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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. Marketing technology is now the largest portion of total marketing budget (29% on average according to Gartner ).

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Core responsibility: How we scaled our core technologies team

Intercom, Inc.

It’s a familiar problem for all companies that scale fast – how do you keep your core technologies manageable for the increasing number of teams that depend on them? This surfaced as an increasingly large percentage of our product teams’ time being spent on operations or deep diving into understanding our small set of core technologies.

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523: #1 change to make OKRs work for you – with Ben Lamorte

Product Innovation Educators

Here’s how the two approaches differ: Aspect Traditional MBOs OKRs Compensation Link Directly tied to bonuses Deliberately separated from compensation Goal Structure Combined goals and metrics Separated objectives from measurable results Review Cycle Usually annual More frequent (e.g., I asked Ben what reasons he has seen for this.

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Calm’s Will Larson on how to build a technical leadership career

Intercom, Inc.

After writing An Elegant Puzzle about the challenges of engineering management in high-growth organizations, his focus shifted to a career path that’s much less understood – the technical leadership track. You last chatted with us way back in 2018, when you shared your insights on engineering and infrastructure management.

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508: The practices of the most innovative companies – with 2024 Outstanding Corporate Innovator winner

Product Innovation Educators

However, recognizing the need for a more structured approach to innovation, the airport established a dedicated innovation team in 2018. However, as technology continued to change and the pace of change grew, there was a recognition that a more formalized approach was needed.

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Top 10 Japanese Tech Companies

freshtrax

According to an article by Tech :: Note , the Japanese tech industry has grown as a whole with continual increases in the total revenue of the industry, from 14,380 billion yen (approx. Top 10 Japanese tech companies by capital value (November 2018). Top 10 Japanese tech companies by sales (2015-2016). SoftBank. ?1,065.5

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Hope for the best or prepare for the worst? How we manage critical incidents at Intercom

Intercom, Inc.

Intercom is no different, and up until mid-2018, our incident response process had worked successfully. For example, a relatively common type of incident might be a brief outage of Intercom due to a database failover. Resolution : The incident is resolved, and follow-up actions like an incident review occur.