Inc.

OCTOBER 1, 2020

On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. Once you start talking to customers and they start buying your product on the basis of what’s coming around the corner, you’re starting to lose a lot of agility. Des: Welcome to the 12th episode of Intercom on Product.

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

Intercom, Inc.

OCTOBER 1, 2020

On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. Once you start talking to customers and they start buying your product on the basis of what’s coming around the corner, you’re starting to lose a lot of agility. Des: Welcome to the 12th episode of Intercom on Product.

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

BrainStation Product Management

JULY 20, 2018

As the name suggests, a Product Manager (PM) is responsible for overseeing product development from conception to completion, and beyond. They help figure out what products should get made, ensure that they do get made, and report back on how users are responding to those products. Erikkson, 2011.

Technical Review 68

Technical Review User Testing Product Manager Product Management 68

Userpilot

JANUARY 10, 2022

In 2022, when the SaaS market is crowded with tons of similar products, the best ones are those who delight their customers regularly. Are still wondering how to keep your customers and make them love your product? 86% of buyers are willing to pay more for a product if they have a better customer experience. No worries!

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

BrainStation Product Management

OCTOBER 1, 2019

As the name suggests, a Product Manager (PM) is responsible for overseeing product development from conception to completion. They help figure out what products should get made, ensure that they do get made, and report back on how users are responding to those products. Erikkson, 2011.

Technical Review 55

Technical Review User Testing Product Research Analytic Tools 55

UX Planet

FEBRUARY 26, 2024

Conclusions Background Context Overview of Hiring Practices Some digital companies, during the recruitment process to fill positions like: UX Designer UX/UI — UI/UX Designer Product Designer Lead Head of Director of UX Researcher* usually require a challenge at the second step, other times as first step.

User Testing 98

User Testing Research Software Data Visualization Feedback Software 98

Intercom, Inc.

MARCH 29, 2022

We were joined by more than 2,500 customers, partners, and others who wanted to learn more about our product, goals, and the path ahead. Paul Adams shared three incredible new products that will take your Intercom experience to the next level: Surveys, Switch, and our next-generation Inbox.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118

Userpilot

MARCH 5, 2021

With a free trial, your users get a test ride of your product with a low barrier to entry. “No You are making your product as accessible as possible and can acquire a large userbase very quickly. Effectively, they had a bunch of people couch surfing through their products. No credit card required.”. Source: ImgFlip.com.

User Testing 98

User Testing Data Visualization Customer Experience Customer Feedback 98

Intercom, Inc.

JANUARY 5, 2022

After working on NASA’s Space Shuttle Main Engine, he went on to develop Portfolium, a social networking platform that allows students and graduates to showcase skills beyond the traditional resume to potential employers. Portfolium was eventually acquired, but the team behind it never stopped thinking about a better way to do it.

Reporting Tools 211

Reporting Tools Data Visualization Software Review Technical Review 211

The Product Coalition

AUGUST 1, 2019

A walkthrough of the Product Management role. The tl;dr version “For a given universe, a Product Manager aligns all stakeholders towards a set of outcomes, defines dynamic paths to achieve those outcomes, and finally drives execution along those paths while constantly measuring progress across comprehensive metrics and milestones?—?all

Definition 60

Definition Data Visualization Product Manager Product Management 60

Mind the Product

JANUARY 17, 2017

A few years ago, I wrote a couple of blog posts about working as a consultant in product management. At that time in London – we’re talking 2011/2012 – it was, dare I say, a bold step to leave a full-time, good product position to go freelance. Caveat complete – on with the research! New Year, new you?

Product Manager 70

Product Manager Product Management Product Research Consulting 70

Arkenea

MARCH 14, 2025

If you have an idea that involves the developing a healthcare app , the time is ripe for getting started with it. If you are a healthcare organization looking to develop your own app, you need to incorporate the features that would be most beneficial to the patients and caregivers who use the application.

Healthcare 52

Healthcare Feedback Software Weak Development Team Reporting Tools 52

Business of Software Conference

OCTOBER 29, 2018

Wade Foster and his co-founder started Zapier (it rhymes with ‘happier’) back in 2011 during a hackathon. Wade Foster (CEO/Founder, Zapier) – Building Operating Cadence with Remote Teams from Business of Software Conference. A little bit about how to build an operating cadence and a remote team.

Weak Development Team 79

Weak Development Team Reporting Tools Feedback Software Data Visualization 79

UX Studio: Product Management

FEBRUARY 26, 2019

It will introduce the top UX agencies here and shamelessly put our team on the list as well. Most famous for their innovative work and the love of prototypes, Ideo provides diverse teams with designers, engineers, and researchers to a project. Their projects rarely end up with tangible products. The Top UX Agencies.

UX 80

UX Data Visualization Research Software Analytic Tools 80

UX Planet

APRIL 30, 2024

Avoiding the 7 most common mistakes founders make when building a design team and culture in their startups. Intro If you’re reading this article, you’re probably at a point where forming a competent design team for your business is essential. Consequently, many products are initially developed without a designer on the team.

Startups 52

Startups Reporting Tools Research Software User Testing 52

UX Studio: Product Management

SEPTEMBER 16, 2021

UX studio is an expert design company that helps businesses worldwide design impactful digital products. Perhaps, you’ll start looking for Berlin design freelancers or product design studios in Berlin. . We are ready to help you with any design and research challenges you might have. . What will you do? Phoenix Design.

Research Software 59

Research Software User Testing Analytic Tools Feedback Software 59

Business of Software Conference

MAY 18, 2020

Radhika is co-Founder of Radical Product Thinking. She has been based in Singapore for the past two years, will be speaking at BoS Conference USA Online as well as running online product masterclasses in the lead up to the event. We’ll have less room to make mistakes and iterate on our business and product decisions.

Vision 52

Vision Weak Development Team Government Data Visualization 52

Userpilot

SEPTEMBER 4, 2023

At the upcoming Product Drive Conference, seasoned entrepreneur Melissa Kwan will share invaluable insights in her talk on the potential pitfalls of over-relying on blue ocean strategy. The focus is on developing new demand and reconstructing market landscapes to make rivals obsolete. Register here for FREE!

Analytic Tools 90

Analytic Tools Data Visualization Feedback Software User Testing 90

Pragmatic Marketing

FEBRUARY 17, 2017

Since its introduction in early 2011, the RMJ has been tested with thousands of marketers and has proven to be an easy way to set a course for any marketing organization to more concretely connect with revenue. Lead Generation: Bad Leads to Sales, Quicker. Let’s review each stage of the journey.

Marketing 70

Marketing Reporting Tools White Paper B2B 70

Tyner Blain

SEPTEMBER 18, 2023

It is important to not describe a situation as self-evidently bad , but rather to reshape your framing to discuss the problem which attends. There are usually multiple groups of people who use our products, and who face different problems or different versions of the same problem. For Whom are You Solving?

Customer Experience 52

Customer Experience User Testing Research Software Weak Development Team 52

Mixpanel

OCTOBER 6, 2023

Sometimes teams fall short of getting pipelines tied together and running, sure. Developing systems for a diverse group of stakeholders to consume the same data is no small task; it’s a journey. Ryan Dahl, the creator of node.js, said it best in his 2011 rant: “I hate almost all software. Spectacularly.

Data Visualization 59

Data Visualization Analytic Tools Reporting Tools Weak Development Team 59

Arpit Rai

OCTOBER 29, 2019

I did an AMA (Ask Me Anything) on product management on NextBigWhat a couple of months ago. There were a bunch of questions I was asked about product management. What’s the difference between product management in B2B/SaaS and B2C? What’s the difference between product management in B2B/SaaS and B2C? back in 2011–12.

Analytic Tools 52

Analytic Tools Research Software Feedback Software B2C 52

PMLesson's Ace the PM Interview

OCTOBER 21, 2019

We talk to Hemanth Kempanna, an Exponent alumnus, on his journey to breaking into product management and his experience building cloud-based products. The product that I am currently working on and why I chose to work on that product and not some other initiatives. Hemanth is currently a PM at Motorola.

Customer Experience 40

Customer Experience Technical Review Technical Advisors Product Manager 40

Arpit Rai

OCTOBER 29, 2019

My AMA on NextBigWhat I did an AMA (AskMeAnything) on product management on NextBigWhat a couple of months ago. There were a bunch of questions I was asked about product management. What’s the difference between product management in B2B/SaaS and B2C? I’m guessing the fundamentals of product management remain the same in both.

Analytic Tools 40

Analytic Tools Research Software Feedback Software B2C 40

Userpilot

SEPTEMBER 4, 2023

At the upcoming Product Drive Conference, seasoned entrepreneur Melissa Kwan will share invaluable insights in her talk on the potential pitfalls of over-relying on blue ocean strategy. The focus is on developing new demand and reconstructing market landscapes to make rivals obsolete. Register here for FREE!

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software User Testing 52

Business of Software Conference

MAY 15, 2019

So the iPhone was a 2G product. And far from being a company that was going to deliver a whole bunch of customers who were going to be innovative adopters the likes of people who buy Apple products, actually where 3G had to play in the end was with cheap voice for effectively ‘chavs’ is the way they called it.

Research Software 55

Research Software Technology User Testing Fractional CTO 55

Intercom, Inc.

JUNE 19, 2019

And as the Group Product Marketing Manager for Platform here at Intercom, I’ve loved seeing all the creative apps our partners have built. Ceci likes Bill Gates’s definition as the point when the value of the stuff built on top of your product surpasses the value of your product by itself. I like people enough.”

Marketing 217

Marketing Weak Development Team User Testing Product Research 217

Product Innovation Educators

DECEMBER 18, 2023

How product managers can create authentic demand Today we are visiting the topic that is at the heart of this podcast—creating products customers love. In 2011, he founded Flashpoint, a first-of-its-kind deliberate innovation studio, to develop formative leaders and exceptional technology startups.

Research Software 295

Research Software Weak Development Team Startups Books 295

UX Planet

FEBRUARY 13, 2024

Prescriptive Agile frameworks make it hard for designers to add valuable contributions to the team. Without discovery practices as part of the sprint, the product is destined to fail. In 2011 I was a UX Designer in a design studio. I designed every detail in Photoshop before handing the mockups to the developers.

Agile 98

Agile Weak Development Team Product Research User Testing 98

UX Planet

JUNE 23, 2025

Ocean’s Eleven (2001) The UX profession looks glamorous from the outside: you’re the creator of products used by millions of people worldwide, creative processes, beautiful prototypes, the latest MacBook Pro, and a modern office. Imagine who will use the product, what they need it for, what their pain points and desires are.

Research Software 52

Research Software Customer Experience Weak Development Team User Testing 52

svpg

SEPTEMBER 30, 2016

Article: Behind Every Great Product. I titled the paper, “Behind Every Great Product” and it was inspired by the classic Good Product Manager / Bad Product Manager by Ben Horowitz. The paper proved popular and helped many teams to get a better understanding of just what product was all about.

Reporting Tools 167

Reporting Tools Analytic Tools Customer Experience Technical Review 167

Business of Software Conference

JULY 20, 2020

Do you empower small, agile teams? So, as a business begins to discover its business model, its product market fit it begins to enjoy the recipe for success or, more specifically, its leaders do. Now what were the products like. Dollar Shave Club launches in 2011. They launched lightning fast 2011. Upcoming Events.

Weak Development Team 75

Weak Development Team Reporting Tools Research Software Data Visualization 75