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Bought-in and paid for: how Atlassian bridge the gap from freemium to enterprise sales

Intercom, Inc.

And the challenge is a lot harder in an enterprise context, where the buyer and the user aren’t necessarily one and the same person. Many businesses struggle to strike a balance between freemium’s light-touch customer engagement with the more involved enterprise sales process. Meeting the needs of an enterprise buyer.

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All the Awesome Speakers for #mtpcon SF 2017

Mind the Product

UPDATED Mind the Product San Francisco 2017 promises to be one of our best product conferences yet, with double the number of workshops , more networking events around the conference, and more fun than ever before. Josh led Greylock’s investment in SmartThings (acquired by Samsung in 2014) and Jelly (acquired by Pinterest in 2017).

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Recap of 2017 Predictions & Trends for User Experience Design & Research

Userzoom

At the start of 2017 I made several predictions about UX design and research. Hopefully you had a great 2017 and (soon) a very happy 2018! A quick recap for UserZoom – in early 2017 we redesigned the entire UserZoom product and have consistently improved it throughout the year, and will continue to do the same in 2018.

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Moving Typetalk’s Activity Log feature into Nulab Pass

Nulab

Since its launch on October 5, 2017, the Activity Log feature for paid plans has made it easy to check your topic creation history. If you’d like to continue referring to Activity Log to track changes to your Typetalk topics, consider adding a Nulab Pass subscription. .

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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

Management often believes that poor strategy can be made up by iterating/or pivoting execution, where operational expenditures are relatively low as compared to capital-intensive enterprises. Fortunately, I was paired with a mentor, Vikas Batra, who has several years of product management experience in enterprise telecommunications hardware.

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10 years of UX studio

UX Studio

2017: Our products I guess when you build successful products for others, it’s inevitable that you start thinking about building your own eventually. We moved to a new office and introduced the Studio Lead position as a full-time professional support for the researchers and designers on the team.

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The Incredible Speakers for #mtpcon London 2018

Mind the Product

In 2017, she and her team launched a family of consumer hardware products ranging from smartphones to smart speakers, earning 26 different design awards. For a reminder of what our audience and speakers thought of Mind the Product London 2017, check out our recap video : Conference Tickets. So what are you waiting for?