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A Guide to Customer Retention: Importance, Strategies & Metrics

Userpilot

You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. Through rewards and recognition, loyalty programs incentivize valuable behaviors like engagement and referrals. Book the demo to learn how to use it to orchestrate your customer retention strategy.

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16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

This article shows you how. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. In-app strategies for converting free or trial users to paying customers. In-app strategies for converting free or trial users to paying customers.

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What Are Customer Touchpoints and How To Identify Them? [Examples Included]

Userpilot

It may be reading articles on your blog, engaging with ads, leaving reviews, contacting the support team, and so on. Assign various user interactions to the customer journey stages: acquisition, activation, retention, referral, and revenue. Referral stage: Customers review your product and recommend it through word-of-mouth.

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Consulting Tip #1: Invite People to Your Newsletter

Johanna Rothman

But what about blogging and social media? Blogging and social media are about discoverability—not permission-based marketing. How Blogging Helps People Discover Your Work The more you write and speak, the more people might find you through search. Blogging does work. ” Why? Good questions.

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How do you Become a Product Manager?

Mind the Product

If the certification will get your foot in the door with a company, even better – though any good hiring manager will care more about cultural fit and the projects you’ve done, according to a specialist recruiter I spoke to. How can I Meet Product People and Learn From Them? So, I did, and this is it. Do I Even Need to do one?

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How to Create a Successful Customer Engagement Strategy For Your SaaS Company

Userpilot

But how do they know it’s actually worth it when they don’t engage long enough to find out? Introduce loyalty and referral programs. A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful.

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The Important Product Manager Skill That You’re Missing

The Product Manager Coach Blog

By networking, you’ll get: Crowdsourced Solutions: Instead of spending hours researching, a well-placed question within your network can offer immediate answers. The Referral Advantage: A strong network amplifies your reputation. Innovations arise daily, and staying ahead isn’t just about skill—it’s about insights.