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521: Leadership Crossroads–What Every Product Manager Must Know Before Their Next Move – with Kimberly Bloomston, CPO

Product Innovation Educators

Her first professional role was with a retail industry consulting company, where she started as a part-time employee during college. The company operated a software platform for their call center, managing customer communications while ensuring compliance with state regulations.

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5 User Pitfalls to Avoid

The Product Guy

As Marc Wendell described in a Product Mentor video, the foundation of success in both product management and user experience (UX) is solving a problem for a specific user. Products fall short when they include and/or over-prioritize extraneous features that don’t solve that user’s problem. 5 pitfalls and how to fix them.

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How to Build and Improve Your Product Analytics Strategy

Userpilot

Product analytics refers to the process of gathering and analyzing data on how users interact with a product. It tracks key metrics such as feature usage , user flows, and behavior patterns to explore user preferences and pain points. For instance, let’s say you find that users aren’t realizing the value of your product.

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??How Code for America uses Intercom to bridge the gap between people and government

Intercom, Inc.

At Intercom, we’ve been truly inspired by our customers during these trying times and how they’re helping people in need. As global unemployment rates continue to grow, people are looking to government for guidance, reassurance, and financial assistance. One shining example is Code for America. Here’s their story.

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How to Overcome the Pain Points of Your CRM

The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. However, as a company, sales stack, and database grow, it becomes difficult to uphold structure and governance to keep a CRM up-to-date.

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Everything just changed: How to keep your customers at the center during turbulent times

Intercom, Inc.

As marketers, our job is to understand our customers – their hopes, their wants, their needs – and then communicate the value of our product in the context of their lives. At SaaStr Summit , I spoke about how businesses can adapt during these uncertain times by focusing on customer impact. Embracing a philosophy of change.

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508: The practices of the most innovative companies – with 2024 Outstanding Corporate Innovator winner

Product Innovation Educators

The discussion covers DFW’s approach to airport innovation, including their dedicated innovation team, strategic focus areas, and unique challenges as a government organization. This operational focus can often draw attention away from innovation efforts, especially during busy periods or when issues arise.