Bain Public

MARCH 14, 2020

At Bain Public , we help build roadmaps and innovative products for early-stage companies. Meet George Korkejian, he joined our team last summer and dedicated himself to supporting entrepreneurs through Bain Public. This is a consistent program focused on adopting a structured process in prioritizing product features and roadmapping.

Consulting 52

Consulting User Testing Product Management Product Manager 52

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. That degree doesn’t have to be in marketing, but it certainly helps.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

Bain Public

MARCH 21, 2020

Paul Ortchanian recognized this inconsistency, and it sparked the creation of what is now known as Bain Public: a company dedicated to helping local companies make smart product decisions through an organizing principle for allocation of resources: the roadmap. He’s the founder of Bain Public and a problem-solver by nature.

User Testing 52

User Testing Weak Development Team Feedback Software Customer Experience 52

The Product Coalition

DECEMBER 6, 2023

I recently realized that for founders, I might need to refrain from using the word ‘product’ since they then think about the deliverable while my coaching tackles much more than that. So my recent pitch went something like “I help founders connect the product to the business and the go-to-market.” It’s a plan.

Product Strategy 118

Product Strategy Research Software Strategy User Testing 118

PMLesson's Ace the PM Interview

MAY 12, 2020

Also an ex-Googler, ex-consultant, Berkeley Haas MBA and Cornell alum. In preparation for applying to Product Marketing Manager roles, the standard application suite applies: a resume, cover letter, and maybe some additional materials like references or transcripts. Want to learn how to ace the PMM interview?

Product Marketing 52

Product Marketing User Testing Marketing Research Software 52

The Product Coalition

MAY 1, 2022

I realized that this is something that I do whenever I’m helping my consulting customers or the CPO Bootcamp participants to make strategic decisions. One of the ways to test your numbers is to ask yourself what would happen if you don’t meet them. things that we must meet or things that we believe to be true about the world.

User Testing 167

User Testing Customer Experience Product Research Definition 167

Userpilot

AUGUST 30, 2023

The expert speakers at Product Drive 2023 will answer these and many more questions. Get ready to dive into insightful discussions, practical strategies, and real-world examples that will empower you to create and manage products that meet user needs and leave them truly satisfied. Product marketing speaker.

Customer Experience 105

Customer Experience User Testing Customer Feedback Research Software 105

Intercom, Inc.

SEPTEMBER 10, 2020

Intercom’s Kate O’Hanlon recently caught up with Mark to talk about his approach to scaling, and why it’s a mistake to think that the formula for success is just about getting product-market fit and then adding sales reps. . The framework consists of three elements: product-market fit, go-to-market fit, and growth and moat.

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Onboarding KPIs Customer Experience User Testing Data Visualization 226

Bain Public

JUNE 28, 2019

Has the product achieved product-market fit in that segment? Does it align with the personas the product team defined? The CEO has to define the market and make sure the sales team isn’t casting their nets too wide into the grey zones. Bottom line: the CEO needs to make the unsound markets explicit.

User Testing 40

User Testing B2B Product Marketing Marketing 40

The Product Coalition

JULY 22, 2021

And so we inform them, consult them, involve them. think sales (engineers), account managers, customer success, product marketing. Their excitement will shine through in every meeting they have with customers and other team members. They will be proud to work on this product alongside you. Answer your DMs?—?you

User Testing 158

User Testing Roadmap Messaging Leadership 158

Product Management University

JULY 31, 2023

The career paths for sales engineers (SEs) and solution consultants (SCs) are wide open due to the blend of business and technical skills, sales skills and positioning expertise required to succeed in this role. Are Sales Engineers and Solution Consultants the Same? Answer RFPs – mostly the product sections. Sales quotas?

Feedback Software 130

Feedback Software Consulting Engineering Technical Review 130

Intercom, Inc.

JANUARY 16, 2020

Miro has made the move from product to platform. Like numerous users, I first became aware of Miro via a consultant and this channel has been really important to their growth story. We also think about community and consultants and professional services as an ecosystem around our product. Andrey: We bet on consultants.

Research Software 249

Research Software Data Visualization User Testing Customer Experience 249

The Product Coalition

MARCH 19, 2023

But the first thing Twiggle’s founders asked me to do was to decide which product we are going to create with the amazing technology that they have built so far. This required a whole new level of thinking and a deep understanding of product-market fit. And they go far beyond the product itself.

User Testing 152

User Testing Framework B2B Document 152

Product Innovation Educators

FEBRUARY 20, 2023

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976. Underserved needs Product: 3.

User Testing 102

User Testing Product Management Product Manager Data Visualization 102

The Product Coalition

DECEMBER 11, 2023

They also said they’ll be happy to explain in a meeting why exactly. I left the meeting quite convinced that this is not the right direction for me. I decided to meet B., I went to meet B. willing to prove them wrong because of everything I knew from the meeting with A. showed me something very different from A.

Customer Experience 78

Customer Experience User Testing Weak Development Team Research Software 78

The Product Coalition

FEBRUARY 27, 2022

Only among my consulting customers , two companies recently hired a new VP of Product. I decided to write this article to help you, product leaders, with your new position. Meet Irrelevant People Part of learning is meeting new people, but I want to encourage you to meet people that you wouldn’t normally get to talk to.

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Weak Development Team Leadership Data Visualization Positioning 148

bpma ProductHub

APRIL 30, 2017

In fact, she was among the very first class of the highly regarded Product Management certification from the Association of International Product Marketing and Management (AIPMM). She summarized her frameworks through her first book, “Software Product Management Essentials”, first out in 2003.

Development 150

Development Product Management Product Manager Management 150

Alchemer Mobile

MAY 7, 2020

Combining the two platforms enables app providers to move with the speed and agility to meet the needs of their customers, while still maintaining the security and control required for regulatory concerns. Mobile marketers and product managers can immediately take action on events in Apptentive by simply flipping a switch.

Feedback Software 147

Feedback Software Analytic Tools Reporting Tools Data Visualization 147

Product Talk

JUNE 21, 2023

Meet Ellen Brandenberger , a product coach and consultant and Director of Product at Stack Overflow. We’re excited to share that we’ve added yet another instructor to the Product Talk roster. Meet Ellen Brandenberger, a product coach and consultant and Director of Product at Stack Overflow.

Product Research 181

Product Research User Testing Research Software Customer Experience 181

Bain Public

MARCH 30, 2020

A Day in the Life of a Product Management Consultant Bringing Product Management to the Next Level at Livescale The Top 6 Roles to Describe a Product Manager When Executives Tell You What to Build, They Approve the Development of Unnecessary Features Working Together, Product vs Sales: How to Collaboratively Reach your B2B Product-Market Fit.

Article 52

Article User Testing B2B Consulting 52

Intercom, Inc.

OCTOBER 8, 2019

My colleague Meredith Castile puts it another way: content design is a product discipline focused on how to structure and present information. Sometimes, content design teams are centralized, acting as a consultancy within an organization. Pick one meeting and try and get into that meeting for every new project.

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Presentation UX Document Consulting 171

Gainsight

SEPTEMBER 8, 2021

Who else can interpret strategy from Product, Marketing, and elsewhere into the CS team’s role? When the Board meeting is next week, they need to have their story straight right now. Will they improve your CS practice at the pace you need to meet your NRR & valuation goals? Can your VP of CS do some CS Ops?

Reporting Tools 105

Reporting Tools Data Visualization Analytic Tools Marketing 105

The Product Coalition

DECEMBER 11, 2023

But deep down inside, if you are 100% honest with yourself, or if you were an external consultant, you know that these holes are not going anywhere, and you will have to figure it out at some point to succeed. There could be product gaps, technology gaps (for example scale), regulation gaps, or even branding gaps. Anyone can do that.

Startups 78

Startups User Testing Customer Experience Roadmap 78

The Product Coalition

JULY 10, 2020

The day to day of a CEO and a Product Manager might not be identical…but they both involve meetings. Lots and lots of meetings. In smaller companies and startups, both need to have a clear and firm understanding of the product strategy. Experiences challenges for yourself is the best way to understand them.

Product Management 109

Product Management Product Manager Management Management 109

Amplitude

DECEMBER 23, 2020

Collaboration isn’t just key in getting the best performance out of your product development team; it’s also vital to “closing the loop” and delivering a product that meets the users’ needs. Stakeholders can include designers, engineers, analysts, product marketers, and the customers themselves.

Analytic Tools 104

Analytic Tools Feedback Software Data Visualization Customer Feedback 104

ProductPlan

FEBRUARY 8, 2022

Who’s Responsible for Product Launch Management? In most larger organizations, product marketing will lead the product launch effort. So, the product marketing team needs to work closely with the product manager to coordinate the details. Marketing and sales enablement. Public relations.

Product launches 40

Product launches Customer Experience Management Management 40

ProductPlan

MARCH 22, 2023

What is a company if not a vehicle for delivering products that meet customer needs? Whether that product is a software application, a physical doo-dad of some kind, or a service like consulting or transportation, or warehousing, every company provides some value to customers in exchange for compensation.

Transportation 52

Transportation User Testing Customer Experience Leadership 52

Product Innovation Educators

JANUARY 20, 2020

” When it appeared we were getting stuck trying to create a plan for the next big thing, he would tell me to schedule a meeting to make a plan for the plan — a meeting to discuss what would need to go into a plan since we don’t yet really know what the plan should be. Useful links: Under 10 Consulting.

Product Research 102

Product Research Framework Research Software Vision 102

Actuation Consulting

NOVEMBER 25, 2019

In answering this question, you should address the need the product will meet. Also cover the characteristics of the end user and how end users will actually use the product. What will the end users do with the product? This question covers the functional requirements the product must meet.

Development 45

Development Document Consulting Customer Experience 45

Gainsight

AUGUST 5, 2022

There is also cross-functional coordination and alignment with other teams and departments to meet sales objectives or deliver on customer needs. Solutions Consultant or Presales Engineer: The role of a Solutions Consultant or Presales Engineer is a Sales collaborative role.

Reporting Tools 59

Reporting Tools Feedback Software Technical Advisors Data Visualization 59

bpma ProductHub

DECEMBER 12, 2016

I’ll admit that early stage startups don’t always (think that they) need product managers BUT that’s not always the case. Heck, you could even start your own startup (after all, you do know a thing or two about product-market fit and how to create products, don’t you?). Your career will thank you!

Research Software 150

Research Software Product Management Product Manager Startups 150

ProductPlan

FEBRUARY 8, 2022

The product operations manager also tailors content for each meeting based on attendees’ seniority and functional roles. Some responsibilities that fall into communications include: Communicating product changes. Helping shape communication about product strategy for each audience and class of internal stakeholders.

Data Visualization 94

Data Visualization Reporting Tools Feedback Software Analytic Tools 94

Userpilot

FEBRUARY 17, 2021

February Product Conferences. Big names like the Product Marketing Alliance, Product World, and Product Con are still going through with virtual versions of their flagship conferences. Product Marketing Rendezvous. Source: Product Marketing Alliance.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

UX Studio: Product Management

SEPTEMBER 16, 2021

Despite time differences, we hold weekly meetings and stay responsive via Slack, Jira, Zeplin, and emails meanwhile. . As an expert design agency, we offer product design, and user experience research services, UX consulting, and customized solutions to address our clients’ challenges. Is there anything we can help you with?

Research Software 59

Research Software User Testing Analytic Tools Feedback Software 59

The Product Coalition

MARCH 27, 2022

Creating a Solid Product Strategy One of the CEOs that I work with as part of my consulting services recently reflected with me on the process we went through for creating their new product strategy. In our next meeting, the executive started by saying “we took your advice and amended the goal as you suggested”.

Customer Experience 145

Customer Experience Product Research User Testing Data Visualization 145

Actuation Consulting

SEPTEMBER 12, 2018

A well thought out product strategy can set the stage for your product roadmap. Your Product Strategy needs to offer clearly defined phases that lead up to meeting the Product Vision. It should include the key activities your product team will undertake toward meeting the Product Vision.

Vision 40

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PMLesson's Ace the PM Interview

FEBRUARY 7, 2022

They influence everything you'll create and ship as a successful product manager. How to Schedule Customer Discovery Meetings Talking to customers doesn't necessarily mean inviting them to the office for a focus group. In many ways, product management is as much about people and relationships as it is about developing products.

User Testing 52

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