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13 Brand Activation Examples From Famous Brands to Inspire You

Userpilot

What do we learn from the best brand activation examples? Brand activation is about driving product growth by connecting emotionally with people on a personal level. In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy.

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Why Mobile Customer Feedback is More Important than Ever for Finance Brands

Alchemer Mobile

While we saw DAU (daily active users) stay pretty consistent for traditional banking apps since the pandemic hit, it spiked for budgeting apps and other mobile-first brands. If you’re one of these brands, I have a question for you: What are you doing to meet your customers where they’re at and collect their feedback?

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2019 Benchmarks for Finance Apps

Alchemer Mobile

Our 2019 Mobile Benchmarks by App Category report looks at trends and differences across popular app categories, with a focus on Finance apps. But despite these hurdles, Finance apps are uniquely positioned for incredible engagement opportunities, and app publishers are capitalizing on the opportunities that arise. Be proactive.

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The Top Mobile In-app Feedback Tools of 2019

Alchemer Mobile

Apptimize can help brands create powerful audience segments, identify the cause of conversion funnel drop-offs, and test new features. The post The Top Mobile In-app Feedback Tools of 2019 appeared first on Apptentive.

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Building Product to Enhance Customer Support: The Key to Customer Retention in an E-commerce Business

Speaker: Bhavana Angadi, Senior Product Manager at Hopscotch (Demand & Growth) | Former Product Manager at Bigbasket

According to Microsoft's Global State of Customer Service 2019 report, “90% of respondents indicated that customer service is important to their choice of and loyalty to a brand.” This begs the question: what’s the best way to increase customer retention? How to build effective Self-Service mechanisms.

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2019’s Product Highlights

Mind the Product

Despite all the political, social and ecological upheavals in 2019, it’s been a busy and successful year for Mind the Product, not to mention the evolving product management community we aim to support. James Mayes (@James_Mayes) October 12, 2019. 2019 also saw the launch of MTP’s weekly Wednesday podcast, The Product Experience.

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Positioning For Growth: How To Make Complex Products Obviously Awesome | April Dunford, Ambient Strategy | BoS USA 2019

Business of Software Conference

Sometimes it takes a system design engineer and some cat gifs to really help you see what you’re doing and this funny and informative talk from Boston in 2019 has both! In this BoS Talk April shows you how important positioning is to your product and how you can be doing yourself a great injustice just by positioning incorrectly.