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3 Product Marketing Myths to Dispel

Product Management University

If clearer differentiation and greater sales success are on your A-list, dispel these three product marketing myths and you’ll be on your way. Differentiating individual products is like splitting hairs. Myth 3: Product Marketing Doesn’t Play a Part in Strategy. Here’s the funny part. Here’s the thing.

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Product Idea Validation: 6 Steps for Ensuring Successful Products

Userpilot

As you’re getting ready to launch the MVP, make sure to develop a robust go-to-market strategy to drive customer acquisition and revenue generation. How is it aligned with your organization’s vision , strategy, and business model? In this way, you will be able to assess interest in the product and finance its further development.

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4 Product Management Certifications that are Worth Your Time

ProductPlan

Key takeaways include product strategy , user research, and the UX/UI design process. Why we like them: Product School offers a wealth of industry knowledge and experience from its events, blog, books, podcast, and its associated online communities. It explores product leadership fundamentals and managing growth, among other takeaways.

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How to get started with a competitive positioning strategy

Nulab

Any good positioning strategy begins with plenty of research. Your positioning strategy is about finding your space in the market and focusing your efforts on making that space yours. Yahoo Finance. Getting to know your typical customer will help you tailor your marketing strategy. Let’s get started! The bottom line?

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Finding Product-Market Fit – Expert Advice From Prowly’s CEO Joanna Drabent

Userpilot

Going global was difficult for Prowly, but after a year and a half, they found that their differentiating factor was catering to SMBs rather than enterprises. From the get-go, Joanna was responsible for managing and growing the company via strategy, sales and funding as well as cultivating the company culture. This could be: Price.

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How to Implement Competitive Intelligence the Right Way

ProductPlan

Your customers and prospects don’t live in a vacuum, nor can your product strategy. Implementing competitive intelligence as a strategy helps uncover future opportunities and risks. Moreover, it helps define key competitors’ strategies. Competitive intelligence for product management. Think beyond the feature set.

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Dear Strategy: 077 Determining a Product’s True Value Proposition

Dear Strategy

Dear Strategy: “How do you figure out a portfolio investment strategy for a product that is a delighter but doesn’t bring in money on its own?”. . Smartly, the question already guides us to the first part of my answer, which is that you have to first look to your overall portfolio strategy. Dear Strategy: Episode 077. ###.