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Great User Research (for Non-Researchers) by Steve Portigal

Mind the Product

Researchers often have concerns about what will happen when “other people” go out and do work with users. But the demand for research far outweighs the supply of researchers, and everyone wins when more people are enabled to do research themselves. Planning Research. What method of research should I use?

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Beta Testing vs. User Acceptance Testing: When to use which?

Usersnap

Beta testing and User acceptance testing (UAT) are two of the most common types of tests to validate your development before launching your SaaS product or website. “Do In this article, you’ll read about the different use cases of the two and get guidance on setting up these testing processes and their environments.

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The Ultimate Guide to Customer Discovery: Lessons from Airbnb, Steve Blank, and The Mom Test

CardBoard

No fanfare, no rush of users, just the digital equivalent of tumbleweeds. It’s called customer discovery. Customer discovery is your roadmap to building products that people actually want. It’s the difference between launching to crickets vs launching to a crowd of eager users. It’s not fun.

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The Art of Building Products that People Love

The Product Coalition

They make their users’ lives better in some way and they do it better than anyone else. First at Etsy and now at Slack, I’ve helped to grow software solutions from highly adored, niche products to household names serving millions of people every day. In both instances, users gave feedback directly to my teams in real-time.

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Product Conferences In 2021 You Can’t-Miss

Userpilot

Wondering what the best product conferences of 2021 are? February Product Conferences. We are already halfway through the shortest month of the year, but that doesn’t mean you have missed your chance at some quality conferences. What: The largest online product management conference in the world with years of digital experience.

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What I Wish I Knew Before Writing a Book

Melissa Perri

Why was I getting invited to speak at conferences left and right? I was getting all this feedback that people needed to hear what I had to say, but that publisher just couldn't see it. Test the waters with conference talks, blog away, throw your thoughts out on social media. So, I decided to write a book.

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16 Customer Acquisition Strategies To Increase Conversion Rates

Userpilot

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.